Close-up image of the dish toast skagen with caviar on the top
Videos

Recipe: Gustav Johansson (@javligtgott) – vegan Toast Skagen

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Recipe: Gustav Johansson (@javligtgott) – vegan Toast Skagen

What’s better than a Toast Skagen? Try it vegan!

The recipe is made by Gustav Johansson (@javligtgott) – a cookbook author who runs Sweden’s largest vegan food blog, Jävligt Gott, and is co-owner of vegan restaurant ChouChou.

Ingredients: 4 portions
200 g firm tofu, unseasoned
1 small red onion
½ fennel
2 dl vegan mayonnaise
5 tbsp seaweed caviar
1/2 dl chopped fresh dill
2 tbsp freshly squeezed lemon juice
salt and black pepper

1 loaf of levain bread
50 g seaweed caviar
a few sprigs of fresh dill
salt and black pepper
lemon wedges
vegan butter or olive oil

A dish of meatballs with mashed potatoes
Videos

Recipe: Gustav Johansson (@javligtgott) – vegan meatballs

Download videos: English subtitles or clean version + SRT for local subtitling
Recipe: Gustav Johansson (@javligtgott) – vegan meatballs

Swedish meatballs, ‘köttbullar’, must be prepared, above all, with love. This is why homemade meatballs are a widespread concept in Sweden, and there are many different favourite recipes – with and without meat.

This recipe is made by Gustav Johansson (@javligtgott) – a cookbook author who runs Sweden’s largest vegan food blog, Jävligt Gott, and is co-owner of the vegan restaurant ChouChou.

Ingredients: 4 portions
The meatballs
400 g vegan mince (that’s possible to shape into balls)
1 tbsp rapeseed oil
1 yellow onion
1.5 tbsp concentrated vegetable stock
1 tbsp Dijon mustard
1 tbsp Chinese mushroom soy
½ tbsp ground allspice
Vegan butter to fry in (a lot)
Salt and black pepper

Cream sauce
4 dl oat cream
1.5 tbsp vegetable stock
½ dl stirred lingonberries
1 tbsp dark Chinese mushroom soy sauce
1 tbsp dried thyme
5 dried juniper berries
Salt and black pepper

Pressed cucumber
1 large fresh cucumber
A lot of salt
2 tbsp vinegar (12%)
1 dl water
3 tbsp sugar
A pinch of white pepper
A small handful of chopped parsley

Stirred lingonberries
3 dl fresh lingonberries
1–1.5 dl sugar

Mashed potatoes
1 kg floury potatoes
2 dl oat cream
2–3 tbsp vegan butter
A pinch of ground nutmeg
Salt and white pepper to taste

Videos

Recipe videos: Zeina Mourtada – chokladbollar

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Recipe videos: Zeina Mourtada – chokladbollar

Craving something sweet? Here’s a classic recipe for Swedish chokladbollar (chocolate balls) made by Zeina Mourtada. You have to try it!

Zeina Mourtada is a Swedish TV chef, food blogger and cookbook author. She runs one of Sweden’s leading food blogs and shares her recipes on her Instagram account @Zeinaskitchen.

Ingredients: 25 chocolate balls
150 g butter, of room temperature
2 dl caster sugar
4.5 dl oats
1 tsp vanilla sugar
4.5 tbsp cocoa of good quality
3 tbsp cold coffee

Videos

Recipe: Zeina Mourtada – grilled vegetables

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Download videos: Arabic (no text)
Recipe: Zeina Mourtada – grilled vegetables

Available in 4:5 and 9:16. In English and Arabic.

Swedish summer is synonymous with grilling, and what’s better than a grilled plate of vegetables and a potato salad?

Try this delicious recipe by Zeina Mourtada, a Swedish TV chef, food blogger and cookbook author. She runs one of Sweden’s leading food blogs and shares her recipes on her Instagram account @Zeinaskitchen.

Ingredients: 6–8 portions 

1 kg of vegetables – choose freely between aubergine/eggplant, zucchini, asparagus mushrooms, peppers, carrots, onions and lemons
1 dl olive oil
0.5 dl balsamic vinegar
2 tbsp soy
3 pressed cloves of garlic
1 tbsp dried oregano
1 tbsp dried thyme
Grated peel of a lemon (yellow part only)
Salt and pepper

a cartoon moose with a blue and yellow hat
Social media content

GIFs

GIFs at Giphy.com
GIFs

Sweden’s official account at Giphy.com.

Chef Jessica Frej in a blue dress outdoors with trees in the background
Videos

Recipe: Jessica Frej – grilled salmon and potato salad

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Recipe: Jessica Frej – grilled salmon and potato salad

See chef Jessica Frej in her kitchen and garden making a fantastic grilled salmon and potato salad. You find the full recipe here: https://sweden.se/culture/food/recipes

Chef Camilla Hamid standing in her kitchen
Videos

Recipe: Camilla Hamid – strawberry cake

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Recipe: Camilla Hamid – strawberry cake

What is a Swedish summer celebration without a delicious strawberry cake? Swedish food blogger, recipe creator and Instagram influencer @camillahamid shows you how to bake her delicious strawberry cake! Yum!

See recipies here.

Videos

Recipe Swedish meatballs

Download film with voice over from Vimeo
Recipe Swedish meatballs

Eat Smart Challenge logo

Eat smart challenge

Eat smart challenge

Food relates to everyone. The way we raise, process, package and transport our food radically impacts our lives, communities and the planet. Luckily, there is a huge potential to make the food system smarter by changing the way we eat. Eat smart challenge is an online activity with seven hands-on challenges made to raise awareness and help people understand why their choice of food matters.  With the toolkit Eat smart challenge organisers challenge participants, partners and others to explore food and the way they eat. This toolkit also contains tips for pre- and post events in connection with the on-line activity.

To learn more, watch the short film below:

Building blocks

Invitation template
Registration form template

Press release – suggested text, with images to be used freely according to your local context. Please click here to download the images.

Eat smart challenge, two 70×100 mm posters

PR material: Logos to be used for T-shirts, aprons or bags

Pre-campaign material:

Suggested texts for mails to participants: “1 week left”, “3 days left”, “Day 1 of Eat Smart Challenge”, “Thank you for signing up”

Campaign week material:

Suggested texts for social media posts: Day 1, Day 2, Day 3, Day 4, Day 5, Day 6, Day 7

Post-campaign material:

After the challenge – suggested text for a mail to participants: “Be the change you want to see”

Images for e-mails: Intro, Day 1, Day 2, Day 3, Day 4, Day 5, Day 6, Day 7, “Be the change you want to see”.

Social media resources

Please use #eatsmarthallenge in your social media work to highlight your activities with the initiative.  We also encourage you to use the logo of UN Goals, since food is connected to all 17 UN Global Goals and Agenda 2030.

Instagram:

Instagram campaign images: Intro, Day 1, Day 2, Day 3, Day 4, Day 5, Day 6, Day 7, Be the change you want to see.

Facebook:

Facebook campaign images: Intro, Day 1, Day 2, Day 3, Day 4, Day 5, Day 6, Day 7, Be the change you want to see.

If you wish to translate these social media resources to your local language, please contact SI to receive the original files.

Inspirational stories

This is how the Embassy of Sweden in Belgrade organised a kick-off event prior to the challenge. See the film below:

 

Instructions

The manual explains how to carry out and invite participants to an Eat smart challenge.

The Swedish Institute and Living Cities must be mentioned as partners in all communication about the project. Please use all the graphic material for the challenge, provided by SI.

 Target groups

Students, entrepreneurs, change-makers, influencers, persons interested in food and how it is connected to a sustainable planet, staff at an office or an Embassy. Basically everyone!

Financial support

Swedish embassies and consulates may apply for financial support of maximum 40,000 SEK to carry out the Eat Smart challenge with a pre- or post event.

For projects aiming to strengthen cooperation in the Baltic Sea Region the level of financial support is limited to a maximum of SEK 100,000. Up to 30 per cent of the granted sum may be used for external project management.

How to apply

To apply, please fill out the application form.

The application must be sent in at least two months before the challenge takes place. Resources are limited and financial support may not be available at the end of the year. Limits may apply.

Individuals or organisations who would like to participate or carry out an Eat smart challenge should contact the Swedish embassy or consulate in your area.

How to report

After completed event, fill out the project report for toolkits.

Contact at the Swedish Institute

For more information, please contact Asta Rantanen.

 

Videos

История шведских тефтелей

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История шведских тефтелей

Откуда появились шведские тефтели?

What is the story of the Swedish meatballs as the world knows them?