Online Fair marketing material – Study in Sweden

About the online fairs

During 2024 Study in Sweden offers eight Online Fairs to promote Sweden as a study destination. These fairs are set to different dates and times to suit as many time zones and geographical regions as possible, but the content is the same for all fairs. Read more: Online fairs - Study in Sweden

At the fairs, there will be a Study in Sweden booth staffed by the Swedish institute and up to 27 universities will have booths with representatives available to chat with prospective students. The target audience for the fairs is international students interested in studying a master's programme in Sweden.

You can find more promotion material for Sweden as a study destination in the toolkit Study in Sweden.

Marketing material

Join our online fairs

Folder with marketing material and instructions

How to use the material

We encourage all foreign missions to promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit. The material is created specifically for Instagram and Facebook but probably works on other social media platforms as well.

Instructions on how to post the materials are included in the folder below. Please read carefully before publishing.

{
    "slug": "study-in-sweden-online-fair-marketing-material",
    "type": "MaterialCollection",
    "theme": "theme-light",
    "pageProps": {
        "appProps": {
            "socialMediaUrls": {
                "facebook": null,
                "twitter": null,
                "messenger": null,
                "vk": null,
                "spotify": null,
                "instagram": null,
                "whatsapp": null,
                "youtube": null,
                "telegram": null,
                "__typename": "SwedenSettings_SiSettings_SocialMediaUrls"
            },
            "cookieSettings": {
                "cookieBanner": {
                    "bannerText": "<p>Sharing Sweden uses cookies to improve your experience of the website. Read more in our <a href=\"https://cms.sharingsweden.se/cookie-policy\">Cookie policy</a>.</p>\n",
                    "bannerTitle": "<p><strong>Cookies</strong></p>\n",
                    "__typename": "SwedenSettings_SiSettings_CookieSettings_CookieBanner"
                },
                "settingsButtonText": "Cookie-settings",
                "settingsConfirmButtonText": "Confirm settings",
                "settingsText": "<p>A cookie is a small text file stored on your device that allows us to recognise and remember you.</p>\n<p>Sharingsweden.se uses cookies and other data in order to deliver and improve your experience of this website. For instance, we and our partners may use information about you, your devices and your online interactions with us to provide, analyse and improve our services.</p>\n<p>The categories of cookies that we may use are necessary as well as statistics and analytics cookies. Learn more about how we use cookies by reading our <a href=\"https://cms.sharingsweden.se/cookie-policy\">Cookie policy</a>.</p>\n",
                "acceptButtonText": "Accept all cookies",
                "categories": [
                    {
                        "alwaysCheckedText": "always on",
                        "hasAccepted": null,
                        "id": "cookie_consent_essentials",
                        "isCheckedText": "active",
                        "isNotCheckedText": "inactive",
                        "optional": null,
                        "text": "Necessary cookies are essential for you to browse our website and use its features. We are using cookies to remember your consent. This type of cookie is activated by default and you can only deactivate it by turning off cookies in your browser. ",
                        "title": "Necessary",
                        "__typename": "SwedenSettings_SiSettings_CookieSettings_categories"
                    },
                    {
                        "alwaysCheckedText": "always on",
                        "hasAccepted": null,
                        "id": "cookie_consent_statistics",
                        "isCheckedText": "active",
                        "isNotCheckedText": "inactive",
                        "optional": true,
                        "text": "Analytical cookies are used to measure how often our website is visited and how it is used. We use this information to get a better sense of where our users come from and how they interact with our content. For this, we use third-party cookies, the Google Analytics Cookies. These cookies are deactivated by default. If you choose to activate statistics and analytics cookies, we use IP anonymisation. You can deactivate these cookies at any time. ",
                        "title": "Statistics and analytics",
                        "__typename": "SwedenSettings_SiSettings_CookieSettings_categories"
                    }
                ],
                "__typename": "SwedenSettings_SiSettings_CookieSettings"
            },
            "fallBackImage": {
                "src": null,
                "alt": "",
                "height": 0,
                "width": 0,
                "title": null,
                "caption": ""
            },
            "articleAuthorSettings": {
                "textBeforeDate": "Published at"
            },
            "shareWidgetSettings": {
                "headerText": null,
                "shareButtonIconProps": [],
                "copyText": null,
                "afterCopyText": null,
                "failedToCopyText": null
            },
            "navBarSettings": {
                "navBarLogos": {
                    "mainLogo": null,
                    "mainLogoAriaLabel": "Sharing sweden logo",
                    "darkTextLogo": null,
                    "lightTextLogo": null
                },
                "navigationLabels": {
                    "toggleMenuLabel": null,
                    "toggleSearchLabel": null
                }
            },
            "menu": {
                "selectLabel": null,
                "selectGroupLabel": null,
                "selectOptions": [],
                "linkGroup": [
                    [
                        {
                            "link": {
                                "title": "About Sharing Sweden",
                                "url": "https://cms.sharingsweden.se/about-sharing-sweden",
                                "__typename": "AcfLink"
                            },
                            "__typename": "FooterApi_Footer_linkGroup_links"
                        },
                        {
                            "link": {
                                "title": "Contact",
                                "url": "https://cms.sharingsweden.se/contact",
                                "__typename": "AcfLink"
                            },
                            "__typename": "FooterApi_Footer_linkGroup_links"
                        },
                        {
                            "link": {
                                "title": "FAQ",
                                "url": "https://cms.sharingsweden.se/faq",
                                "__typename": "AcfLink"
                            },
                            "__typename": "FooterApi_Footer_linkGroup_links"
                        }
                    ],
                    [
                        {
                            "link": {
                                "title": "News",
                                "url": "https://cms.sharingsweden.se/news",
                                "__typename": "AcfLink"
                            },
                            "__typename": "FooterApi_Footer_linkGroup_links"
                        },
                        {
                            "link": {
                                "title": "Newsletter",
                                "url": "https://cms.sharingsweden.se/newsletter",
                                "__typename": "AcfLink"
                            },
                            "__typename": "FooterApi_Footer_linkGroup_links"
                        },
                        {
                            "link": {
                                "title": "Financial support",
                                "url": "https://sharingsweden.se/promotional-material/financial-support-and-how-to-apply",
                                "__typename": "AcfLink"
                            },
                            "__typename": "FooterApi_Footer_linkGroup_links"
                        }
                    ],
                    [
                        {
                            "link": {
                                "title": "Accessibility",
                                "url": "https://cms.sharingsweden.se/accessibility",
                                "__typename": "AcfLink"
                            },
                            "__typename": "FooterApi_Footer_linkGroup_links"
                        },
                        {
                            "link": {
                                "title": "Cookies policy",
                                "url": "https://cms.sharingsweden.se/cookie-policy",
                                "__typename": "AcfLink"
                            },
                            "__typename": "FooterApi_Footer_linkGroup_links"
                        },
                        {
                            "link": {
                                "title": "Terms and conditions of use",
                                "url": "https://cms.sharingsweden.se/terms-and-conditions/",
                                "__typename": "AcfLink"
                            },
                            "__typename": "FooterApi_Footer_linkGroup_links"
                        }
                    ]
                ],
                "iconLinks": [],
                "mainMenuContent": [
                    {
                        "id": 250,
                        "href": "/the-sweden-brand/",
                        "title": "The Sweden brand",
                        "subMenuItems": [
                            {
                                "id": 255,
                                "href": "/the-sweden-brand/brand-strategy/",
                                "title": "The brand of Sweden as a strategic asset",
                                "subMenuItems": []
                            },
                            {
                                "id": 329,
                                "href": "/the-sweden-brand/the-image-of-sweden-abroad/",
                                "title": "The image of Sweden abroad",
                                "subMenuItems": []
                            },
                            {
                                "id": 2392,
                                "href": "/the-sweden-brand/brand-visual-identity/",
                                "title": "Brand visual identity",
                                "subMenuItems": [
                                    {
                                        "id": 328,
                                        "href": "/the-sweden-brand/brand-visual-identity/how-to-use-the-identity/",
                                        "title": "How to use the identity"
                                    },
                                    {
                                        "id": 327,
                                        "href": "/the-sweden-brand/brand-visual-identity/design-principles/",
                                        "title": "Design principles"
                                    },
                                    {
                                        "id": 326,
                                        "href": "/the-sweden-brand/brand-visual-identity/brand-marks/",
                                        "title": "Logo and other brand marks"
                                    },
                                    {
                                        "id": 325,
                                        "href": "/the-sweden-brand/brand-visual-identity/colour/",
                                        "title": "Colour"
                                    },
                                    {
                                        "id": 324,
                                        "href": "/the-sweden-brand/brand-visual-identity/accessibility/",
                                        "title": "Accessibility"
                                    },
                                    {
                                        "id": 323,
                                        "href": "/the-sweden-brand/brand-visual-identity/typography/",
                                        "title": "Typography"
                                    },
                                    {
                                        "id": 322,
                                        "href": "/the-sweden-brand/brand-visual-identity/grid/",
                                        "title": "Grid"
                                    },
                                    {
                                        "id": 321,
                                        "href": "/the-sweden-brand/brand-visual-identity/tone-of-motion/",
                                        "title": "Tone of motion"
                                    },
                                    {
                                        "id": 320,
                                        "href": "/the-sweden-brand/brand-visual-identity/illustration/",
                                        "title": "Illustration"
                                    },
                                    {
                                        "id": 319,
                                        "href": "/the-sweden-brand/brand-visual-identity/graphic-element/",
                                        "title": "Graphic element"
                                    },
                                    {
                                        "id": 318,
                                        "href": "/the-sweden-brand/brand-visual-identity/best-practice/",
                                        "title": "Best practice"
                                    }
                                ]
                            }
                        ]
                    },
                    {
                        "id": 241,
                        "href": "/promotional-material/",
                        "title": "Promotional material",
                        "subMenuItems": [
                            {
                                "id": 247,
                                "href": "/promotional-material/trade-and-talent/",
                                "title": "Trade and talent",
                                "subMenuItems": []
                            },
                            {
                                "id": 244,
                                "href": "/promotional-material/culture-and-lifestyle/",
                                "title": "Culture and lifestyle",
                                "subMenuItems": []
                            },
                            {
                                "id": 243,
                                "href": "/promotional-material/democracy-and-governance/",
                                "title": "Democracy and governance",
                                "subMenuItems": []
                            },
                            {
                                "id": 246,
                                "href": "/promotional-material/the-swedish-film-selection/",
                                "title": "The Swedish film selection",
                                "subMenuItems": []
                            },
                            {
                                "id": 245,
                                "href": "/promotional-material/image-bank-sweden/",
                                "title": "Image Bank Sweden",
                                "subMenuItems": []
                            },
                            {
                                "id": 242,
                                "href": "/promotional-material/toolkits-social-media-video-and-more/",
                                "title": "All toolkits, social media, video and more",
                                "subMenuItems": []
                            }
                        ]
                    },
                    {
                        "id": 291,
                        "href": "/calendar/",
                        "title": "Calendar",
                        "subMenuItems": []
                    }
                ]
            },
            "footer": {
                "copyright": "Copyright © 2023 Swedish Institute",
                "linkGroup": [
                    [
                        {
                            "href": "https://cms.sharingsweden.se/about-sharing-sweden",
                            "name": "About Sharing Sweden"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/contact",
                            "name": "Contact"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/faq",
                            "name": "FAQ"
                        }
                    ],
                    [
                        {
                            "href": "https://cms.sharingsweden.se/news",
                            "name": "News"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/newsletter",
                            "name": "Newsletter"
                        },
                        {
                            "href": "https://sharingsweden.se/promotional-material/financial-support-and-how-to-apply",
                            "name": "Financial support"
                        }
                    ],
                    [
                        {
                            "href": "https://cms.sharingsweden.se/accessibility",
                            "name": "Accessibility"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/cookie-policy",
                            "name": "Cookies policy"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/terms-and-conditions/",
                            "name": "Terms and conditions of use"
                        }
                    ]
                ],
                "logos": [
                    {
                        "ariaLabel": "Link to sweden.se",
                        "logo": {
                            "anchorProps": {
                                "href": "https://sweden.se/"
                            },
                            "imageProps": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/08/sweden_logo.svg",
                                "alt": null,
                                "height": null,
                                "width": null
                            }
                        }
                    },
                    {
                        "ariaLabel": "Link to si.se",
                        "logo": {
                            "anchorProps": {
                                "href": "https://si.se/"
                            },
                            "imageProps": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/08/si_logo.svg",
                                "alt": null,
                                "height": null,
                                "width": null
                            }
                        }
                    }
                ]
            },
            "skipToContent": null,
            "cookieLabel": null,
            "previousSlideLabel": null,
            "nextSlideLabel": null,
            "toolkitApplyButtonText": null,
            "searchFilterProps": {
                "topic": "Topic",
                "format": "Format",
                "topicFilters": [
                    {
                        "item": "Arts & design"
                    },
                    {
                        "item": "Business & entrepreneurship"
                    },
                    {
                        "item": "Celebrations"
                    },
                    {
                        "item": "Children & youth"
                    },
                    {
                        "item": "Democracy"
                    },
                    {
                        "item": "Food"
                    },
                    {
                        "item": "Gender equality"
                    },
                    {
                        "item": "History"
                    },
                    {
                        "item": "Innovation"
                    },
                    {
                        "item": "LGBTQI+"
                    },
                    {
                        "item": "Literature"
                    },
                    {
                        "item": "Music"
                    },
                    {
                        "item": "Society"
                    },
                    {
                        "item": "Sports"
                    },
                    {
                        "item": "Study"
                    },
                    {
                        "item": "Sustainability"
                    },
                    {
                        "item": "Sweden in general"
                    }
                ],
                "formatFilters": [
                    {
                        "item": "Toolkit"
                    },
                    {
                        "item": "Feature film"
                    },
                    {
                        "item": "Exhibitions"
                    },
                    {
                        "item": "Manuals"
                    },
                    {
                        "item": "Presentations"
                    },
                    {
                        "item": "Print materials"
                    },
                    {
                        "item": "Quizzes"
                    },
                    {
                        "item": "Social media content"
                    },
                    {
                        "item": "Templates"
                    },
                    {
                        "item": "Video"
                    }
                ],
                "languageOptions": [
                    "albanian",
                    "arabic",
                    "armenian",
                    "bosnian",
                    "chinese",
                    "croatian",
                    "cypriot greek",
                    "english",
                    "estonian",
                    "filipino",
                    "french",
                    "georgian",
                    "german",
                    "italian",
                    "japanese",
                    "korean",
                    "latvian",
                    "lithuanian",
                    "macedonian",
                    "polish",
                    "portuguese",
                    "russian",
                    "slovenian",
                    "spanish",
                    "swedish",
                    "thai",
                    "turkish",
                    "vietnamese"
                ]
            },
            "searchComponentData": {
                "searchComponent": {
                    "beforeQuery": null,
                    "afterQuery": null,
                    "preResultText": null,
                    "afterResultText": null
                },
                "searchField": {
                    "placeholder": "Search social media, video, toolkits and more",
                    "submitButtonText": "Search",
                    "label": "search",
                    "searchPageUri": "/promotional-material/toolkits-social-media-video-and-more/"
                },
                "hijackData": []
            }
        },
        "post": {
            "uri": "/materials/study-in-sweden-online-fair-marketing-material/",
            "seo": {
                "head": "<!-- This site is optimized with the Yoast SEO plugin v23.8 - https://yoast.com/wordpress/plugins/seo/ -->\n<meta name=\"description\" content=\"Promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit.\" />\n<link rel=\"canonical\" href=\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\" />\n<meta property=\"og:locale\" content=\"en_US\" />\n<meta property=\"og:type\" content=\"article\" />\n<meta property=\"og:title\" content=\"Online Fair marketing material – Study in Sweden - Sharing Sweden\" />\n<meta property=\"og:description\" content=\"Promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit.\" />\n<meta property=\"og:url\" content=\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\" />\n<meta property=\"og:site_name\" content=\"Sharing Sweden\" />\n<meta property=\"article:modified_time\" content=\"2024-12-08T16:18:34+00:00\" />\n<meta property=\"og:image\" content=\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fcms.sharingsweden.se%2Fapp%2Fuploads%2F2024%2F04%2FOnline-Fair-Post-INFO-1024x1024.png&w=1200&q=90\" />\n\t<meta property=\"og:image:width\" content=\"1024\" />\n\t<meta property=\"og:image:height\" content=\"1024\" />\n\t<meta property=\"og:image:type\" content=\"image/png\" />\n<meta name=\"twitter:card\" content=\"summary_large_image\" />\n<meta name=\"twitter:label1\" content=\"Est. reading time\" />\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" />\n<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https://schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\",\"url\":\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\",\"name\":\"Online Fair marketing material – Study in Sweden - Sharing Sweden\",\"isPartOf\":{\"@id\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/#website\"},\"primaryImageOfPage\":{\"@id\":\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/#primaryimage\"},\"image\":{\"@id\":\"https://cms.sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/#primaryimage\"},\"thumbnailUrl\":\"https://cms.sharingsweden.se/app/uploads/2024/04/Online-Fair-Post-INFO.png\",\"datePublished\":\"2024-06-05T15:17:47+00:00\",\"dateModified\":\"2024-12-08T16:18:34+00:00\",\"description\":\"Promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/#primaryimage\",\"url\":\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fcms.sharingsweden.se%2Fapp%2Fuploads%2F2024%2F04%2FOnline-Fair-Post-INFO.png&w=1200&q=90\",\"contentUrl\":\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fcms.sharingsweden.se%2Fapp%2Fuploads%2F2024%2F04%2FOnline-Fair-Post-INFO.png&w=1200&q=90\",\"width\":1200,\"height\":1200,\"caption\":\"Join our online fairs\"},{\"@type\":\"WebSite\",\"@id\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/#website\",\"url\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/\",\"name\":\"Sharing Sweden\",\"description\":\"A comprehensive collection of resources to promote Sweden to an international audience\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http://sharingsweden.se/search?query={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}</script>\n<!-- / Yoast SEO plugin. -->",
                "shareUrl": "http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/",
                "title": "Online Fair marketing material – Study in Sweden - Sharing Sweden"
            },
            "date": "2024-06-05T17:17:47",
            "type": "MaterialCollection",
            "breadcrumbs": [
                {
                    "title": "Start",
                    "href": "/",
                    "isCurrentPage": false
                },
                {
                    "title": "Promotional material",
                    "href": "/promotional-material/",
                    "isCurrentPage": false
                },
                {
                    "title": "Toolkits, social media, video and more",
                    "href": "/promotional-material/toolkits-social-media-video-and-more/",
                    "isCurrentPage": false
                },
                {
                    "title": "Online Fair marketing material – Study in Sweden",
                    "href": "/materials/study-in-sweden-online-fair-marketing-material/",
                    "isCurrentPage": true
                }
            ],
            "searchPage": null,
            "featuredMedia": {
                "imageBlockProps": {
                    "imageProps": {
                        "src": "https://cms.sharingsweden.se/app/uploads/2024/04/Online-Fair-Post-INFO.png",
                        "alt": "Join our online fairs",
                        "title": "Online Fair Post – INFO",
                        "height": 1080,
                        "width": 1080,
                        "caption": null
                    },
                    "caption": null
                },
                "embedDataProps": null
            },
            "featuredImage": {
                "src": "https://cms.sharingsweden.se/app/uploads/2024/04/Online-Fair-Post-INFO.png",
                "alt": "Join our online fairs",
                "title": "Online Fair Post – INFO",
                "height": 1080,
                "width": 1080,
                "caption": null
            },
            "title": "Online Fair marketing material – Study in Sweden",
            "subHeading": null,
            "slug": "study-in-sweden-online-fair-marketing-material",
            "toolkitData": [],
            "eventData": [],
            "sidebarMenu": [],
            "rows": [
                {
                    "left": [],
                    "right": [
                        {
                            "type": "heading",
                            "anchorId": "",
                            "h2": true,
                            "children": "About the online fairs"
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "During 2024 Study in Sweden offers eight Online Fairs to promote Sweden as a study destination. These fairs are set to different dates and times to suit as many time zones and geographical regions as possible, but the content is the same for all fairs. Read more: <a href=\"https://studyinsweden.se/online-fairs\">Online fairs - Study in Sweden</a>"
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "At the fairs, there will be a Study in Sweden booth staffed by the Swedish institute and up to 27 universities will have booths with representatives available to chat with prospective students. The target audience for the fairs is international students interested in studying a master's programme in Sweden."
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "You can find more promotion material for Sweden as a study destination in the toolkit <a href=\"https://sharingsweden.se/toolkits/study-in-sweden\">Study in Sweden</a>."
                        },
                        {
                            "type": "materials-block",
                            "heading": "Marketing material",
                            "firstMaterialFullwidth": false,
                            "materialList": [
                                {
                                    "id": 13266,
                                    "downloadTitle": "Study online fair marketing material",
                                    "title": "Folder with marketing material and instructions",
                                    "format": "zip",
                                    "image": {
                                        "src": "https://cms.sharingsweden.se/app/uploads/2024/04/Online-Fair-Post-INFO.png",
                                        "alt": "Join our online fairs"
                                    },
                                    "download": true,
                                    "buttonText": "Download folder (ZIP 34 MB)",
                                    "hidePopup": null,
                                    "mediaLink": "/app/uploads/2024/05/Study-Online-Fair-Marketing-Material-Apr2024.zip"
                                }
                            ]
                        },
                        {
                            "type": "heading",
                            "anchorId": "",
                            "h2": true,
                            "children": "How to use the material"
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "We encourage all foreign missions to promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit. The material is created specifically for Instagram and Facebook but probably works on other social media platforms as well."
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "Instructions on how to post the materials are included in the folder below. Please read carefully before publishing."
                        },
                        {
                            "type": "material-collections-block",
                            "heading": "Related content",
                            "materialCollectionsList": [
                                {
                                    "title": "Social media content – Study in Sweden",
                                    "image": {
                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/10/Study-Some-square-thumbnail.png",
                                        "alt": "",
                                        "height": 1080,
                                        "width": 1080,
                                        "title": "Study in Sweden photos for social media",
                                        "caption": ""
                                    },
                                    "href": "/materials/study-in-sweden-social-media-content/"
                                },
                                {
                                    "title": "Study in Sweden brand film",
                                    "image": {
                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/08/poster-1126350.jpg",
                                        "alt": "Study in Sweden",
                                        "height": 720,
                                        "width": 1280,
                                        "title": "poster-1126350",
                                        "caption": ""
                                    },
                                    "href": "/materials/study-in-sweden-brand-film/"
                                },
                                {
                                    "title": "Study in Sweden event invitation templates",
                                    "image": {
                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/10/Study-template-canva-postcard-thumbnail.png",
                                        "alt": "Study in Sweden day",
                                        "height": 1240,
                                        "width": 1748,
                                        "title": "Canva postcard format",
                                        "caption": ""
                                    },
                                    "href": "/materials/study-in-sweden-event-invitation-templates/"
                                }
                            ]
                        }
                    ],
                    "fullWidth": false,
                    "stickyLeft": true,
                    "reverseColumnOrderOnMobile": false
                }
            ],
            "blocks": [
                {
                    "left": [],
                    "right": [
                        {
                            "type": "heading",
                            "anchorId": "",
                            "h2": true,
                            "children": "About the online fairs"
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "During 2024 Study in Sweden offers eight Online Fairs to promote Sweden as a study destination. These fairs are set to different dates and times to suit as many time zones and geographical regions as possible, but the content is the same for all fairs. Read more: <a href=\"https://studyinsweden.se/online-fairs\">Online fairs - Study in Sweden</a>"
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "At the fairs, there will be a Study in Sweden booth staffed by the Swedish institute and up to 27 universities will have booths with representatives available to chat with prospective students. The target audience for the fairs is international students interested in studying a master's programme in Sweden."
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "You can find more promotion material for Sweden as a study destination in the toolkit <a href=\"https://sharingsweden.se/toolkits/study-in-sweden\">Study in Sweden</a>."
                        },
                        {
                            "type": "materials-block",
                            "heading": "Marketing material",
                            "firstMaterialFullwidth": false,
                            "materialList": [
                                {
                                    "id": 13266,
                                    "downloadTitle": "Study online fair marketing material",
                                    "title": "Folder with marketing material and instructions",
                                    "format": "zip",
                                    "image": {
                                        "src": "https://cms.sharingsweden.se/app/uploads/2024/04/Online-Fair-Post-INFO.png",
                                        "alt": "Join our online fairs"
                                    },
                                    "download": true,
                                    "buttonText": "Download folder (ZIP 34 MB)",
                                    "hidePopup": null,
                                    "mediaLink": "/app/uploads/2024/05/Study-Online-Fair-Marketing-Material-Apr2024.zip"
                                }
                            ]
                        },
                        {
                            "type": "heading",
                            "anchorId": "",
                            "h2": true,
                            "children": "How to use the material"
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "We encourage all foreign missions to promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit. The material is created specifically for Instagram and Facebook but probably works on other social media platforms as well."
                        },
                        {
                            "type": "paragraph",
                            "anchorId": "",
                            "children": "Instructions on how to post the materials are included in the folder below. Please read carefully before publishing."
                        },
                        {
                            "type": "material-collections-block",
                            "heading": "Related content",
                            "materialCollectionsList": [
                                {
                                    "title": "Social media content – Study in Sweden",
                                    "image": {
                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/10/Study-Some-square-thumbnail.png",
                                        "alt": "",
                                        "height": 1080,
                                        "width": 1080,
                                        "title": "Study in Sweden photos for social media",
                                        "caption": ""
                                    },
                                    "href": "/materials/study-in-sweden-social-media-content/"
                                },
                                {
                                    "title": "Study in Sweden brand film",
                                    "image": {
                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/08/poster-1126350.jpg",
                                        "alt": "Study in Sweden",
                                        "height": 720,
                                        "width": 1280,
                                        "title": "poster-1126350",
                                        "caption": ""
                                    },
                                    "href": "/materials/study-in-sweden-brand-film/"
                                },
                                {
                                    "title": "Study in Sweden event invitation templates",
                                    "image": {
                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/10/Study-template-canva-postcard-thumbnail.png",
                                        "alt": "Study in Sweden day",
                                        "height": 1240,
                                        "width": 1748,
                                        "title": "Canva postcard format",
                                        "caption": ""
                                    },
                                    "href": "/materials/study-in-sweden-event-invitation-templates/"
                                }
                            ]
                        }
                    ],
                    "fullWidth": false,
                    "stickyLeft": true,
                    "reverseColumnOrderOnMobile": false
                }
            ],
            "calendarItems": [],
            "extra": {
                "content": {
                    "__typename": "MaterialCollection",
                    "slug": "study-in-sweden-online-fair-marketing-material",
                    "uri": "/materials/study-in-sweden-online-fair-marketing-material/",
                    "date": "2024-06-05T17:17:47",
                    "databaseId": 13263,
                    "breadcrumbs": "[{\"title\":\"Start\",\"href\":\"\\/\",\"isCurrentPage\":false},{\"title\":\"Promotional material\",\"href\":\"\\/promotional-material\\/\",\"isCurrentPage\":false},{\"title\":\"Toolkits, social media, video and more\",\"href\":\"\\/promotional-material\\/toolkits-social-media-video-and-more\\/\",\"isCurrentPage\":false},{\"title\":\"Online Fair marketing material \\u2013 Study in Sweden\",\"href\":\"\\/materials\\/study-in-sweden-online-fair-marketing-material\\/\",\"isCurrentPage\":true}]",
                    "seo": {
                        "opengraphUrl": "http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/",
                        "title": "Online Fair marketing material – Study in Sweden - Sharing Sweden",
                        "__typename": "PostTypeSEO"
                    },
                    "title": "Online Fair marketing material – Study in Sweden",
                    "featuredImage": {
                        "node": {
                            "mediaDetails": {
                                "height": 1080,
                                "width": 1080,
                                "__typename": "MediaDetails"
                            },
                            "title": "Online Fair Post – INFO",
                            "uri": "/material/study-online-fair-marketing-material/online-fair-post-info/",
                            "altText": "Join our online fairs",
                            "caption": null,
                            "sourceUrl": "https://cms.sharingsweden.se/app/uploads/2024/04/Online-Fair-Post-INFO.png",
                            "__typename": "MediaItem"
                        },
                        "__typename": "NodeWithFeaturedImageToMediaItemConnectionEdge"
                    },
                    "blocks": [
                        {
                            "name": "sweden-tsw/article-row",
                            "__typename": "SwedenTswArticleRowBlock",
                            "attributes": {
                                "reverseColumnOrderOnMobile": false,
                                "__typename": "SwedenTswArticleRowBlockAttributes"
                            },
                            "innerBlocks": [
                                {
                                    "name": "sweden-tsw/left-column",
                                    "innerBlocks": [],
                                    "__typename": "SwedenTswLeftColumnBlock"
                                },
                                {
                                    "name": "sweden-tsw/right-column",
                                    "innerBlocks": [
                                        {
                                            "name": "core/heading",
                                            "attributes": {
                                                "level": 2,
                                                "anchor": "",
                                                "content": "About the online fairs",
                                                "__typename": "CoreHeadingBlockAttributes"
                                            },
                                            "__typename": "CoreHeadingBlock"
                                        },
                                        {
                                            "name": "core/paragraph",
                                            "attributes": {
                                                "anchor": "",
                                                "content": "During 2024 Study in Sweden offers eight Online Fairs to promote Sweden as a study destination. These fairs are set to different dates and times to suit as many time zones and geographical regions as possible, but the content is the same for all fairs. Read more: <a href=\"https://studyinsweden.se/online-fairs\">Online fairs - Study in Sweden</a>",
                                                "__typename": "CoreParagraphBlockAttributes"
                                            },
                                            "__typename": "CoreParagraphBlock"
                                        },
                                        {
                                            "name": "core/paragraph",
                                            "attributes": {
                                                "anchor": "",
                                                "content": "At the fairs, there will be a Study in Sweden booth staffed by the Swedish institute and up to 27 universities will have booths with representatives available to chat with prospective students. The target audience for the fairs is international students interested in studying a master's programme in Sweden.",
                                                "__typename": "CoreParagraphBlockAttributes"
                                            },
                                            "__typename": "CoreParagraphBlock"
                                        },
                                        {
                                            "name": "core/paragraph",
                                            "attributes": {
                                                "anchor": "",
                                                "content": "You can find more promotion material for Sweden as a study destination in the toolkit <a href=\"https://sharingsweden.se/toolkits/study-in-sweden\">Study in Sweden</a>.",
                                                "__typename": "CoreParagraphBlockAttributes"
                                            },
                                            "__typename": "CoreParagraphBlock"
                                        },
                                        {
                                            "name": "acf/materials-block",
                                            "attributes": {
                                                "data": "{\"heading\":\"Marketing material\",\"_heading\":\"field_64635682c10c0\",\"selectedMaterials\":[\"13266\"],\"_selectedMaterials\":\"field_646352d0e5afe\",\"firstMaterialFullwidth\":\"0\",\"_firstMaterialFullwidth\":\"field_646354954999a\"}",
                                                "__typename": "AcfMaterialsBlockAttributes"
                                            },
                                            "__typename": "AcfMaterialsBlock",
                                            "heading": "Marketing material",
                                            "firstMaterialFullwidth": false,
                                            "materialList": [
                                                {
                                                    "id": 13266,
                                                    "downloadTitle": "Study online fair marketing material",
                                                    "title": "Folder with marketing material and instructions",
                                                    "format": "zip",
                                                    "image": {
                                                        "src": "https://cms.sharingsweden.se/app/uploads/2024/04/Online-Fair-Post-INFO.png",
                                                        "alt": "Join our online fairs"
                                                    },
                                                    "download": true,
                                                    "buttonText": "Download folder (ZIP 34 MB)",
                                                    "hidePopup": null,
                                                    "mediaLink": "/app/uploads/2024/05/Study-Online-Fair-Marketing-Material-Apr2024.zip"
                                                }
                                            ]
                                        },
                                        {
                                            "name": "core/heading",
                                            "attributes": {
                                                "level": 2,
                                                "anchor": "",
                                                "content": "How to use the material",
                                                "__typename": "CoreHeadingBlockAttributes"
                                            },
                                            "__typename": "CoreHeadingBlock"
                                        },
                                        {
                                            "name": "core/paragraph",
                                            "attributes": {
                                                "anchor": "",
                                                "content": "We encourage all foreign missions to promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit. The material is created specifically for Instagram and Facebook but probably works on other social media platforms as well.",
                                                "__typename": "CoreParagraphBlockAttributes"
                                            },
                                            "__typename": "CoreParagraphBlock"
                                        },
                                        {
                                            "name": "core/paragraph",
                                            "attributes": {
                                                "anchor": "",
                                                "content": "Instructions on how to post the materials are included in the folder below. Please read carefully before publishing.",
                                                "__typename": "CoreParagraphBlockAttributes"
                                            },
                                            "__typename": "CoreParagraphBlock"
                                        },
                                        {
                                            "name": "acf/material-collections-block",
                                            "attributes": {
                                                "data": "{\"heading\":\"Related content\",\"_heading\":\"field_64660c568b7c9\",\"selectedMaterialCollections\":[\"4264\",\"2936\",\"4262\"],\"_selectedMaterialCollections\":\"field_64660c568b836\"}",
                                                "__typename": "AcfMaterialCollectionsBlockAttributes"
                                            },
                                            "__typename": "AcfMaterialCollectionsBlock",
                                            "heading": "Related content",
                                            "materialCollectionsList": [
                                                {
                                                    "title": "Social media content – Study in Sweden",
                                                    "image": {
                                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/10/Study-Some-square-thumbnail.png",
                                                        "alt": "",
                                                        "height": 1080,
                                                        "width": 1080,
                                                        "title": "Study in Sweden photos for social media",
                                                        "caption": ""
                                                    },
                                                    "href": "/materials/study-in-sweden-social-media-content/"
                                                },
                                                {
                                                    "title": "Study in Sweden brand film",
                                                    "image": {
                                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/08/poster-1126350.jpg",
                                                        "alt": "Study in Sweden",
                                                        "height": 720,
                                                        "width": 1280,
                                                        "title": "poster-1126350",
                                                        "caption": ""
                                                    },
                                                    "href": "/materials/study-in-sweden-brand-film/"
                                                },
                                                {
                                                    "title": "Study in Sweden event invitation templates",
                                                    "image": {
                                                        "src": "https://cms.sharingsweden.se/app/uploads/2023/10/Study-template-canva-postcard-thumbnail.png",
                                                        "alt": "Study in Sweden day",
                                                        "height": 1240,
                                                        "width": 1748,
                                                        "title": "Canva postcard format",
                                                        "caption": ""
                                                    },
                                                    "href": "/materials/study-in-sweden-event-invitation-templates/"
                                                }
                                            ]
                                        }
                                    ],
                                    "__typename": "SwedenTswRightColumnBlock"
                                }
                            ]
                        }
                    ],
                    "yoastHead": "<!-- This site is optimized with the Yoast SEO plugin v23.8 - https://yoast.com/wordpress/plugins/seo/ -->\n<meta name=\"description\" content=\"Promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit.\" />\n<link rel=\"canonical\" href=\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\" />\n<meta property=\"og:locale\" content=\"en_US\" />\n<meta property=\"og:type\" content=\"article\" />\n<meta property=\"og:title\" content=\"Online Fair marketing material – Study in Sweden - Sharing Sweden\" />\n<meta property=\"og:description\" content=\"Promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit.\" />\n<meta property=\"og:url\" content=\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\" />\n<meta property=\"og:site_name\" content=\"Sharing Sweden\" />\n<meta property=\"article:modified_time\" content=\"2024-12-08T16:18:34+00:00\" />\n<meta property=\"og:image\" content=\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fcms.sharingsweden.se%2Fapp%2Fuploads%2F2024%2F04%2FOnline-Fair-Post-INFO-1024x1024.png&w=1200&q=90\" />\n\t<meta property=\"og:image:width\" content=\"1024\" />\n\t<meta property=\"og:image:height\" content=\"1024\" />\n\t<meta property=\"og:image:type\" content=\"image/png\" />\n<meta name=\"twitter:card\" content=\"summary_large_image\" />\n<meta name=\"twitter:label1\" content=\"Est. reading time\" />\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" />\n<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https://schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\",\"url\":\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\",\"name\":\"Online Fair marketing material – Study in Sweden - Sharing Sweden\",\"isPartOf\":{\"@id\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/#website\"},\"primaryImageOfPage\":{\"@id\":\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/#primaryimage\"},\"image\":{\"@id\":\"https://cms.sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/#primaryimage\"},\"thumbnailUrl\":\"https://cms.sharingsweden.se/app/uploads/2024/04/Online-Fair-Post-INFO.png\",\"datePublished\":\"2024-06-05T15:17:47+00:00\",\"dateModified\":\"2024-12-08T16:18:34+00:00\",\"description\":\"Promote the Study in Sweden Online Fairs in your communication channels by using the material provided in this toolkit.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http://sharingsweden.se/materials/study-in-sweden-online-fair-marketing-material/#primaryimage\",\"url\":\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fcms.sharingsweden.se%2Fapp%2Fuploads%2F2024%2F04%2FOnline-Fair-Post-INFO.png&w=1200&q=90\",\"contentUrl\":\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fcms.sharingsweden.se%2Fapp%2Fuploads%2F2024%2F04%2FOnline-Fair-Post-INFO.png&w=1200&q=90\",\"width\":1200,\"height\":1200,\"caption\":\"Join our online fairs\"},{\"@type\":\"WebSite\",\"@id\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/#website\",\"url\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/\",\"name\":\"Sharing Sweden\",\"description\":\"A comprehensive collection of resources to promote Sweden to an international audience\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http://sharingsweden.se/search?query={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}</script>\n<!-- / Yoast SEO plugin. -->"
                },
                "events": null,
                "searchPage": null
            }
        },
        "category": false
    }
}