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Book competition!

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Swedense on Instagram
Book competition!

Launch a book competition on Instagram! Get your creative juices flowing and come up with an imaginative ending to this sentence: ’I sat with a cup of tea and gazed out the window…’ Download the video without subtitles if you want to add subtitles in a local language. There you will also find the srt file along with the video and the document with copy text. Have a look at how Swedense launched a competition on Instagram by clicking on above button. Swedense offered a book by a Swedish author as a prize for the winner – perhaps you can do the same? #book #bookcompetition #matsstrandberg #swedishliterature #swedishbook #bookreels

Karin Smirnoff
Videos

Videos featuring Swedish novelists

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Videos featuring Swedish novelists

These videos are part of the toolkit ‘Between the Lines’, featuring Swedish novelist Karin Smirnoff, horror/sci-fi/fantasy novelist Mats Strandberg and comic artist Bim Eriksson. You can use the videos for screenings at events and social media. Please download videos (one version with embedded English subtitles and one clean version and srt-files for translation), instructions and copy via the button link above.

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Swedish Music Moments: Swede Max Martin have produced and written many of Taylor Swift’s hit songs

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Swedish Music Moments: Swede Max Martin have produced and written many of Taylor Swift’s hit songs

You are free to edit the copy of needed. Use the Canva links to translate the posts to your local language. The post can be published on Instagram (preview in the feed) and stories. Use the music feature on Instagram to add the corresponding song from Spotify. Suggested text to post: Happy birthday to Taylor Swift, and congratulations on your successful collaboration with songwriter and producer Max Martin! To date, this Swedish musical genius has 23 Billboard number ones to his name, a haul matched only by Beatles producer George Martin. As a songwriter, Max Martin has penned 25 Billboard number ones, with only two writers ahead of him in the all-time standings: Paul McCartney (36) and John Lennon (26). Canva, for translation to your local language #SwedishMusicMoments #Onthisday #Maxmartin Tag: @taylorswift @us_billboarscharts Suggested date: 13 December

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Swedish Music Moments: Swede Max Martin have produced and written many of Britney Spears’ hit songs

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Swedish Music Moments: Swede Max Martin have produced and written many of Britney Spears’ hit songs

You are free to edit the copy if needed. Use the Canva links to translate the posts to your local language. The post can be published as Instagram reels (preview in the feed) and stories. Use the music feature on Instagram to add the corresponding song from Spotify. Suggested text to post: Happy birthday to Britney Spears, and congratulations on your successful collaboration with Swedish songwriter and producer Max Martin! Britney Spears has reached the top of the US Billboard more than once thanks to the extraordinary talents of Martin. Their collaboration gave birth to Spears’ breakthrough hit ‘…Baby One More Time’. The song paved the way for Spears as a world artist. Canva, for translation to your local language #SwedishMusicMoments #Onthisday #Maxmartin Tag: @britnetspears @us_billboarscharts Suggested date: 2 December

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Swedish Music Moments: Swedish artist Neneh Cherry performed on BBC’s Top of the Pops 1988

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Swedish Music Moments: Swedish artist Neneh Cherry performed on BBC’s Top of the Pops 1988

You are free to edit the copy if needed. Use the Canva links to translate the posts to your local language. The post can be published as Instagram reels (preview in the feed) and stories. Use the music feature on Instagram to add the corresponding song from Spotify. Suggested text to post: In December 1988, a pregnant Neneh Cherry raps her hit ‘Buffalo Stance’ on BBC’s Top of the Pops, inspiring countless young females to make their own music. The Swedish artist’s blend of hiphop, house and feminism has influenced many, not least Swedish acts such as Leila K and Robyn. Canva, for translation to your local language #SwedishMusicMoments #Onthisday Tag: @nenehcherryofficial @bbc Suggested date: December

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Swedish Music Moments: the album ‘The Sign’ by Swedish band Ace of Base tops the US album charts 1993

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Swedish Music Moments: the album ‘The Sign’ by Swedish band Ace of Base tops the US album charts 1993

You are free to edit the copy if needed. Use the Canva links to translate the posts to your local language. The post can be published as Instagram reels (preview in the feed) and stories. Use the music feature on Instagram to add the corresponding song from Spotify. Suggested text to post: In November 1993, Swedish band Ace of Base officially make it big in America as their debut album ‘The Sign’ tops the US album charts. The album – a meld of reggae and Euro techno – spends six months in the top three and eventually sells 21 million copies worldwide. To date, it’s the second best-selling album from a Swedish act, surpassed only by the ‘ABBA Gold’ hits collection. Canva, for translation to your local language #SwedishMusicMoments #Onthisday #AceofBase Suggested date: November

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Swedish Music Moments: Swedish band ABBA released their comeback record ‘Voyage’ in 2021

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Swedish Music Moments: Swedish band ABBA released their comeback record ‘Voyage’ in 2021

You are free to edit the copy if needed. Use the Canva links to translate the posts to your local language. The post can be published as Instagram reels (preview in the feed) and stories. Use the music feature on Instagram to add the corresponding song from Spotify. Suggested text to post: In 1981, ABBA released what everyone assumed was their final album. But then 40 years later, in November 2021, the Swedish icons stunned the world with a comeback record – ‘Voyage’. And to the fans’ delight, the band performed as digital ‘Abbatars’ at a purpose-built ABBA Arena in London in 2022. Thank you for the music! Canva, for translation to your local language #SwedishMusicMoments #Onthisday #ABBA Tag: @abba Suggested date: November

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Swedish Music Moments: the song ‘Levels’ by Swedish artist Avicii took electronic dance music to a new level 2011

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Swedish Music Moments: the song ‘Levels’ by Swedish artist Avicii took electronic dance music to a new level 2011

You are free to edit the copy if needed. Use the Canva links to translate the posts to your local language. The post can be published as Instagram reels (preview in the feed) and stories. Use the music feature on Instagram to add the corresponding song from Spotify. Suggested text to post: In October 2011, the hit ‘Levels’ by Swedish DJ/producer Avicii took electronic dance music to a new level. The catchy synth and innovative beat drop created a new type of radio hit and Avicii, then only 22, into a megastar. He became one of the first DJs to step up from clubs to arenas, erasing the boundaries between rave and concert. Canva, for translation to your local language #SwedishMusicMoments #Onthisday #Avicii #TimBergling Suggested dates: October

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Swedish Music Moments: Swedes Max Martin and Shellback have produced and written many of artist Pink’s hit songs

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Swedish Music Moments: Swedes Max Martin and Shellback have produced and written many of artist Pink’s hit songs

You are free to edit the copy if needed. Use the Canva links to translate the posts to your local language. The post can be published as Instagram reels (preview in the feed) and stories. Use the music feature on Instagram to add the corresponding song from Spotify. Suggested text to post: Happy birthday to superstar Pink, and congratulations on your successful collaboration with Swedish songwriters and producers! Did you know that Max Martin and Shellback have written some of Pink’s biggest hits? They are just two of the many Swedes making their mark as global songwriters and producers. Max Martin and Shellback have cited the importance of municipal music and arts schools in Sweden to their development, as well as the free availability of technical equipment at adult education colleges. Canva, for translation to your local language. #SwedishMusicMoments #Onthisday #Maxmartin #Shellback Tag: @pink Suggested date: 8 September  

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Swedish Music Moments: Choir Day

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Swedish Music Moments: Choir Day

You are free to edit the copy if needed. Use the Canva links to translate the posts to your local language. The post can be published as Instagram reels (preview in the feed) and stories. Use the music feature on Instagram to add the corresponding song from Spotify. Suggested text to post: An estimated 600,000 of Sweden’s 10 million inhabitants sing in choirs. Tensta Gospel Choir was founded as a cultural integration project, and quickly became a nursery for gifted singers. Artists such as Lykke Li, Mapei and Sabina Ddumba are among the Swedish stars to have taken their fledgling vocal steps in the choir. No wonder Swedish pop is known for its sing-along refrains! Canva, for translation to your local language #SwedishMusicMoments Tag: @tenstagospelchoir Suggested date: 3 September (Choir Day initiated by the Swedish Choir Association)