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                            "href": "https://cms.sharingsweden.se/event/swedish-lucia/",
                            "dates": [
                                {
                                    "date": "2024-12-13",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-13"
                        },
                        {
                            "id": 63,
                            "description": "Music moment: Taylor Swift’s birthday",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Taylor-Swift_Photo-Caitlin-Ochs-scaled-e1694534489521.jpg",
                                "alt": "Pop artist Taylor Swift performing on stage.",
                                "height": 1758,
                                "width": 1760,
                                "title": "Taylor-Swift_Photo-Caitlin-Ochs.jpg",
                                "caption": "Taylor Swift. Photo: Caitlin Ochs"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-taylor-swifts-birthday/",
                            "dates": [
                                {
                                    "date": "2024-12-13",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-13"
                        },
                        {
                            "id": 31,
                            "description": "Queen Silvia’s birthday",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/220329-HMD-LindaBrostrom_KunglHovstaterna_sRGB1_webb.jpg",
                                "alt": "Queen Silvia in a blue dress and tiara.",
                                "height": 667,
                                "width": 1000,
                                "title": "2022-03-29, Kungliga slottet; H.M. Drottningen",
                                "caption": "HM The Queen. Photo: Linda Broström/Kungl. Hovstaterna"
                            },
                            "href": "https://cms.sharingsweden.se/event/queen-silvias-birthday/",
                            "dates": [
                                {
                                    "date": "2024-12-23",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-23"
                        },
                        {
                            "id": 52,
                            "description": "Christmas Eve",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/otw-christmas_traditions-7322.jpg",
                                "alt": "A family decorating a Christmas tree outdoors in winter.",
                                "height": 900,
                                "width": 1200,
                                "title": "Christmas traditions",
                                "caption": "A family dressing a outdoor Christmas tree and having a Swedish Christmas fika with sweet saffron bun. Photo: OTW/imagebank.sweden.se"
                            },
                            "href": "https://cms.sharingsweden.se/event/christmas-eve/",
                            "dates": [
                                {
                                    "date": "2024-12-24",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-24"
                        },
                        {
                            "id": 30,
                            "description": "New Year’s Eve",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/werner_nystrand-new_years_eve-9156-1.jpg",
                                "alt": "Fireworks over a city",
                                "height": 1653,
                                "width": 2480,
                                "title": "werner_nystrand-new_year’s_eve-9156 (1)",
                                "caption": "New year celebrations in Malmö, southern Sweden. Photo: <a href \"https://imagebank.sweden.se/new+year%2527s+eve/malm%25C3%25B6,%20southern+sweden/malm%25C3%25B6%252C+sk%25C3%25A5ne/9156#detail\">Werner Nystrand/Folio/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/new-years-eve/",
                            "dates": [
                                {
                                    "date": "2024-12-31",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-31"
                        },
                        {
                            "id": 67,
                            "description": "Music moment: ‘The Final Countdown’ by Europe – to celebrate the end of the year",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Joey-Tempest_Photo-Roger-Turesson-1-scaled-e1694166997898.jpg",
                                "alt": "Europe singer Joey Tempest performing.",
                                "height": 1977,
                                "width": 1977,
                                "title": "Joey-Tempest_Photo-Roger-Turesson-1.jpg",
                                "caption": "Europe's lead singer Joey Tempest. Photo: Roger Turesson"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-the-final-countdown-by-europe-to-celebrate-the-end-of-the-year/",
                            "dates": [
                                {
                                    "date": "2024-12-31",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-31"
                        },
                        {
                            "id": 2,
                            "description": "Application period closes for studies in Sweden",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/10/study-in-sweden.jpg",
                                "alt": "Students walking in front of an old brick buildning.",
                                "height": 1655,
                                "width": 2480,
                                "title": "Study in Sweden",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/study+in+sweden///9188#detail\">Astrakan/Scandinav/Imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/application-period-closes-for-studies-in-sweden/",
                            "dates": [
                                {
                                    "date": "2025-01-15",
                                    "month": "Jan",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-01-15"
                        },
                        {
                            "id": 21,
                            "description": "International Holocaust Remembrance Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/01/maskot-lighting_up_the_dark-7478.jpg",
                                "alt": "A person lighting candles.",
                                "height": 1653,
                                "width": 2480,
                                "title": "maskot-lighting_up_the_dark-7478",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/lighting+up+the+dark///7478#detail\">Maskot/Folio/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/international-holocaust-remembrance-day/",
                            "dates": [
                                {
                                    "date": "2025-01-27",
                                    "month": "Jan",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-01-27"
                        },
                        {
                            "id": 68,
                            "description": "Music moment 1986: ‘The Final Countdown’ by Europe was released",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Joey-Tempest_Photo-Roger-Turesson-1-scaled-e1694166997898.jpg",
                                "alt": "Europe singer Joey Tempest performing.",
                                "height": 1977,
                                "width": 1977,
                                "title": "Joey-Tempest_Photo-Roger-Turesson-1.jpg",
                                "caption": "Europe's lead singer Joey Tempest. Photo: Roger Turesson"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-the-final-countdown-by-europe-was-released/",
                            "dates": [
                                {
                                    "date": "2025-02-01",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-01"
                        },
                        {
                            "id": 27,
                            "description": "National Day of the Sami people",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/mikael_svensson-sami_flag-8406.jpg",
                                "alt": "The Sami flag - blue, yellow, green and red with a circle in the middle.",
                                "height": 801,
                                "width": 1200,
                                "title": "mikael_svensson-sami_flag-8406",
                                "caption": "The colours of the Sami flag from 1986 (blue, red, yellow and green) are those most commonly found on traditional Sami garbs. The circle derives from the sun, in red, a symbol appearing on many shaman drums. The blue half of the circle represents the moon. Photo: <a href=\"https://imagebank.sweden.se/sami+flag///8406#detail\">Mikael Svensson/Scandinav/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/sami-national-day/",
                            "dates": [
                                {
                                    "date": "2025-02-06",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-06"
                        },
                        {
                            "id": 32,
                            "description": "Fat Tuesday",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/magnus_carlsson-freshly_baked_semla-6443.jpg",
                                "alt": "A freshly baked semla with powdered sugar.",
                                "height": 1653,
                                "width": 2480,
                                "title": "magnus_carlsson-freshly_baked_semla-6443",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/freshly+baked+semla///6443#detail\">Magnus Carlsson/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/fat-tuesday/",
                            "dates": [
                                {
                                    "date": "2025-02-11",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-11"
                        },
                        {
                            "id": 16,
                            "description": "Valentine’s day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/02/fredrik_schlyter-heart-shaped_lake_in_winter-6350.jpg",
                                "alt": "A frozen lake shaped like heart.",
                                "height": 800,
                                "width": 1200,
                                "title": "fredrik_schlyter-heart-shaped_lake_in_winter-6350",
                                "caption": "The heart-shaped lake Neckern, south of the town Linköping, in the region of Östergötland. Photo: <a jref=\"https://imagebank.sweden.se/heart-shaped+lake+in+winter/southern+sweden/lake+neckern%252C+link%25C3%25B6ping/6350#detail\">Fredrik Schlyter/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/valentines-day/",
                            "dates": [
                                {
                                    "date": "2025-02-14",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-14"
                        },
                        {
                            "id": 44,
                            "description": "International Winter Bike to Work Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/11/bike-in-winter.jpg",
                                "alt": "Cycling in the snow on a snow-covered street next to a rainbow bench.",
                                "height": 1653,
                                "width": 2480,
                                "title": "Bike in winter",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/bike+in+winter/northern+sweden/%25C3%25B6stersund%252C+j%25C3%25A4mtland/10959#detail\">Håkan Wike/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/international-winter-bike-to-work-day-2024/",
                            "dates": [
                                {
                                    "date": "2025-02-14",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-14"
                        },
                        {
                            "id": 15,
                            "description": "International Mother Language Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/02/ann-sofi_rosenkvist-primary_school_classroom-4840.jpg",
                                "alt": "A child getting help from a teacher.",
                                "height": 1000,
                                "width": 1500,
                                "title": "ann-sofi_rosenkvist-primary_school_classroom-4840",
                                "caption": "During the 2022–2023 school year, 178,000 schoolchildren in Sweden took part in mother tongue tuition, according to statistics from the Swedish National Agency for Education. "
                            },
                            "href": "https://cms.sharingsweden.se/event/international-mother-language-day/",
                            "dates": [
                                {
                                    "date": "2025-02-21",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-21"
                        },
                        {
                            "id": 62,
                            "description": "Music moment 1998: ‘Ray of Light’ by Madonna with music video by Jonas Åkerlund was released",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Jonas-Akerlund-Madonna_Photo-Vince-Bucci-e1694535060441.jpg",
                                "alt": "Director Jonas Åkerlund and pop artist Madonna at some gala.",
                                "height": 1443,
                                "width": 1443,
                                "title": "Jonas-Akerlund-Madonna_Photo-Vince-Bucci.jpg",
                                "caption": "Jonas Åkerlund and Madonna. Photo: Vince Bucci"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-ray-of-light-by-madonna-with-music-video-by-jonas-akerlund-was-released/",
                            "dates": [
                                {
                                    "date": "2025-02-22",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-22"
                        },
                        {
                            "id": 18,
                            "description": "Sweden Finns’ Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/01/asaf_kliger-torne_river-5679.jpg",
                                "alt": "Torne river in winter, partly covered by ice.",
                                "height": 974,
                                "width": 2480,
                                "title": "asaf_kliger-torne_river-5679",
                                "caption": "Torne river marks the border between Sweden and Finland. Photo: <a href=\"https://imagebank.sweden.se/torne+river/northern+sweden/torne+river/5679#detail\">Asaf Kliger/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/sweden-finns-day/",
                            "dates": [
                                {
                                    "date": "2025-02-24",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-24"
                        },
                        {
                            "id": 20,
                            "description": "Ramadan",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/11/lieselotte_van_der_meijs-ramadan_in_sweden-8449.jpg",
                                "alt": "A festive table with falafel, dates, herbs.",
                                "height": 1653,
                                "width": 2480,
                                "title": "lieselotte_van_der_meijs-ramadan_in_sweden-8449",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/ramadan+in+sweden///8449#detail\">Lieselotte van der Meijs/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/ramadan/",
                            "dates": [
                                {
                                    "date": "2025-02-28",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-28"
                        },
                        {
                            "id": 71,
                            "description": "Music moment 2019: Composer Ludwig Göransson won an Oscar",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/20k_1127415851-e1694167077168.jpg",
                                "alt": "Ludwig Göransson at an event.",
                                "height": 417,
                                "width": 417,
                                "title": "Ludwig Göransson",
                                "caption": "Ludwig Göransson. Photo: Steve Granitz/WireImage"
                            },
                            "href": "https://cms.sharingsweden.se/event/swedish-music-moments-composer-ludwig-goransson-won-an-oscar/",
                            "dates": [
                                {
                                    "date": "2025-03-01",
                                    "month": "Mar",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-03-01"
                        },
                        {
                            "id": 33,
                            "description": "International Women’s Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/sofia_sabel-swedish_industry-6523.jpg",
                                "alt": "A woman working in an industry setting.",
                                "height": 1653,
                                "width": 2480,
                                "title": "sofia_sabel-swedish_industry-6523",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/swedish+industry/g%25C3%25B6teborg/torslanda%252C+gothenburg/6523#detail\">Sofia Sabel/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/international-womens-day/",
                            "dates": [
                                {
                                    "date": "2025-03-08",
                                    "month": "Mar",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-03-08"
                        },
                        {
                            "id": 34,
                            "description": "World Down Syndrome Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/scandinav-music_in_sweden-8557.jpg",
                                "alt": "A young girl with Downs syndrome listening to music.",
                                "height": 1653,
                                "width": 2480,
                                "title": "scandinav-music_in_sweden-8557",
                                "caption": "A young girl listening to music. Photo:  <a href=\"https://imagebank.sweden.se/music+in+sweden///8557#detail\">Scandinav/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/world-down-syndrome-day/",
                            "dates": [
                                {
                                    "date": "2025-03-21",
                                    "month": "Mar",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-03-21"
                        },
                        {
                            "id": 37,
                            "description": "Nordic day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/11/Nordic-Day-Map.png",
                                "alt": "A map of the Nordic countries",
                                "height": 1350,
                                "width": 1080,
                                "title": "Nordic Day Map",
                                "caption": "Illustration: Sweden.se"
                            },
                            "href": "https://cms.sharingsweden.se/event/nordic-day/",
                            "dates": [
                                {
                                    "date": "2025-03-23",
                                    "month": "Mar",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-03-23"
                        },
                        {
                            "id": 58,
                            "description": "Music moment 1990: The movie ‘Pretty Woman’ with theme song by Roxette premiered in the US",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Swedish-music-moments-Roxette-thumbnail-e1694599873774.jpg",
                                "alt": "Per Gessle and Marie Fredriksson of Swedish band Roxette.",
                                "height": 900,
                                "width": 893,
                                "title": "Swedish-music-moments-Roxette-thumbnail.jpg",
                                "caption": "Roxette. Photo: Mattias Edwall"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-1990-the-movie-pretty-woman-with-theme-song-by-roxette-premiered-in-the-us/",
                            "dates": [
                                {
                                    "date": "2025-03-23",
                                    "month": "Mar",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-03-23"
                        },
                        {
                            "id": 43,
                            "description": "Waffle day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/11/tina_stafren-waffle-2092.jpg",
                                "alt": "A waffle with jam and whipped cream",
                                "height": 1653,
                                "width": 2480,
                                "title": "tina_stafrén-waffle-2092",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/waffle///2092#detail\">Tina Stafrén/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/waffle-day/",
                            "dates": [
                                {
                                    "date": "2025-03-25",
                                    "month": "Mar",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-03-25"
                        },
                        {
                            "id": 61,
                            "description": "Music moment: Lady Gaga’s birthday",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Lady-Gaga_Photo-Marco-PiracciniMondadori-PortfolioSipa-USA-scaled-e1694595987182.jpg",
                                "alt": "Pop artist Lady Gaga on stage.",
                                "height": 1708,
                                "width": 1706,
                                "title": "Lady-Gaga_Photo-Marco-PiracciniMondadori-PortfolioSipa-USA.jpg",
                                "caption": "Lady Gaga. Photo: Marco Piraccini/Mondadori Portfolio/Sipa USA"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-lady-gagas-birthday/",
                            "dates": [
                                {
                                    "date": "2025-03-28",
                                    "month": "Mar",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-03-28"
                        },
                        {
                            "id": 5,
                            "description": "International Day of Sport for Development and Peace",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/09/youth-sports.jpg",
                                "alt": "Children in a gymnastics hall doing all kinds of activities.",
                                "height": 1650,
                                "width": 2480,
                                "title": "Youth sports",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/youth+sports///9452#detail\">Alexander Mahmoud/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/international-day-of-sport-for-development-and-peace/",
                            "dates": [
                                {
                                    "date": "2025-04-06",
                                    "month": "Apr",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-04-06"
                        }
                    ]
                },
                {
                    "type": "news-block",
                    "anchorId": "",
                    "heading": "News",
                    "newsList": [
                        {
                            "title": "Social media ideas for autumn",
                            "content": "\n\n\n\n\n\n\n\nLooking for ideas on what to post on social media ? Here are some suggestions covering everything from sustainability and innovation to Swedish literature.\n\n\n\n\n  \n          Social media content\n    \n    \n              \n          \n                          \n                      \n          Making apple juice from surplus apples\n        \n              \n          \n                          \n                      \n          Fish pass to track aquatic life and protect the ecosystem\n        \n              \n          \n                          \n                      \n          The Musk Ox research project and biodiversity\n        \n              \n          \n                          \n                      \n          Research station north of the Arctic Circle\n        \n              \n          \n                          \n                      \n          Innovative and climate-smart preschool Hoppet\n        \n              \n          \n                          \n                      \n          Reading holiday and book tips for children\n        \n              \n          \n                          \n                      \n          RedLocker – free tampons and pads in schools\n        \n              \n          \n                          \n                      \n          Wisdome Stockholm\n        \n              \n          \n                          \n                      \n          Mips helmet technology\n        \n              \n          \n                          \n                      \n          Sweden solar system\n        \n              \n          \n                          \n                      \n          Horror and fantasy novelist Mats Strandberg\n        \n              \n          \n                          \n                      \n          Recipe: Swedish apple crumble pie\n        \n          \n  \n\n\n",
                            "date": "30 October 2024",
                            "imageProps": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/10/fruit-and-vegetable-farm.jpg",
                                "alt": "Fruit and vegetable farm",
                                "height": 1653,
                                "width": 2480,
                                "title": "Fruit and vegetable farm",
                                "caption": "Photo: Miriam Preis/imagebank.sweden.se"
                            },
                            "href": "/social-media-ideas-for-autumn/"
                        },
                        {
                            "title": "Swedish studies – a resource for Sweden promotion",
                            "content": "\n\n\n\n\n\n\n\nEvery year, over 27,000 students study Swedish at higher education institutions outside of Sweden. This presents many opportunities for collaboration when it comes to Sweden promotion. The Swedish Institute (SI) supports 200 universities abroad and can help you get in touch.\n\n\n\n\n200 universities in 35 different countries\n\n\n\nThe students are often young people with a deep interest in Sweden. They study Swedish either as an additional subject to their education or as a main subject within Scandinavian studies. \n\n\n\nCollaborating with universities offers many benefits, and students can be valuable resources at events, for example as translators, interpreters, or participants. They are an important group to stay in touch with. The collaboration can be as simple as an annual Lucia celebration and contact with the local Swedish teacher, or larger projects such as Sweden Days and conferences.\n\n\n\nContact persons at the universities\n\n\n\nAt each university, there is a Swedish teacher who is the SI contact person. The Swedish teachers have broad networks within the university, and many are local teachers. Others are Swedes who are permanently residing in the country, or Swedish lecturers who has taught Swedish around the world for a few years.\n\n\n\nFind contact information to your nearest university at si.se (information in Swedish)\n\n\n\nExamples of collaborations\n\n\n\nMany Swedish embassies and consulates already have well-developed cooperation with the universities in the country. Here are some good examples:\n\n\n\nVienna, Austria\n\n\n\nThe embassy in Vienna has close cooperation with the University of Vienna, where SI in November supports inviting the author and science journalist Karin Bojs both to the university and for participation at the book fair in Vienna, where Swedish students always help in the embassy’s booth. Every autumn and spring, the embassy invites representatives from all Swedish associations and the Swedish lecturer to a meeting.\n\n\n\nBerlin, Germany\n\n\n\nThe embassy in Berlin has close contact with the 54 universities with Swedish language instruction in the country and co-organizes Swedish teacher conferences with SI. The universities are also offered SI’s toolkit to increase interest in Sweden and the Swedish language at universities and colleges.\n\n\n\nWashington DC, USA\n\n\n\nThe embassy in Washington DC has close cooperation with the Association for Swedish Teachers and Researchers of America (ASTRA) and, together with SI, organizes an ASTRA conference at the House of Sweden every other year. In other years, the conference is held at one of the 25 universities with Swedish language instruction in the USA or one of the 2 in Mexico or 2 in Canada.\n\n\n\nSupport to universities from SI\n\n\n\nThe Swedish Institute supports and collaborates with about 200 universities that offer Swedish studies and Swedish language studies.\n\n\n\nThe Swedish Institute offers support through:\n\n\n\n\nFinancial support for events, guest lectures, and study trips\n\n\n\nRegional conferences in the USA, Germany, France, Poland\n\n\n\nFinancial support for the purchase of teaching materials and literature\n\n\n\nPrograms to visit Sweden for teachers and students from Ukraine, Georgia, and Belarus\n\n\n\nSummer courses for students at Swedish folk high schools\n\n\n\nSwedish lecturers\n\n\n\n\nMore information on Swedish around the world\n\n\n\nIf you want to know more about Swedish studies, SI&#8217;s support to universities, or get more examples on collaborations, please contact the Swedish studies team at sveu@si.se\n\n\n\n  \n          Related content\n    \n    \n              \n          \n                          \n                      \n          Have you heard these Swedish words? 1.0\n        \n              \n          \n                          \n                      \n          Have you heard these Swedish words? 2.0\n        \n              \n          \n                          \n                      \n          Swedish proverbs\n        \n              \n          \n                          \n                      \n          Sverige A-Ö slideshow\n        \n              \n          \n                          \n                      \n          Sweden – a country less ordinary\n        \n              \n          \n                          \n                      \n          Sweden – folder for school children\n        \n          \n  \n\n\n",
                            "date": "15 October 2024",
                            "imageProps": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/10/SvenskaSpraket_-Melker-Dahlstrand.jpg",
                                "alt": "People reading Swedish books, one in a yellow dress and the other in blue shorts and a striped t-shirt.",
                                "height": 1000,
                                "width": 1500,
                                "title": "Swedish teachers at conference",
                                "caption": "Photo: Melker Dahlstrand"
                            },
                            "href": "/swedish-studies-a-resource-for-sweden-promotion/"
                        },
                        {
                            "title": "New promotional material for Study in Sweden",
                            "content": "\n\n\n\n\n\n\n\nUniversity Admissions has now opened applications for international students who want to study in Sweden starting in autumn 2025. The application is open until 15 January 2025.\n\n\n\n\nStudy in Sweden have created new materials focusing on the application process and providing information on life and studies in Sweden. Make sure to check out and use Study in Sweden’s toolkit.\n\n\n\n  \n          Livestream on how to apply\n    \n    \n              \n          \n                          \n                      \n          Livestream marketing material – Study in Sweden\n        \n          \n  \n\n\n\nOn 6 November, Study in Sweden will host a livestream with University Admissions to guide international students through the application process. Use the new marketing materials to invite students and promote the livestream.\n\n\n\n  \n          New film: Intro to Sweden\n    \n    \n              \n          \n                          \n                      \n          Introduction to Sweden film – Study in Sweden\n        \n          \n  \n\n\n\nA new video, &#8216;An intro to Sweden&#8217; is available, focusing on life and studies in Sweden. Share the YouTube version of the film or download it through sharingsweden.se. You can also find useful links and suggested captions for the video.\n\n\n",
                            "date": "14 October 2024",
                            "imageProps": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/10/higher-education.jpg",
                                "alt": "Students studying together outdoors in autumn.",
                                "height": 1651,
                                "width": 2480,
                                "title": "Higher education",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/higher+education/central+sweden/uppsala/4213#detail\">Magnus Liam Karlsson/imagebank.sweden.se</a>"
                            },
                            "href": "/new-promotional-material-for-study-in-sweden/"
                        },
                        {
                            "title": "12 innovation posts for social media",
                            "content": "\n\n\n\n\n\n\n\nLooking for inspiration for your social media channels? Here is a selection of social media posts and videos on both older and contemporary Swedish inventions and innovations.\n\n\n\n\n  \n          Social media content\n    \n    \n              \n          \n                          \n                      \n          5 reasons why Swedes are world-leading innovators\n        \n              \n          \n                          \n                      \n          Einride &#8211; Vision Zero\n        \n              \n          \n                          \n                      \n          Innovative wave energy technology\n        \n              \n          \n                          \n                      \n          Minesto – &#8216;flying” power&#8217; plant under water\n        \n              \n          \n                          \n                      \n          Envac – underground waste disposal system\n        \n              \n          \n                          \n                      \n          Grönska vertical farm\n        \n              \n          \n                          \n                      \n          Self-aligning ball bearings &#8211; a Swedish invention\n        \n              \n          \n                          \n                      \n          5 things to know about Alfred Nobel and the Nobel Prize\n        \n              \n          \n                          \n                      \n          Nanna Svartz – inventor of Salazopyrin\n        \n              \n          \n                          \n                      \n          The invention of the coat hanger hook\n        \n              \n          \n                          \n                      \n          The invention of the walker\n        \n              \n          \n                          \n                      \n          ‘Jonas’ potato peeler – a Swedish innovation\n        \n          \n  \n\n\n",
                            "date": "2 October 2024",
                            "imageProps": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/10/ball-bearing.jpg",
                                "alt": "Ball bearing",
                                "height": 1992,
                                "width": 2560,
                                "title": "Ball bearing",
                                "caption": "The modern ball bearing was invented by the Swedish inventor and industrialist Sven Wingqvist. Photo: Sofia Sabel/imagebank.sweden.se"
                            },
                            "href": "/12-innovation-posts-for-social-media/"
                        }
                    ],
                    "linkProps": {
                        "href": "/news",
                        "linkText": "Read all news"
                    },
                    "postCount": 4
                },
                {
                    "type": "preamble",
                    "anchorId": "",
                    "children": [
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": ""
                        }
                    ]
                }
            ],
            "blocks": [
                {
                    "type": "calendar-block",
                    "anchorId": "",
                    "title": "Calendar",
                    "calendarList": [
                        {
                            "id": 51,
                            "description": "Swedish Lucia",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/cecilia_larsson_lantz-lucia_day-2331.jpg",
                                "alt": "Lucia with her crown of candles and her handmaidens, all dressed in white.",
                                "height": 1655,
                                "width": 2480,
                                "title": "Lucia by Cecilia Larsson Lantz/Imagebank.sweden.se",
                                "caption": "Photo: Cecilia Larsson Lantz/Imagebank.sweden.se"
                            },
                            "href": "https://cms.sharingsweden.se/event/swedish-lucia/",
                            "dates": [
                                {
                                    "date": "2024-12-13",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-13"
                        },
                        {
                            "id": 63,
                            "description": "Music moment: Taylor Swift’s birthday",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Taylor-Swift_Photo-Caitlin-Ochs-scaled-e1694534489521.jpg",
                                "alt": "Pop artist Taylor Swift performing on stage.",
                                "height": 1758,
                                "width": 1760,
                                "title": "Taylor-Swift_Photo-Caitlin-Ochs.jpg",
                                "caption": "Taylor Swift. Photo: Caitlin Ochs"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-taylor-swifts-birthday/",
                            "dates": [
                                {
                                    "date": "2024-12-13",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-13"
                        },
                        {
                            "id": 31,
                            "description": "Queen Silvia’s birthday",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/220329-HMD-LindaBrostrom_KunglHovstaterna_sRGB1_webb.jpg",
                                "alt": "Queen Silvia in a blue dress and tiara.",
                                "height": 667,
                                "width": 1000,
                                "title": "2022-03-29, Kungliga slottet; H.M. Drottningen",
                                "caption": "HM The Queen. Photo: Linda Broström/Kungl. Hovstaterna"
                            },
                            "href": "https://cms.sharingsweden.se/event/queen-silvias-birthday/",
                            "dates": [
                                {
                                    "date": "2024-12-23",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-23"
                        },
                        {
                            "id": 52,
                            "description": "Christmas Eve",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/otw-christmas_traditions-7322.jpg",
                                "alt": "A family decorating a Christmas tree outdoors in winter.",
                                "height": 900,
                                "width": 1200,
                                "title": "Christmas traditions",
                                "caption": "A family dressing a outdoor Christmas tree and having a Swedish Christmas fika with sweet saffron bun. Photo: OTW/imagebank.sweden.se"
                            },
                            "href": "https://cms.sharingsweden.se/event/christmas-eve/",
                            "dates": [
                                {
                                    "date": "2024-12-24",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-24"
                        },
                        {
                            "id": 30,
                            "description": "New Year’s Eve",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/werner_nystrand-new_years_eve-9156-1.jpg",
                                "alt": "Fireworks over a city",
                                "height": 1653,
                                "width": 2480,
                                "title": "werner_nystrand-new_year’s_eve-9156 (1)",
                                "caption": "New year celebrations in Malmö, southern Sweden. Photo: <a href \"https://imagebank.sweden.se/new+year%2527s+eve/malm%25C3%25B6,%20southern+sweden/malm%25C3%25B6%252C+sk%25C3%25A5ne/9156#detail\">Werner Nystrand/Folio/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/new-years-eve/",
                            "dates": [
                                {
                                    "date": "2024-12-31",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-31"
                        },
                        {
                            "id": 67,
                            "description": "Music moment: ‘The Final Countdown’ by Europe – to celebrate the end of the year",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Joey-Tempest_Photo-Roger-Turesson-1-scaled-e1694166997898.jpg",
                                "alt": "Europe singer Joey Tempest performing.",
                                "height": 1977,
                                "width": 1977,
                                "title": "Joey-Tempest_Photo-Roger-Turesson-1.jpg",
                                "caption": "Europe's lead singer Joey Tempest. Photo: Roger Turesson"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-the-final-countdown-by-europe-to-celebrate-the-end-of-the-year/",
                            "dates": [
                                {
                                    "date": "2024-12-31",
                                    "month": "Dec",
                                    "year": 2024
                                }
                            ],
                            "earliestDate": "2024-12-31"
                        },
                        {
                            "id": 2,
                            "description": "Application period closes for studies in Sweden",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/10/study-in-sweden.jpg",
                                "alt": "Students walking in front of an old brick buildning.",
                                "height": 1655,
                                "width": 2480,
                                "title": "Study in Sweden",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/study+in+sweden///9188#detail\">Astrakan/Scandinav/Imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/application-period-closes-for-studies-in-sweden/",
                            "dates": [
                                {
                                    "date": "2025-01-15",
                                    "month": "Jan",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-01-15"
                        },
                        {
                            "id": 21,
                            "description": "International Holocaust Remembrance Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/01/maskot-lighting_up_the_dark-7478.jpg",
                                "alt": "A person lighting candles.",
                                "height": 1653,
                                "width": 2480,
                                "title": "maskot-lighting_up_the_dark-7478",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/lighting+up+the+dark///7478#detail\">Maskot/Folio/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/international-holocaust-remembrance-day/",
                            "dates": [
                                {
                                    "date": "2025-01-27",
                                    "month": "Jan",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-01-27"
                        },
                        {
                            "id": 68,
                            "description": "Music moment 1986: ‘The Final Countdown’ by Europe was released",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Joey-Tempest_Photo-Roger-Turesson-1-scaled-e1694166997898.jpg",
                                "alt": "Europe singer Joey Tempest performing.",
                                "height": 1977,
                                "width": 1977,
                                "title": "Joey-Tempest_Photo-Roger-Turesson-1.jpg",
                                "caption": "Europe's lead singer Joey Tempest. Photo: Roger Turesson"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-the-final-countdown-by-europe-was-released/",
                            "dates": [
                                {
                                    "date": "2025-02-01",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-01"
                        },
                        {
                            "id": 27,
                            "description": "National Day of the Sami people",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/mikael_svensson-sami_flag-8406.jpg",
                                "alt": "The Sami flag - blue, yellow, green and red with a circle in the middle.",
                                "height": 801,
                                "width": 1200,
                                "title": "mikael_svensson-sami_flag-8406",
                                "caption": "The colours of the Sami flag from 1986 (blue, red, yellow and green) are those most commonly found on traditional Sami garbs. The circle derives from the sun, in red, a symbol appearing on many shaman drums. The blue half of the circle represents the moon. Photo: <a href=\"https://imagebank.sweden.se/sami+flag///8406#detail\">Mikael Svensson/Scandinav/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/sami-national-day/",
                            "dates": [
                                {
                                    "date": "2025-02-06",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-06"
                        },
                        {
                            "id": 32,
                            "description": "Fat Tuesday",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/12/magnus_carlsson-freshly_baked_semla-6443.jpg",
                                "alt": "A freshly baked semla with powdered sugar.",
                                "height": 1653,
                                "width": 2480,
                                "title": "magnus_carlsson-freshly_baked_semla-6443",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/freshly+baked+semla///6443#detail\">Magnus Carlsson/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/fat-tuesday/",
                            "dates": [
                                {
                                    "date": "2025-02-11",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-11"
                        },
                        {
                            "id": 16,
                            "description": "Valentine’s day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/02/fredrik_schlyter-heart-shaped_lake_in_winter-6350.jpg",
                                "alt": "A frozen lake shaped like heart.",
                                "height": 800,
                                "width": 1200,
                                "title": "fredrik_schlyter-heart-shaped_lake_in_winter-6350",
                                "caption": "The heart-shaped lake Neckern, south of the town Linköping, in the region of Östergötland. Photo: <a jref=\"https://imagebank.sweden.se/heart-shaped+lake+in+winter/southern+sweden/lake+neckern%252C+link%25C3%25B6ping/6350#detail\">Fredrik Schlyter/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/valentines-day/",
                            "dates": [
                                {
                                    "date": "2025-02-14",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-14"
                        },
                        {
                            "id": 44,
                            "description": "International Winter Bike to Work Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/11/bike-in-winter.jpg",
                                "alt": "Cycling in the snow on a snow-covered street next to a rainbow bench.",
                                "height": 1653,
                                "width": 2480,
                                "title": "Bike in winter",
                                "caption": "Photo: <a href=\"https://imagebank.sweden.se/bike+in+winter/northern+sweden/%25C3%25B6stersund%252C+j%25C3%25A4mtland/10959#detail\">Håkan Wike/imagebank.sweden.se</a>"
                            },
                            "href": "https://cms.sharingsweden.se/event/international-winter-bike-to-work-day-2024/",
                            "dates": [
                                {
                                    "date": "2025-02-14",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-14"
                        },
                        {
                            "id": 15,
                            "description": "International Mother Language Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/02/ann-sofi_rosenkvist-primary_school_classroom-4840.jpg",
                                "alt": "A child getting help from a teacher.",
                                "height": 1000,
                                "width": 1500,
                                "title": "ann-sofi_rosenkvist-primary_school_classroom-4840",
                                "caption": "During the 2022–2023 school year, 178,000 schoolchildren in Sweden took part in mother tongue tuition, according to statistics from the Swedish National Agency for Education. "
                            },
                            "href": "https://cms.sharingsweden.se/event/international-mother-language-day/",
                            "dates": [
                                {
                                    "date": "2025-02-21",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-21"
                        },
                        {
                            "id": 62,
                            "description": "Music moment 1998: ‘Ray of Light’ by Madonna with music video by Jonas Åkerlund was released",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/09/Jonas-Akerlund-Madonna_Photo-Vince-Bucci-e1694535060441.jpg",
                                "alt": "Director Jonas Åkerlund and pop artist Madonna at some gala.",
                                "height": 1443,
                                "width": 1443,
                                "title": "Jonas-Akerlund-Madonna_Photo-Vince-Bucci.jpg",
                                "caption": "Jonas Åkerlund and Madonna. Photo: Vince Bucci"
                            },
                            "href": "https://cms.sharingsweden.se/event/music-moment-ray-of-light-by-madonna-with-music-video-by-jonas-akerlund-was-released/",
                            "dates": [
                                {
                                    "date": "2025-02-22",
                                    "month": "Feb",
                                    "year": 2025
                                }
                            ],
                            "earliestDate": "2025-02-22"
                        },
                        {
                            "id": 18,
                            "description": "Sweden Finns’ Day",
                            "image": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2024/01/asaf_kliger-torne_river-5679.jpg",
                                "alt": "Torne river in winter, partly covered by ice.",
                                "height": 974,
                                "width": 2480,
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                            "description": "Music moment 2019: Composer Ludwig Göransson won an Oscar",
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                            "title": "Social media ideas for autumn",
                            "content": "\n\n\n\n\n\n\n\nLooking for ideas on what to post on social media ? Here are some suggestions covering everything from sustainability and innovation to Swedish literature.\n\n\n\n\n  \n          Social media content\n    \n    \n              \n          \n                          \n                      \n          Making apple juice from surplus apples\n        \n              \n          \n                          \n                      \n          Fish pass to track aquatic life and protect the ecosystem\n        \n              \n          \n                          \n                      \n          The Musk Ox research project and biodiversity\n        \n              \n          \n                          \n                      \n          Research station north of the Arctic Circle\n        \n              \n          \n                          \n                      \n          Innovative and climate-smart preschool Hoppet\n        \n              \n          \n                          \n                      \n          Reading holiday and book tips for children\n        \n              \n          \n                          \n                      \n          RedLocker – free tampons and pads in schools\n        \n              \n          \n                          \n                      \n          Wisdome Stockholm\n        \n              \n          \n                          \n                      \n          Mips helmet technology\n        \n              \n          \n                          \n                      \n          Sweden solar system\n        \n              \n          \n                          \n                      \n          Horror and fantasy novelist Mats Strandberg\n        \n              \n          \n                          \n                      \n          Recipe: Swedish apple crumble pie\n        \n          \n  \n\n\n",
                            "date": "30 October 2024",
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                                "height": 1653,
                                "width": 2480,
                                "title": "Fruit and vegetable farm",
                                "caption": "Photo: Miriam Preis/imagebank.sweden.se"
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                            "href": "/social-media-ideas-for-autumn/"
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                        {
                            "title": "Swedish studies – a resource for Sweden promotion",
                            "content": "\n\n\n\n\n\n\n\nEvery year, over 27,000 students study Swedish at higher education institutions outside of Sweden. This presents many opportunities for collaboration when it comes to Sweden promotion. The Swedish Institute (SI) supports 200 universities abroad and can help you get in touch.\n\n\n\n\n200 universities in 35 different countries\n\n\n\nThe students are often young people with a deep interest in Sweden. They study Swedish either as an additional subject to their education or as a main subject within Scandinavian studies. \n\n\n\nCollaborating with universities offers many benefits, and students can be valuable resources at events, for example as translators, interpreters, or participants. They are an important group to stay in touch with. The collaboration can be as simple as an annual Lucia celebration and contact with the local Swedish teacher, or larger projects such as Sweden Days and conferences.\n\n\n\nContact persons at the universities\n\n\n\nAt each university, there is a Swedish teacher who is the SI contact person. The Swedish teachers have broad networks within the university, and many are local teachers. Others are Swedes who are permanently residing in the country, or Swedish lecturers who has taught Swedish around the world for a few years.\n\n\n\nFind contact information to your nearest university at si.se (information in Swedish)\n\n\n\nExamples of collaborations\n\n\n\nMany Swedish embassies and consulates already have well-developed cooperation with the universities in the country. Here are some good examples:\n\n\n\nVienna, Austria\n\n\n\nThe embassy in Vienna has close cooperation with the University of Vienna, where SI in November supports inviting the author and science journalist Karin Bojs both to the university and for participation at the book fair in Vienna, where Swedish students always help in the embassy’s booth. Every autumn and spring, the embassy invites representatives from all Swedish associations and the Swedish lecturer to a meeting.\n\n\n\nBerlin, Germany\n\n\n\nThe embassy in Berlin has close contact with the 54 universities with Swedish language instruction in the country and co-organizes Swedish teacher conferences with SI. The universities are also offered SI’s toolkit to increase interest in Sweden and the Swedish language at universities and colleges.\n\n\n\nWashington DC, USA\n\n\n\nThe embassy in Washington DC has close cooperation with the Association for Swedish Teachers and Researchers of America (ASTRA) and, together with SI, organizes an ASTRA conference at the House of Sweden every other year. In other years, the conference is held at one of the 25 universities with Swedish language instruction in the USA or one of the 2 in Mexico or 2 in Canada.\n\n\n\nSupport to universities from SI\n\n\n\nThe Swedish Institute supports and collaborates with about 200 universities that offer Swedish studies and Swedish language studies.\n\n\n\nThe Swedish Institute offers support through:\n\n\n\n\nFinancial support for events, guest lectures, and study trips\n\n\n\nRegional conferences in the USA, Germany, France, Poland\n\n\n\nFinancial support for the purchase of teaching materials and literature\n\n\n\nPrograms to visit Sweden for teachers and students from Ukraine, Georgia, and Belarus\n\n\n\nSummer courses for students at Swedish folk high schools\n\n\n\nSwedish lecturers\n\n\n\n\nMore information on Swedish around the world\n\n\n\nIf you want to know more about Swedish studies, SI&#8217;s support to universities, or get more examples on collaborations, please contact the Swedish studies team at sveu@si.se\n\n\n\n  \n          Related content\n    \n    \n              \n          \n                          \n                      \n          Have you heard these Swedish words? 1.0\n        \n              \n          \n                          \n                      \n          Have you heard these Swedish words? 2.0\n        \n              \n          \n                          \n                      \n          Swedish proverbs\n        \n              \n          \n                          \n                      \n          Sverige A-Ö slideshow\n        \n              \n          \n                          \n                      \n          Sweden – a country less ordinary\n        \n              \n          \n                          \n                      \n          Sweden – folder for school children\n        \n          \n  \n\n\n",
                            "date": "15 October 2024",
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                                "height": 1000,
                                "width": 1500,
                                "title": "Swedish teachers at conference",
                                "caption": "Photo: Melker Dahlstrand"
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                            "href": "/swedish-studies-a-resource-for-sweden-promotion/"
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                        {
                            "title": "New promotional material for Study in Sweden",
                            "content": "\n\n\n\n\n\n\n\nUniversity Admissions has now opened applications for international students who want to study in Sweden starting in autumn 2025. The application is open until 15 January 2025.\n\n\n\n\nStudy in Sweden have created new materials focusing on the application process and providing information on life and studies in Sweden. Make sure to check out and use Study in Sweden’s toolkit.\n\n\n\n  \n          Livestream on how to apply\n    \n    \n              \n          \n                          \n                      \n          Livestream marketing material – Study in Sweden\n        \n          \n  \n\n\n\nOn 6 November, Study in Sweden will host a livestream with University Admissions to guide international students through the application process. Use the new marketing materials to invite students and promote the livestream.\n\n\n\n  \n          New film: Intro to Sweden\n    \n    \n              \n          \n                          \n                      \n          Introduction to Sweden film – Study in Sweden\n        \n          \n  \n\n\n\nA new video, &#8216;An intro to Sweden&#8217; is available, focusing on life and studies in Sweden. Share the YouTube version of the film or download it through sharingsweden.se. You can also find useful links and suggested captions for the video.\n\n\n",
                            "date": "14 October 2024",
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                        {
                            "title": "12 innovation posts for social media",
                            "content": "\n\n\n\n\n\n\n\nLooking for inspiration for your social media channels? Here is a selection of social media posts and videos on both older and contemporary Swedish inventions and innovations.\n\n\n\n\n  \n          Social media content\n    \n    \n              \n          \n                          \n                      \n          5 reasons why Swedes are world-leading innovators\n        \n              \n          \n                          \n                      \n          Einride &#8211; Vision Zero\n        \n              \n          \n                          \n                      \n          Innovative wave energy technology\n        \n              \n          \n                          \n                      \n          Minesto – &#8216;flying” power&#8217; plant under water\n        \n              \n          \n                          \n                      \n          Envac – underground waste disposal system\n        \n              \n          \n                          \n                      \n          Grönska vertical farm\n        \n              \n          \n                          \n                      \n          Self-aligning ball bearings &#8211; a Swedish invention\n        \n              \n          \n                          \n                      \n          5 things to know about Alfred Nobel and the Nobel Prize\n        \n              \n          \n                          \n                      \n          Nanna Svartz – inventor of Salazopyrin\n        \n              \n          \n                          \n                      \n          The invention of the coat hanger hook\n        \n              \n          \n                          \n                      \n          The invention of the walker\n        \n              \n          \n                          \n                      \n          ‘Jonas’ potato peeler – a Swedish innovation\n        \n          \n  \n\n\n",
                            "date": "2 October 2024",
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                                "height": 1992,
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                                "title": "Ball bearing",
                                "caption": "The modern ball bearing was invented by the Swedish inventor and industrialist Sven Wingqvist. Photo: Sofia Sabel/imagebank.sweden.se"
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                                    "description": "Application period closes for studies in Sweden",
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                                        "caption": "Photo: <a href=\"https://imagebank.sweden.se/study+in+sweden///9188#detail\">Astrakan/Scandinav/Imagebank.sweden.se</a>"
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                                            "date": "2025-01-27",
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                                    "description": "Music moment 1986: ‘The Final Countdown’ by Europe was released",
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                                            "date": "2025-02-06",
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                                    "description": "Fat Tuesday",
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                                            "date": "2025-02-14",
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                                            "date": "2025-02-14",
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                                        "caption": "During the 2022–2023 school year, 178,000 schoolchildren in Sweden took part in mother tongue tuition, according to statistics from the Swedish National Agency for Education. "
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                                            "date": "2025-02-21",
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                                    "description": "Music moment 1998: ‘Ray of Light’ by Madonna with music video by Jonas Åkerlund was released",
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                                        "src": "https://cms.sharingsweden.se/app/uploads/2024/01/asaf_kliger-torne_river-5679.jpg",
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                                            "date": "2025-02-24",
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                                            "date": "2025-02-28",
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                                    "description": "Music moment 2019: Composer Ludwig Göransson won an Oscar",
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                                        "caption": "Ludwig Göransson. Photo: Steve Granitz/WireImage"
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                                            "date": "2025-03-08",
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                                    "description": "World Down Syndrome Day",
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                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/12/scandinav-music_in_sweden-8557.jpg",
                                        "alt": "A young girl with Downs syndrome listening to music.",
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                                        "title": "scandinav-music_in_sweden-8557",
                                        "caption": "A young girl listening to music. Photo:  <a href=\"https://imagebank.sweden.se/music+in+sweden///8557#detail\">Scandinav/imagebank.sweden.se</a>"
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                                    "href": "https://cms.sharingsweden.se/event/world-down-syndrome-day/",
                                    "dates": [
                                        {
                                            "date": "2025-03-21",
                                            "month": "Mar",
                                            "year": 2025
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                                    "earliestDate": "2025-03-21"
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                                {
                                    "id": 37,
                                    "description": "Nordic day",
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                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/11/Nordic-Day-Map.png",
                                        "alt": "A map of the Nordic countries",
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                                        "title": "Nordic Day Map",
                                        "caption": "Illustration: Sweden.se"
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                                    "title": "Social media ideas for autumn",
                                    "content": "\n\n\n\n\n\n\n\nLooking for ideas on what to post on social media ? Here are some suggestions covering everything from sustainability and innovation to Swedish literature.\n\n\n\n\n  \n          Social media content\n    \n    \n              \n          \n                          \n                      \n          Making apple juice from surplus apples\n        \n              \n          \n                          \n                      \n          Fish pass to track aquatic life and protect the ecosystem\n        \n              \n          \n                          \n                      \n          The Musk Ox research project and biodiversity\n        \n              \n          \n                          \n                      \n          Research station north of the Arctic Circle\n        \n              \n          \n                          \n                      \n          Innovative and climate-smart preschool Hoppet\n        \n              \n          \n                          \n                      \n          Reading holiday and book tips for children\n        \n              \n          \n                          \n                      \n          RedLocker – free tampons and pads in schools\n        \n              \n          \n                          \n                      \n          Wisdome Stockholm\n        \n              \n          \n                          \n                      \n          Mips helmet technology\n        \n              \n          \n                          \n                      \n          Sweden solar system\n        \n              \n          \n                          \n                      \n          Horror and fantasy novelist Mats Strandberg\n        \n              \n          \n                          \n                      \n          Recipe: Swedish apple crumble pie\n        \n          \n  \n\n\n",
                                    "date": "30 October 2024",
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                                        "alt": "Fruit and vegetable farm",
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                                        "width": 2480,
                                        "title": "Fruit and vegetable farm",
                                        "caption": "Photo: Miriam Preis/imagebank.sweden.se"
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                                {
                                    "title": "Swedish studies – a resource for Sweden promotion",
                                    "content": "\n\n\n\n\n\n\n\nEvery year, over 27,000 students study Swedish at higher education institutions outside of Sweden. This presents many opportunities for collaboration when it comes to Sweden promotion. The Swedish Institute (SI) supports 200 universities abroad and can help you get in touch.\n\n\n\n\n200 universities in 35 different countries\n\n\n\nThe students are often young people with a deep interest in Sweden. They study Swedish either as an additional subject to their education or as a main subject within Scandinavian studies. \n\n\n\nCollaborating with universities offers many benefits, and students can be valuable resources at events, for example as translators, interpreters, or participants. They are an important group to stay in touch with. The collaboration can be as simple as an annual Lucia celebration and contact with the local Swedish teacher, or larger projects such as Sweden Days and conferences.\n\n\n\nContact persons at the universities\n\n\n\nAt each university, there is a Swedish teacher who is the SI contact person. The Swedish teachers have broad networks within the university, and many are local teachers. Others are Swedes who are permanently residing in the country, or Swedish lecturers who has taught Swedish around the world for a few years.\n\n\n\nFind contact information to your nearest university at si.se (information in Swedish)\n\n\n\nExamples of collaborations\n\n\n\nMany Swedish embassies and consulates already have well-developed cooperation with the universities in the country. Here are some good examples:\n\n\n\nVienna, Austria\n\n\n\nThe embassy in Vienna has close cooperation with the University of Vienna, where SI in November supports inviting the author and science journalist Karin Bojs both to the university and for participation at the book fair in Vienna, where Swedish students always help in the embassy’s booth. Every autumn and spring, the embassy invites representatives from all Swedish associations and the Swedish lecturer to a meeting.\n\n\n\nBerlin, Germany\n\n\n\nThe embassy in Berlin has close contact with the 54 universities with Swedish language instruction in the country and co-organizes Swedish teacher conferences with SI. The universities are also offered SI’s toolkit to increase interest in Sweden and the Swedish language at universities and colleges.\n\n\n\nWashington DC, USA\n\n\n\nThe embassy in Washington DC has close cooperation with the Association for Swedish Teachers and Researchers of America (ASTRA) and, together with SI, organizes an ASTRA conference at the House of Sweden every other year. In other years, the conference is held at one of the 25 universities with Swedish language instruction in the USA or one of the 2 in Mexico or 2 in Canada.\n\n\n\nSupport to universities from SI\n\n\n\nThe Swedish Institute supports and collaborates with about 200 universities that offer Swedish studies and Swedish language studies.\n\n\n\nThe Swedish Institute offers support through:\n\n\n\n\nFinancial support for events, guest lectures, and study trips\n\n\n\nRegional conferences in the USA, Germany, France, Poland\n\n\n\nFinancial support for the purchase of teaching materials and literature\n\n\n\nPrograms to visit Sweden for teachers and students from Ukraine, Georgia, and Belarus\n\n\n\nSummer courses for students at Swedish folk high schools\n\n\n\nSwedish lecturers\n\n\n\n\nMore information on Swedish around the world\n\n\n\nIf you want to know more about Swedish studies, SI&#8217;s support to universities, or get more examples on collaborations, please contact the Swedish studies team at sveu@si.se\n\n\n\n  \n          Related content\n    \n    \n              \n          \n                          \n                      \n          Have you heard these Swedish words? 1.0\n        \n              \n          \n                          \n                      \n          Have you heard these Swedish words? 2.0\n        \n              \n          \n                          \n                      \n          Swedish proverbs\n        \n              \n          \n                          \n                      \n          Sverige A-Ö slideshow\n        \n              \n          \n                          \n                      \n          Sweden – a country less ordinary\n        \n              \n          \n                          \n                      \n          Sweden – folder for school children\n        \n          \n  \n\n\n",
                                    "date": "15 October 2024",
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                                        "alt": "People reading Swedish books, one in a yellow dress and the other in blue shorts and a striped t-shirt.",
                                        "height": 1000,
                                        "width": 1500,
                                        "title": "Swedish teachers at conference",
                                        "caption": "Photo: Melker Dahlstrand"
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                                    "href": "/swedish-studies-a-resource-for-sweden-promotion/"
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                                {
                                    "title": "New promotional material for Study in Sweden",
                                    "content": "\n\n\n\n\n\n\n\nUniversity Admissions has now opened applications for international students who want to study in Sweden starting in autumn 2025. The application is open until 15 January 2025.\n\n\n\n\nStudy in Sweden have created new materials focusing on the application process and providing information on life and studies in Sweden. Make sure to check out and use Study in Sweden’s toolkit.\n\n\n\n  \n          Livestream on how to apply\n    \n    \n              \n          \n                          \n                      \n          Livestream marketing material – Study in Sweden\n        \n          \n  \n\n\n\nOn 6 November, Study in Sweden will host a livestream with University Admissions to guide international students through the application process. Use the new marketing materials to invite students and promote the livestream.\n\n\n\n  \n          New film: Intro to Sweden\n    \n    \n              \n          \n                          \n                      \n          Introduction to Sweden film – Study in Sweden\n        \n          \n  \n\n\n\nA new video, &#8216;An intro to Sweden&#8217; is available, focusing on life and studies in Sweden. Share the YouTube version of the film or download it through sharingsweden.se. You can also find useful links and suggested captions for the video.\n\n\n",
                                    "date": "14 October 2024",
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                                        "alt": "Students studying together outdoors in autumn.",
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                                        "title": "Higher education",
                                        "caption": "Photo: <a href=\"https://imagebank.sweden.se/higher+education/central+sweden/uppsala/4213#detail\">Magnus Liam Karlsson/imagebank.sweden.se</a>"
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                                    "href": "/new-promotional-material-for-study-in-sweden/"
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                                {
                                    "title": "12 innovation posts for social media",
                                    "content": "\n\n\n\n\n\n\n\nLooking for inspiration for your social media channels? Here is a selection of social media posts and videos on both older and contemporary Swedish inventions and innovations.\n\n\n\n\n  \n          Social media content\n    \n    \n              \n          \n                          \n                      \n          5 reasons why Swedes are world-leading innovators\n        \n              \n          \n                          \n                      \n          Einride &#8211; Vision Zero\n        \n              \n          \n                          \n                      \n          Innovative wave energy technology\n        \n              \n          \n                          \n                      \n          Minesto – &#8216;flying” power&#8217; plant under water\n        \n              \n          \n                          \n                      \n          Envac – underground waste disposal system\n        \n              \n          \n                          \n                      \n          Grönska vertical farm\n        \n              \n          \n                          \n                      \n          Self-aligning ball bearings &#8211; a Swedish invention\n        \n              \n          \n                          \n                      \n          5 things to know about Alfred Nobel and the Nobel Prize\n        \n              \n          \n                          \n                      \n          Nanna Svartz – inventor of Salazopyrin\n        \n              \n          \n                          \n                      \n          The invention of the coat hanger hook\n        \n              \n          \n                          \n                      \n          The invention of the walker\n        \n              \n          \n                          \n                      \n          ‘Jonas’ potato peeler – a Swedish innovation\n        \n          \n  \n\n\n",
                                    "date": "2 October 2024",
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                                        "height": 1992,
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                                        "title": "Ball bearing",
                                        "caption": "The modern ball bearing was invented by the Swedish inventor and industrialist Sven Wingqvist. Photo: Sofia Sabel/imagebank.sweden.se"
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