How to use the handbook
This is a handbook for Swedish foreign missions who implement Study in
Sweden activities to promote Sweden as a study destination.
The handbook covers:
- advice on how to approach student marketing
- useful advice in preparation of student fairs
- how to organise pre-departure and send-off events
- useful resources (print material, templates, booth material)
- how to collect leads at events
You can find promotion material for Sweden as a study destination in the toolkit Study in Sweden.
Handbook
Study in Sweden Handbook
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