Life science sector – Transforming global health with innovation

Log in and apply
A machine is printing tissue.
Photo: Sofia Sabel/imagebank.sweden.se

About the life science sector

Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology. With 70+ incubators, testbeds, and science parks, Sweden is the ideal partner to advance life science innovation. You can use this toolkit to attract trade and investment within the life science sector.

Contact person

Karin Kärr, karin.karr@si.se

Target audience

International audiences who are interested in doing business with or investing in Sweden.

Financial support for 2025

Swedish foreign missions can apply for financial support for costs surrounding the toolkit activation.

Financial support for foreign missions

How to use this toolkit

This toolkit supports trade promotion activities focusing on the green and digital transition within the life science sector. It is based on Pioneer the possible – a communication concept developed to promote Sweden from a business perspective. It can help you open doors, forge new partnerships and maintain key relationships.

The toolkit can be used for separate events or as part of a long term project. See the brand page for Pioneer the possible for more details on the long-term strategy. The toolkit can also be combined with content from other Pioneer the possible toolkits when your promotion activity has a multiple industry focuses.

Pioneer the possible brand

The Pioneer the possible brand is designed for you in your work promoting Swedish exports and attracting investment to make sure that the story of Sweden as a frontrunner in the green and digital transition is presented in a clear and effective way.

The modular exhibition is focused on Swedish innovations and companies leading the green transition within different sectors. Four intro prints presents Sweden’s strengths in the green and digital transition. Every industry sector has four prints each that can be added based on your event’s focus industries.

Strategic material for internal use

Value proposition and key messages

Speaking points

Company directory

These documents are intended for internal use so that you can learn more about Sweden’s offer to partners and investors, important actors in the ecosystem as well as key messages for communication of Sweden's strengths.

Overview of the industry

Industry overview

A document containing all the information about Sweden's strengths and offers in the sector, information about supporting actors as well as an FAQ. Can be used as a handout at events or a press kit.

Presentation

Presentation

A presentation with speakers notes that can be used in whole or in part.

{
    "slug": "life-science-sector",
    "type": "toolkit",
    "theme": "theme-light",
    "pageProps": {
        "appProps": {
            "cookieSettings": {
                "cookieBanner": {
                    "bannerTitle": "<p><strong>Cookies</strong></p>\n",
                    "bannerText": "<p>Sharing Sweden uses cookies to improve your experience of the website. Read more in our <a href=\"https://cms.sharingsweden.se/cookie-policy\">Cookie policy</a>.</p>\n",
                    "__typename": "SwedenSettings_SiSettings_CookieSettings_CookieBanner"
                },
                "settingsButtonText": "Cookie-settings",
                "settingsConfirmButtonText": "Confirm settings",
                "acceptButtonText": "Accept all cookies",
                "rejectButtonText": "",
                "settingsText": "<p>A cookie is a small text file stored on your device that allows us to recognise and remember you.</p>\n<p>Sharingsweden.se uses cookies and other data in order to deliver and improve your experience of this website. For instance, we and our partners may use information about you, your devices and your online interactions with us to provide, analyse and improve our services.</p>\n<p>The categories of cookies that we may use are necessary as well as statistics and analytics cookies. Learn more about how we use cookies by reading our <a href=\"https://cms.sharingsweden.se/cookie-policy\">Cookie policy</a>.</p>\n",
                "categories": [
                    {
                        "id": "cookie_consent_essentials",
                        "title": "Necessary",
                        "text": "Necessary cookies are essential for you to browse our website and use its features. We are using cookies to remember your consent. This type of cookie is activated by default and you can only deactivate it by turning off cookies in your browser. ",
                        "optional": false,
                        "alwaysCheckedText": "always on",
                        "hasAccepted": false,
                        "isCheckedText": "active",
                        "isNotCheckedText": "inactive",
                        "__typename": "SwedenSettings_SiSettings_CookieSettings_categories"
                    },
                    {
                        "id": "cookie_consent_statistics",
                        "title": "Statistics and analytics",
                        "text": "Analytical cookies are used to measure how often our website is visited and how it is used. We use this information to get a better sense of where our users come from and how they interact with our content. For this, we use third-party cookies, the Google Analytics Cookies. These cookies are deactivated by default. If you choose to activate statistics and analytics cookies, we use IP anonymisation. You can deactivate these cookies at any time. ",
                        "optional": true,
                        "alwaysCheckedText": "always on",
                        "hasAccepted": false,
                        "isCheckedText": "active",
                        "isNotCheckedText": "inactive",
                        "__typename": "SwedenSettings_SiSettings_CookieSettings_categories"
                    }
                ],
                "__typename": "SwedenSettings_SiSettings_CookieSettings"
            },
            "fallBackImage": {
                "src": null,
                "alt": "",
                "height": 0,
                "width": 0,
                "title": null,
                "caption": ""
            },
            "menu": {
                "selectLabel": null,
                "selectGroupLabel": null,
                "mainMenuContent": [
                    {
                        "id": 250,
                        "href": "/the-sweden-brand/",
                        "title": "The Sweden brand",
                        "subMenuItems": [
                            {
                                "id": 255,
                                "href": "/the-sweden-brand/brand-strategy/",
                                "title": "The brand of Sweden as a strategic asset",
                                "subMenuItems": []
                            },
                            {
                                "id": 329,
                                "href": "/the-sweden-brand/the-image-of-sweden-abroad/",
                                "title": "The image of Sweden abroad",
                                "subMenuItems": []
                            },
                            {
                                "id": 2392,
                                "href": "/the-sweden-brand/brand-visual-identity/",
                                "title": "Brand visual identity",
                                "subMenuItems": [
                                    {
                                        "id": 328,
                                        "href": "/the-sweden-brand/brand-visual-identity/how-to-use-the-identity/",
                                        "title": "How to use the identity"
                                    },
                                    {
                                        "id": 327,
                                        "href": "/the-sweden-brand/brand-visual-identity/design-principles/",
                                        "title": "Design principles"
                                    },
                                    {
                                        "id": 326,
                                        "href": "/the-sweden-brand/brand-visual-identity/brand-marks/",
                                        "title": "Logo and other brand marks"
                                    },
                                    {
                                        "id": 325,
                                        "href": "/the-sweden-brand/brand-visual-identity/colour/",
                                        "title": "Colour"
                                    },
                                    {
                                        "id": 324,
                                        "href": "/the-sweden-brand/brand-visual-identity/accessibility/",
                                        "title": "Accessibility"
                                    },
                                    {
                                        "id": 323,
                                        "href": "/the-sweden-brand/brand-visual-identity/typography/",
                                        "title": "Typography"
                                    },
                                    {
                                        "id": 322,
                                        "href": "/the-sweden-brand/brand-visual-identity/grid/",
                                        "title": "Grid"
                                    },
                                    {
                                        "id": 321,
                                        "href": "/the-sweden-brand/brand-visual-identity/tone-of-motion/",
                                        "title": "Tone of motion"
                                    },
                                    {
                                        "id": 320,
                                        "href": "/the-sweden-brand/brand-visual-identity/illustration/",
                                        "title": "Illustration"
                                    },
                                    {
                                        "id": 319,
                                        "href": "/the-sweden-brand/brand-visual-identity/graphic-element/",
                                        "title": "Graphic element"
                                    },
                                    {
                                        "id": 318,
                                        "href": "/the-sweden-brand/brand-visual-identity/best-practice/",
                                        "title": "Best practice"
                                    }
                                ]
                            }
                        ]
                    },
                    {
                        "id": 241,
                        "href": "/promotional-material/",
                        "title": "Promotional material",
                        "subMenuItems": [
                            {
                                "id": 53180,
                                "href": "/promotional-material/talent-attraction/",
                                "title": "Attract talent",
                                "subMenuItems": []
                            },
                            {
                                "id": 244,
                                "href": "/promotional-material/creative-industries-and-culture/",
                                "title": "Creative industries and culture",
                                "subMenuItems": []
                            },
                            {
                                "id": 243,
                                "href": "/promotional-material/democracy-and-governance/",
                                "title": "Democracy and society",
                                "subMenuItems": []
                            },
                            {
                                "id": 53179,
                                "href": "/promotional-material/trade-and-invest/",
                                "title": "Trade and invest",
                                "subMenuItems": []
                            },
                            {
                                "id": 246,
                                "href": "/promotional-material/the-swedish-film-selection/",
                                "title": "The Swedish film selection",
                                "subMenuItems": []
                            },
                            {
                                "id": 245,
                                "href": "/promotional-material/image-bank-sweden/",
                                "title": "Image Bank Sweden",
                                "subMenuItems": []
                            },
                            {
                                "id": 242,
                                "href": "/promotional-material/toolkits-social-media-video-and-more/",
                                "title": "All toolkits, social media, video and more",
                                "subMenuItems": []
                            }
                        ]
                    },
                    {
                        "id": 291,
                        "href": "/calendar/",
                        "title": "Calendar",
                        "subMenuItems": []
                    }
                ]
            },
            "footer": {
                "copyright": "Copyright © 2025 Swedish Institute",
                "linkGroup": [
                    [
                        {
                            "href": "https://cms.sharingsweden.se/about-sharing-sweden",
                            "name": "About Sharing Sweden"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/contact",
                            "name": "Contact"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/faq",
                            "name": "FAQ"
                        }
                    ],
                    [
                        {
                            "href": "https://cms.sharingsweden.se/news",
                            "name": "News"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/newsletter",
                            "name": "Newsletter"
                        },
                        {
                            "href": "https://sharingsweden.se/promotional-material/financial-support-and-how-to-apply",
                            "name": "Financial support"
                        }
                    ],
                    [
                        {
                            "href": "https://cms.sharingsweden.se/accessibility",
                            "name": "Accessibility"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/cookie-policy",
                            "name": "Cookies policy"
                        },
                        {
                            "href": "https://cms.sharingsweden.se/terms-and-conditions/",
                            "name": "Terms and conditions of use"
                        }
                    ]
                ],
                "logos": [
                    {
                        "ariaLabel": "Link to sweden.se",
                        "logo": {
                            "anchorProps": {
                                "href": "https://sweden.se/"
                            },
                            "imageProps": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/08/sweden_logo.svg",
                                "alt": "sweden_logo",
                                "height": null,
                                "width": null
                            }
                        }
                    },
                    {
                        "ariaLabel": "Link to si.se",
                        "logo": {
                            "anchorProps": {
                                "href": "https://si.se/"
                            },
                            "imageProps": {
                                "src": "https://cms.sharingsweden.se/app/uploads/2023/08/si_logo.svg",
                                "alt": "si_logo",
                                "height": null,
                                "width": null
                            }
                        }
                    }
                ]
            },
            "skipToContent": null,
            "cookieLabel": null,
            "previousSlideLabel": null,
            "nextSlideLabel": null,
            "toolkitApplyButtonText": null,
            "searchComponentData": {
                "searchComponent": {
                    "beforeQuery": null,
                    "afterQuery": null,
                    "preResultText": null,
                    "afterResultText": null
                },
                "searchField": {
                    "placeholder": "Search social media, video, toolkits and more",
                    "submitButtonText": "Search",
                    "label": "search",
                    "searchPageUri": "/promotional-material/toolkits-social-media-video-and-more/"
                },
                "hijackData": []
            }
        },
        "post": {
            "databaseId": 57290,
            "title": "Life science sector",
            "slug": "life-science-sector",
            "seo": {
                "head": "<!-- This site is optimized with the Yoast SEO plugin v25.7 - https://yoast.com/wordpress/plugins/seo/ -->\n<title>Life science sector - Sharing Sweden</title>\n<meta name=\"description\" content=\"Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology.\" />\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" />\n<link rel=\"canonical\" href=\"https://sharingsweden.se/toolkits/life-science-sector/\" />\n<meta property=\"og:locale\" content=\"en_US\" />\n<meta property=\"og:type\" content=\"article\" />\n<meta property=\"og:title\" content=\"Life science sector - Sharing Sweden\" />\n<meta property=\"og:description\" content=\"Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology.\" />\n<meta property=\"og:url\" content=\"https://sharingsweden.se/toolkits/life-science-sector/\" />\n<meta property=\"og:site_name\" content=\"Sharing Sweden\" />\n<meta property=\"article:modified_time\" content=\"2025-10-20T15:17:19+00:00\" />\n<meta property=\"og:image\" content=\"https://sharingsweden.se/_next/image?url=https%3A%2F%2Fcms.sharingsweden.se%2Fapp%2Fuploads%2F2025%2F10%2Fbioprinting.jpg&w=1200&q=90\" />\n\t<meta property=\"og:image:width\" content=\"2480\" />\n\t<meta property=\"og:image:height\" content=\"1653\" />\n\t<meta property=\"og:image:type\" content=\"image/jpeg\" />\n<meta name=\"twitter:card\" content=\"summary_large_image\" />\n<meta name=\"twitter:label1\" content=\"Est. reading time\" />\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" />\n<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https://schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https://sharingsweden.se/toolkits/life-science-sector/\",\"url\":\"https://sharingsweden.se/toolkits/life-science-sector/\",\"name\":\"Life science sector - Sharing Sweden\",\"isPartOf\":{\"@id\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/#website\"},\"primaryImageOfPage\":{\"@id\":\"https://sharingsweden.se/toolkits/life-science-sector/#primaryimage\"},\"image\":{\"@id\":\"https://cms.sharingsweden.se/toolkits/life-science-sector/#primaryimage\"},\"thumbnailUrl\":\"https://cms.sharingsweden.se/app/uploads/2025/10/bioprinting.jpg\",\"datePublished\":\"2025-10-20T15:14:53+00:00\",\"dateModified\":\"2025-10-20T15:17:19+00:00\",\"description\":\"Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https://sharingsweden.se/toolkits/life-science-sector/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https://sharingsweden.se/toolkits/life-science-sector/#primaryimage\",\"url\":\"https://sharingsweden.se/_next/image?url=https%3A%2F%2Fcms.sharingsweden.se%2Fapp%2Fuploads%2F2025%2F10%2Fbioprinting.jpg&w=1200&q=90\",\"contentUrl\":\"https://sharingsweden.se/_next/image?url=https%3A%2F%2Fcms.sharingsweden.se%2Fapp%2Fuploads%2F2025%2F10%2Fbioprinting.jpg&w=1200&q=90\",\"width\":1200,\"height\":800,\"caption\":\"Sofia Sabel/imagebank.sweden.se\"},{\"@type\":\"WebSite\",\"@id\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/#website\",\"url\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/\",\"name\":\"Sharing Sweden\",\"description\":\"A comprehensive collection of resources to promote Sweden to an international audience\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https://sharingsweden.se/search?query={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}</script>\n<!-- / Yoast SEO plugin. -->",
                "shareUrl": "https://sharingsweden.se/toolkits/life-science-sector/",
                "title": "Life science sector - Sharing Sweden"
            },
            "uri": "/toolkits/life-science-sector/",
            "type": "toolkit",
            "template": {
                "__typename": ""
            },
            "childPages": [],
            "acf": {
                "title": {
                    "main": "Life science sector",
                    "additional": "Transforming global health with innovation"
                },
                "is_featurefilm": false,
                "apply_url": {
                    "title": "Log in and apply",
                    "url": "https://svenskainstitutet-portal.arksysweb.com/login",
                    "target": ""
                },
                "toolkit_category": [
                    {
                        "ID": 52768,
                        "post_author": "4",
                        "post_date": "2025-09-01 09:26:29",
                        "post_date_gmt": "2025-09-01 07:26:29",
                        "post_content": "<!-- wp:sweden-tsw/article-row {\"reverseColumnOrderOnMobile\":true} -->\n<div class=\"wp-block-sweden-tsw-article-row article-row\"><!-- wp:sweden-tsw/left-column -->\n<div class=\"wp-block-sweden-tsw-left-column left-column\"><!-- wp:sharing-sweden-tsw/preamble -->\n<div class=\"wp-block-sharing-sweden-tsw-preamble preamble\"><!-- wp:paragraph -->\n<p>We offer toolkits and information to support you in attracting trade and investment to Sweden. Promote Swedish companies, solutions and trade in various priority industry sectors, supporting the green and digital transition. These include, but are not limited to, transport, batteries and energy, digital technology, industrials and life science.</p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph {\"placeholder\":\"Preamble text...\"} -->\n<p><strong>Promoting trade in the creative sector?</strong> Find all <a href=\"https://sharingsweden.se/promotional-material/culture-and-lifestyle\">toolkits for creative industries and culture</a></p>\n<!-- /wp:paragraph --></div>\n<!-- /wp:sharing-sweden-tsw/preamble -->\n\n<!-- wp:image {\"id\":42887,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-full\"><img src=\"https://cms.sharingsweden.se/app/uploads/2025/04/industry-in-sweden.jpg\" alt=\"A worker inside a large drum.\" class=\"wp-image-42887\"/><figcaption class=\"wp-element-caption\">Photo: Margareta Bloom Sandebäck/Imagebank.sweden.se</figcaption></figure>\n<!-- /wp:image --></div>\n<!-- /wp:sweden-tsw/left-column -->\n\n<!-- wp:sweden-tsw/right-column -->\n<div class=\"wp-block-sweden-tsw-right-column right-column\"><!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Driving a sustainable future through trade promotion</h2>\n<!-- /wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Trade and investment promotion is key in accelerating the green and digital transition. All our promotional activities are designed to contribute to the goals of Sweden’s trade, investment and global competitiveness strategy.</p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Sweden uses Pioneer the possible as an umbrella communication concept for all trade and investment promotional efforts related to the green transition. This includes showcasing Swedish solutions, fostering international partnerships, and supporting sustainable innovation across industries. The strategy explicitly highlights Pioneer the possible as a key initiative</p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><a href=\"https://sharingsweden.se/materials/pioneer-the-possible-brand\">Pioneer the possible brand</a></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Pioneering the way forward in the green transition</h2>\n<!-- /wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Sweden stands out as a leader in the green and digital transition. Our country is powered almost entirely by fossil-free electricity, while also offering the cheapest energy in the EU. Thanks to an early carbon tax and a unique climate policy framework, Sweden's GDP has increased even as emissions have decreased. Companies like HYBRIT and Volvo showcase how Sweden combines industrial excellence with sustainable development.</p>\n<!-- /wp:paragraph -->\n\n<!-- wp:image {\"id\":42889,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-full\"><img src=\"https://cms.sharingsweden.se/app/uploads/2025/04/swedish-research-edited.jpg\" alt=\"Researchers in a lab.\" class=\"wp-image-42889\"/><figcaption class=\"wp-element-caption\">Photo: Margareta Bloom Sandebäck/imagebank.sweden.se</figcaption></figure>\n<!-- /wp:image -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Freedom and trust foster creativity</h2>\n<!-- /wp:heading -->\n\n<!-- wp:paragraph -->\n<p>We build trust, not just business. Working closely with Swedish organisations offers a short-cut to sustainability and prosperity – for individuals, businesses and countries alike. With low levels of corruption and strong legal protections, Sweden’s business culture is based on trust and collaboration. Flat hierarchies and independence equal space for creativity.</p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Our innovation climate is defined by openness, collaboration, and a willingness to explore new ideas. Swedes have been behind a wealth of inventions that have changed the world – from the match and the adjustable spanner to Spotify and Klarna. And the world is brimming with creative solutions – let’s unlock them together with others.</p>\n<!-- /wp:paragraph --></div>\n<!-- /wp:sweden-tsw/right-column --></div>\n<!-- /wp:sweden-tsw/article-row -->\n\n<!-- wp:acf/toolkits-listing {\"name\":\"acf/toolkits-listing\",\"data\":{\"heading\":\"Toolkits in trade and invest\",\"_heading\":\"field_6490d10bec484\",\"selected_toolkits\":[\"57275\",\"57315\",\"57243\",\"57316\",\"57290\",\"57547\",\"57260\",\"932\",\"13257\",\"934\",\"50644\",\"769\",\"775\"],\"_selected_toolkits\":\"field_6490d064765c1\"},\"mode\":\"auto\",\"id\":\"acf-block-68f658b434016\"} /-->",
                        "post_title": "Trade and invest",
                        "post_excerpt": "",
                        "post_status": "publish",
                        "comment_status": "closed",
                        "ping_status": "closed",
                        "post_password": "",
                        "post_name": "trade-and-invest",
                        "to_ping": "",
                        "pinged": "",
                        "post_modified": "2025-10-20 17:43:48",
                        "post_modified_gmt": "2025-10-20 15:43:48",
                        "post_content_filtered": "",
                        "post_parent": 208,
                        "guid": "https://cms.sharingsweden.se/?page_id=52768",
                        "menu_order": 0,
                        "post_type": "page",
                        "post_mime_type": "",
                        "comment_count": "0",
                        "filter": "raw"
                    }
                ],
                "related_toolkits": [
                    13257,
                    57243,
                    775,
                    57315
                ]
            },
            "toolkitData": {
                "applyUrl": {
                    "url": "https://svenskainstitutet-portal.arksysweb.com/login",
                    "title": "Log in and apply"
                },
                "title": {
                    "main": "Life science sector",
                    "additional": "Transforming global health with innovation"
                },
                "relatedToolkits": [
                    {
                        "id": 13257,
                        "title": "Research and innovation",
                        "subtitle": "Unlocking solutions for the future, today",
                        "href": "/toolkits/research-and-innovation/",
                        "imageProps": {
                            "src": "https://cms.sharingsweden.se/app/uploads/2024/04/Innovation_WASP_Foto-Thor-Balkhed-Linkopings-universitet.jpg",
                            "alt": "Engineers and researcher from WASP prepare maritime equipment.",
                            "width": 1500,
                            "height": 998
                        }
                    },
                    {
                        "id": 57243,
                        "title": "Energy sector",
                        "subtitle": "A cornerstone of the green transition",
                        "href": "/toolkits/energy-sector/",
                        "imageProps": {
                            "src": "https://cms.sharingsweden.se/app/uploads/2025/02/wind-power.jpg",
                            "alt": "Wind power",
                            "width": 2480,
                            "height": 1652
                        }
                    },
                    {
                        "id": 775,
                        "title": "The Nobel Prize",
                        "subtitle": "Arrange events locally",
                        "href": "/toolkits/the-nobel-prize/",
                        "imageProps": {
                            "src": "https://cms.sharingsweden.se/app/uploads/2024/07/Copyright_The_Nobel_Outreach_Prize_Award_Ceremony_2023_Photo-Nanaka-Adachi.jpg",
                            "alt": "The Nobel ceremony in Stockholm concert hall",
                            "width": 1200,
                            "height": 800
                        }
                    },
                    {
                        "id": 57315,
                        "title": "Digitech sector",
                        "subtitle": "Digitalisation powering a green future",
                        "href": "/toolkits/digitech-sector/",
                        "imageProps": {
                            "src": "https://cms.sharingsweden.se/app/uploads/2025/10/fossil-free-mining.jpg",
                            "alt": "A mine seen from the cockpit of a mining vehicle.",
                            "width": 2480,
                            "height": 1654
                        }
                    }
                ]
            },
            "rows": [
                {
                    "left": [],
                    "right": [
                        {
                            "type": "image-with-figcaption",
                            "anchorId": "",
                            "caption": "Photo: <a href=\"https://imagebank.sweden.se/bioprinting/g%25C3%25B6teborg/gothenburg/7559#detail\">Sofia Sabel/imagebank.sweden.se</a>",
                            "title": "life science_ptp",
                            "alt": "A machine is printing tissue.",
                            "src": "/app/uploads/2025/10/life-science_ptp.jpg",
                            "width": 1200,
                            "height": 800
                        },
                        {
                            "type": "heading",
                            "anchorId": "",
                            "h2": true,
                            "children": "About the life science sector"
                        },
                        {
                            "type": "preamble",
                            "anchorId": "",
                            "children": [
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology. With 70+ incubators, testbeds, and science parks, Sweden is the ideal partner to advance life science innovation. You can use this toolkit to attract trade and investment within the life science sector."
                                }
                            ]
                        },
                        {
                            "type": "info-box-group",
                            "anchorID": "",
                            "children": [
                                {
                                    "type": "info-box",
                                    "anchorId": "",
                                    "iconType": "contact",
                                    "children": [
                                        {
                                            "type": "heading",
                                            "anchorId": "",
                                            "h3": true,
                                            "children": "Contact person"
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "Karin Kärr, karin.karr@si.se"
                                        }
                                    ]
                                },
                                {
                                    "type": "info-box",
                                    "anchorId": "",
                                    "iconType": "target-audience",
                                    "children": [
                                        {
                                            "type": "heading",
                                            "anchorId": "",
                                            "h3": true,
                                            "children": "<strong>Target audience</strong>"
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "International audiences who are interested in doing business with or investing in Sweden."
                                        }
                                    ]
                                },
                                {
                                    "type": "info-box",
                                    "anchorId": "",
                                    "iconType": "financial-support",
                                    "children": [
                                        {
                                            "type": "heading",
                                            "anchorId": "",
                                            "h3": true,
                                            "children": "Financial support for 2025"
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "Swedish foreign missions can apply for financial support for costs surrounding the toolkit activation."
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "<a href=\"https://cms.sharingsweden.se/promotional-material/financial-support-and-how-to-apply\">Financial support for foreign missions</a>"
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "anchor-link-menu",
                            "title": "Content included",
                            "anchorLinks": [
                                {
                                    "href": "#pioneer-the-possible-brand",
                                    "title": "Pioneer the possible brand"
                                },
                                {
                                    "href": "#exhibition",
                                    "title": "Exhibition"
                                },
                                {
                                    "href": "#material-for-internal-use",
                                    "title": "Material for internal use"
                                },
                                {
                                    "href": "#overview",
                                    "title": "Overview"
                                },
                                {
                                    "href": "#presentation",
                                    "title": "Presentation"
                                },
                                {
                                    "href": "#social-media-content",
                                    "title": "Social media content"
                                },
                                {
                                    "href": "#images",
                                    "title": "Images"
                                },
                                {
                                    "href": "#related-information",
                                    "title": "Related information"
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": null,
                            "children": [
                                {
                                    "type": "heading",
                                    "anchorId": "",
                                    "h2": true,
                                    "children": "How to use this toolkit"
                                },
                                {
                                    "type": "preamble",
                                    "anchorId": "",
                                    "children": [
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "This toolkit supports trade promotion activities focusing on the green and digital transition within the life science sector. It is based on Pioneer the possible – a communication concept developed to promote Sweden from a business perspective. It can help you open doors, forge new partnerships and maintain key relationships."
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "The toolkit can be used for separate events or as part of a long term project. See the brand page for Pioneer the possible for more details on the long-term strategy. The toolkit can also be combined with content from other Pioneer the possible toolkits when your promotion activity has a multiple industry focuses."
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "pioneer-the-possible-brand",
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Pioneer the possible brand",
                                    "materialCollectionsList": [
                                        {
                                            "id": "52781",
                                            "title": "Pioneer the possible brand",
                                            "href": "/materials/pioneer-the-possible-brand/",
                                            "image": {
                                                "src": "/app/uploads/2025/08/pioneer-1.png",
                                                "alt": "",
                                                "width": 2417,
                                                "height": 2417
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "The Pioneer the possible brand is designed for you in your work promoting Swedish exports and attracting investment to make sure that the story of Sweden as a frontrunner in the green and digital transition is presented in a clear and effective way."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "exhibition",
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Exhibition",
                                    "materialCollectionsList": [
                                        {
                                            "id": "57232",
                                            "title": "Pioneer the possible exhibition",
                                            "href": "/materials/pioneer-the-possible-exhibition/",
                                            "image": {
                                                "src": "/app/uploads/2025/10/ptp-exhibition-mockup-1.jpg",
                                                "alt": "",
                                                "width": 1200,
                                                "height": 800
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "The modular exhibition is focused on Swedish innovations and companies leading the green transition within different sectors. Four intro prints presents Sweden’s strengths in the green and digital transition. Every industry sector has four prints each that can be added based on your event’s focus industries."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "material-for-internal-use",
                            "children": [
                                {
                                    "type": "materials-block",
                                    "heading": "Strategic material for internal use",
                                    "firstMaterialFullwidth": false,
                                    "materialList": [
                                        {
                                            "id": "38962",
                                            "downloadTitle": "Industry pack &#8211; life science value proposition",
                                            "title": "Value proposition and key messages",
                                            "format": "pdf",
                                            "download": true,
                                            "buttonText": "Download value proposition (PDF 362.3 KB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/03/Si_IP_Life-Science_Value-Proposition.pdf",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-value.png",
                                                "alt": ""
                                            }
                                        },
                                        {
                                            "id": "38959",
                                            "downloadTitle": "Industry pack &#8211; life science speaking points",
                                            "title": "Speaking points",
                                            "format": "pdf",
                                            "download": true,
                                            "buttonText": "Download speaking points (PDF 77.4 KB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/03/Si_IP_Life-Science_Speaking-Points.pdf",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-speaking-points.png",
                                                "alt": ""
                                            }
                                        },
                                        {
                                            "id": "38956",
                                            "downloadTitle": "Industry pack &#8211; life science company directory",
                                            "title": "Company directory",
                                            "format": "pdf",
                                            "download": true,
                                            "buttonText": "Download company directory (PDF 1.1 MB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/03/Si_IP_Life-Science_Company-Directory.pdf",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-company-directory.png",
                                                "alt": ""
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "These documents are intended for internal use so that you can learn more about Sweden’s offer to partners and investors, important actors in the ecosystem as well as key messages for communication of Sweden's strengths."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "overview",
                            "children": [
                                {
                                    "type": "materials-block",
                                    "heading": "Overview of the industry",
                                    "firstMaterialFullwidth": false,
                                    "materialList": [
                                        {
                                            "id": "38940",
                                            "downloadTitle": "Industry pack &#8211; life science overview",
                                            "title": "Industry overview",
                                            "format": "pdf",
                                            "download": true,
                                            "buttonText": "Download overview (PDF 1.8 MB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/03/Si_IP_Life-Science_Overview-1.pdf",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-overview.png",
                                                "alt": ""
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "A document containing all the information about Sweden's strengths and offers in the sector, information about supporting actors as well as an FAQ. Can be used as a handout at events or a press kit."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "presentation",
                            "children": [
                                {
                                    "type": "materials-block",
                                    "heading": "Presentation",
                                    "firstMaterialFullwidth": false,
                                    "materialList": [
                                        {
                                            "id": "47283",
                                            "downloadTitle": "Industry pack &#8211; life science presentation",
                                            "title": "Presentation",
                                            "format": "pptx",
                                            "download": true,
                                            "buttonText": "Download presentation (PPTX 283.4 MB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/05/Si_IP_Life-Science_Presentation.pptx",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/05/Life-science-PPT.png",
                                                "alt": ""
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "A presentation with speakers notes that can be used in whole or in part."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": null,
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Videos",
                                    "materialCollectionsList": [
                                        {
                                            "id": "57284",
                                            "title": "Explainer video for the life science sector",
                                            "href": "/materials/explainer-video-for-the-life-science-sector/",
                                            "image": {
                                                "src": "/app/uploads/2025/03/Si_IP_Life-Science_Explainer-Video.jpg",
                                                "alt": "",
                                                "width": 1280,
                                                "height": 720
                                            }
                                        },
                                        {
                                            "id": "1257",
                                            "title": "Pioneer the possible brand film",
                                            "href": "/materials/pioneer-the-possible-brand-film/",
                                            "image": {
                                                "src": "/app/uploads/2023/07/Pioneer-brand-film-thumbnail-88s.jpg",
                                                "alt": "",
                                                "width": 1280,
                                                "height": 720
                                            }
                                        },
                                        {
                                            "id": "1286",
                                            "title": "Sweden’s way to become the first fossil free OECD country 2045",
                                            "href": "/materials/swedens-way-to-become-the-first-fossil-free-oecd-country-2045/",
                                            "image": {
                                                "src": "/app/uploads/2023/07/Pioneer-Fossil-free-video-thumbnail-23s.jpg",
                                                "alt": "",
                                                "width": 1280,
                                                "height": 720
                                            }
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "social-media-content",
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Social media content",
                                    "materialCollectionsList": [
                                        {
                                            "id": "10286",
                                            "title": "Possible or not quiz",
                                            "href": "/materials/possible-or-not-quiz/",
                                            "image": {
                                                "src": "/app/uploads/2024/01/Possible-or-not.png",
                                                "alt": "",
                                                "width": 520,
                                                "height": 910
                                            }
                                        },
                                        {
                                            "id": "20194",
                                            "title": "Ask a Pioneer – Emma Itting at Malmö University",
                                            "href": "/materials/ask-a-pioneer-emma-itting-at-malmo-university/",
                                            "image": {
                                                "src": "/app/uploads/2024/07/SI_Ask-a-pioneer_Malmo╠e-University_Emma-Itting_1-1_Clean.jpg",
                                                "alt": "",
                                                "width": 716,
                                                "height": 720
                                            }
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "images",
                            "children": [
                                {
                                    "type": "linked-image-selection",
                                    "heading": "Images",
                                    "href": "https://imagebank.sweden.se/my-selections/17xqejdrc0",
                                    "linkText": "Images on imagebank.sweden.se",
                                    "itemsList": [
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/04/swedish-research.jpg",
                                                "alt": "Researchers in a lab.",
                                                "width": 2480,
                                                "height": 1860
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/oncology-research-at-radiumhemmet.jpg",
                                                "alt": "Oncology research at Radiumhemmet",
                                                "width": 1653,
                                                "height": 2480
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/uppsala-berzelii-centre.jpg",
                                                "alt": "Uppsala Berzelii Centre",
                                                "width": 2480,
                                                "height": 1658
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/life-science-hub.jpg",
                                                "alt": "A research building at night.",
                                                "width": 2480,
                                                "height": 1860
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/digitised-healthcare.jpg",
                                                "alt": "A healthcare worker scans a bag of donated blood.",
                                                "width": 2480,
                                                "height": 1653
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/bioprinting.jpg",
                                                "alt": "A machine is printing tissue.",
                                                "width": 2480,
                                                "height": 1653
                                            }
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "related-information",
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Related handouts and information sheets",
                                    "materialCollectionsList": [
                                        {
                                            "id": "1413",
                                            "title": "Presentation on Sweden’s Climate Policy Framework",
                                            "href": "/materials/swedens-climate-policy-framework/",
                                            "image": {
                                                "src": "/app/uploads/2023/07/Pioneer-climate-policy-presentation-thumbnail.png",
                                                "alt": "Our emissions are your emissions",
                                                "width": 916,
                                                "height": 509
                                            }
                                        },
                                        {
                                            "id": "1415",
                                            "title": "Financing guide for sustainable partnerships with Sweden",
                                            "href": "/materials/financing-guide-for-sustainable-partnerships-with-sweden/",
                                            "image": {
                                                "src": "/app/uploads/2023/07/pioneer-financing-guide-thumbnail.png",
                                                "alt": "Partner with Sweden to realize sustainable projects",
                                                "width": 873,
                                                "height": 486
                                            }
                                        }
                                    ]
                                }
                            ]
                        }
                    ],
                    "reverseColumnOrderOnMobile": false
                }
            ],
            "blocks": [
                {
                    "left": [],
                    "right": [
                        {
                            "type": "image-with-figcaption",
                            "anchorId": "",
                            "caption": "Photo: <a href=\"https://imagebank.sweden.se/bioprinting/g%25C3%25B6teborg/gothenburg/7559#detail\">Sofia Sabel/imagebank.sweden.se</a>",
                            "title": "life science_ptp",
                            "alt": "A machine is printing tissue.",
                            "src": "/app/uploads/2025/10/life-science_ptp.jpg",
                            "width": 1200,
                            "height": 800
                        },
                        {
                            "type": "heading",
                            "anchorId": "",
                            "h2": true,
                            "children": "About the life science sector"
                        },
                        {
                            "type": "preamble",
                            "anchorId": "",
                            "children": [
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology. With 70+ incubators, testbeds, and science parks, Sweden is the ideal partner to advance life science innovation. You can use this toolkit to attract trade and investment within the life science sector."
                                }
                            ]
                        },
                        {
                            "type": "info-box-group",
                            "title": "",
                            "children": [
                                {
                                    "type": "info-box",
                                    "anchorId": "",
                                    "iconType": "contact",
                                    "children": [
                                        {
                                            "type": "heading",
                                            "anchorId": "",
                                            "h3": true,
                                            "children": "Contact person"
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "Karin Kärr, karin.karr@si.se"
                                        }
                                    ]
                                },
                                {
                                    "type": "info-box",
                                    "anchorId": "",
                                    "iconType": "target-audience",
                                    "children": [
                                        {
                                            "type": "heading",
                                            "anchorId": "",
                                            "h3": true,
                                            "children": "<strong>Target audience</strong>"
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "International audiences who are interested in doing business with or investing in Sweden."
                                        }
                                    ]
                                },
                                {
                                    "type": "info-box",
                                    "anchorId": "",
                                    "iconType": "financial-support",
                                    "children": [
                                        {
                                            "type": "heading",
                                            "anchorId": "",
                                            "h3": true,
                                            "children": "Financial support for 2025"
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "Swedish foreign missions can apply for financial support for costs surrounding the toolkit activation."
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "<a href=\"https://cms.sharingsweden.se/promotional-material/financial-support-and-how-to-apply\">Financial support for foreign missions</a>"
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "anchor-link-menu",
                            "title": "Content included",
                            "anchorLinks": [
                                {
                                    "href": "#pioneer-the-possible-brand",
                                    "title": "Pioneer the possible brand"
                                },
                                {
                                    "href": "#exhibition",
                                    "title": "Exhibition"
                                },
                                {
                                    "href": "#material-for-internal-use",
                                    "title": "Material for internal use"
                                },
                                {
                                    "href": "#overview",
                                    "title": "Overview"
                                },
                                {
                                    "href": "#presentation",
                                    "title": "Presentation"
                                },
                                {
                                    "href": "#social-media-content",
                                    "title": "Social media content"
                                },
                                {
                                    "href": "#images",
                                    "title": "Images"
                                },
                                {
                                    "href": "#related-information",
                                    "title": "Related information"
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": null,
                            "children": [
                                {
                                    "type": "heading",
                                    "anchorId": "",
                                    "h2": true,
                                    "children": "How to use this toolkit"
                                },
                                {
                                    "type": "preamble",
                                    "anchorId": "",
                                    "children": [
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "This toolkit supports trade promotion activities focusing on the green and digital transition within the life science sector. It is based on Pioneer the possible – a communication concept developed to promote Sweden from a business perspective. It can help you open doors, forge new partnerships and maintain key relationships."
                                        },
                                        {
                                            "type": "paragraph",
                                            "anchorId": "",
                                            "children": "The toolkit can be used for separate events or as part of a long term project. See the brand page for Pioneer the possible for more details on the long-term strategy. The toolkit can also be combined with content from other Pioneer the possible toolkits when your promotion activity has a multiple industry focuses."
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "pioneer-the-possible-brand",
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Pioneer the possible brand",
                                    "materialCollectionsList": [
                                        {
                                            "id": "52781",
                                            "title": "Pioneer the possible brand",
                                            "href": "/materials/pioneer-the-possible-brand/",
                                            "image": {
                                                "src": "/app/uploads/2025/08/pioneer-1.png",
                                                "alt": "",
                                                "width": 2417,
                                                "height": 2417
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "The Pioneer the possible brand is designed for you in your work promoting Swedish exports and attracting investment to make sure that the story of Sweden as a frontrunner in the green and digital transition is presented in a clear and effective way."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "exhibition",
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Exhibition",
                                    "materialCollectionsList": [
                                        {
                                            "id": "57232",
                                            "title": "Pioneer the possible exhibition",
                                            "href": "/materials/pioneer-the-possible-exhibition/",
                                            "image": {
                                                "src": "/app/uploads/2025/10/ptp-exhibition-mockup-1.jpg",
                                                "alt": "",
                                                "width": 1200,
                                                "height": 800
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "The modular exhibition is focused on Swedish innovations and companies leading the green transition within different sectors. Four intro prints presents Sweden’s strengths in the green and digital transition. Every industry sector has four prints each that can be added based on your event’s focus industries."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "material-for-internal-use",
                            "children": [
                                {
                                    "type": "materials-block",
                                    "heading": "Strategic material for internal use",
                                    "firstMaterialFullwidth": false,
                                    "materialList": [
                                        {
                                            "id": "38962",
                                            "downloadTitle": "Industry pack &#8211; life science value proposition",
                                            "title": "Value proposition and key messages",
                                            "format": "pdf",
                                            "download": true,
                                            "buttonText": "Download value proposition (PDF 362.3 KB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/03/Si_IP_Life-Science_Value-Proposition.pdf",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-value.png",
                                                "alt": ""
                                            }
                                        },
                                        {
                                            "id": "38959",
                                            "downloadTitle": "Industry pack &#8211; life science speaking points",
                                            "title": "Speaking points",
                                            "format": "pdf",
                                            "download": true,
                                            "buttonText": "Download speaking points (PDF 77.4 KB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/03/Si_IP_Life-Science_Speaking-Points.pdf",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-speaking-points.png",
                                                "alt": ""
                                            }
                                        },
                                        {
                                            "id": "38956",
                                            "downloadTitle": "Industry pack &#8211; life science company directory",
                                            "title": "Company directory",
                                            "format": "pdf",
                                            "download": true,
                                            "buttonText": "Download company directory (PDF 1.1 MB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/03/Si_IP_Life-Science_Company-Directory.pdf",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-company-directory.png",
                                                "alt": ""
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "These documents are intended for internal use so that you can learn more about Sweden’s offer to partners and investors, important actors in the ecosystem as well as key messages for communication of Sweden's strengths."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "overview",
                            "children": [
                                {
                                    "type": "materials-block",
                                    "heading": "Overview of the industry",
                                    "firstMaterialFullwidth": false,
                                    "materialList": [
                                        {
                                            "id": "38940",
                                            "downloadTitle": "Industry pack &#8211; life science overview",
                                            "title": "Industry overview",
                                            "format": "pdf",
                                            "download": true,
                                            "buttonText": "Download overview (PDF 1.8 MB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/03/Si_IP_Life-Science_Overview-1.pdf",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-overview.png",
                                                "alt": ""
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "A document containing all the information about Sweden's strengths and offers in the sector, information about supporting actors as well as an FAQ. Can be used as a handout at events or a press kit."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "presentation",
                            "children": [
                                {
                                    "type": "materials-block",
                                    "heading": "Presentation",
                                    "firstMaterialFullwidth": false,
                                    "materialList": [
                                        {
                                            "id": "47283",
                                            "downloadTitle": "Industry pack &#8211; life science presentation",
                                            "title": "Presentation",
                                            "format": "pptx",
                                            "download": true,
                                            "buttonText": "Download presentation (PPTX 283.4 MB)",
                                            "hidePopup": null,
                                            "mediaLink": "/app/uploads/2025/05/Si_IP_Life-Science_Presentation.pptx",
                                            "image": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/05/Life-science-PPT.png",
                                                "alt": ""
                                            }
                                        }
                                    ]
                                },
                                {
                                    "type": "paragraph",
                                    "anchorId": "",
                                    "children": "A presentation with speakers notes that can be used in whole or in part."
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": null,
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Videos",
                                    "materialCollectionsList": [
                                        {
                                            "id": "57284",
                                            "title": "Explainer video for the life science sector",
                                            "href": "/materials/explainer-video-for-the-life-science-sector/",
                                            "image": {
                                                "src": "/app/uploads/2025/03/Si_IP_Life-Science_Explainer-Video.jpg",
                                                "alt": "",
                                                "width": 1280,
                                                "height": 720
                                            }
                                        },
                                        {
                                            "id": "1257",
                                            "title": "Pioneer the possible brand film",
                                            "href": "/materials/pioneer-the-possible-brand-film/",
                                            "image": {
                                                "src": "/app/uploads/2023/07/Pioneer-brand-film-thumbnail-88s.jpg",
                                                "alt": "",
                                                "width": 1280,
                                                "height": 720
                                            }
                                        },
                                        {
                                            "id": "1286",
                                            "title": "Sweden’s way to become the first fossil free OECD country 2045",
                                            "href": "/materials/swedens-way-to-become-the-first-fossil-free-oecd-country-2045/",
                                            "image": {
                                                "src": "/app/uploads/2023/07/Pioneer-Fossil-free-video-thumbnail-23s.jpg",
                                                "alt": "",
                                                "width": 1280,
                                                "height": 720
                                            }
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "social-media-content",
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Social media content",
                                    "materialCollectionsList": [
                                        {
                                            "id": "10286",
                                            "title": "Possible or not quiz",
                                            "href": "/materials/possible-or-not-quiz/",
                                            "image": {
                                                "src": "/app/uploads/2024/01/Possible-or-not.png",
                                                "alt": "",
                                                "width": 520,
                                                "height": 910
                                            }
                                        },
                                        {
                                            "id": "20194",
                                            "title": "Ask a Pioneer – Emma Itting at Malmö University",
                                            "href": "/materials/ask-a-pioneer-emma-itting-at-malmo-university/",
                                            "image": {
                                                "src": "/app/uploads/2024/07/SI_Ask-a-pioneer_Malmo╠e-University_Emma-Itting_1-1_Clean.jpg",
                                                "alt": "",
                                                "width": 716,
                                                "height": 720
                                            }
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "images",
                            "children": [
                                {
                                    "type": "linked-image-selection",
                                    "heading": "Images",
                                    "href": "https://imagebank.sweden.se/my-selections/17xqejdrc0",
                                    "linkText": "Images on imagebank.sweden.se",
                                    "itemsList": [
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/04/swedish-research.jpg",
                                                "alt": "Researchers in a lab.",
                                                "width": 2480,
                                                "height": 1860
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/oncology-research-at-radiumhemmet.jpg",
                                                "alt": "Oncology research at Radiumhemmet",
                                                "width": 1653,
                                                "height": 2480
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/uppsala-berzelii-centre.jpg",
                                                "alt": "Uppsala Berzelii Centre",
                                                "width": 2480,
                                                "height": 1658
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/life-science-hub.jpg",
                                                "alt": "A research building at night.",
                                                "width": 2480,
                                                "height": 1860
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/digitised-healthcare.jpg",
                                                "alt": "A healthcare worker scans a bag of donated blood.",
                                                "width": 2480,
                                                "height": 1653
                                            }
                                        },
                                        {
                                            "imageProps": {
                                                "src": "https://cms.sharingsweden.se/app/uploads/2025/10/bioprinting.jpg",
                                                "alt": "A machine is printing tissue.",
                                                "width": 2480,
                                                "height": 1653
                                            }
                                        }
                                    ]
                                }
                            ]
                        },
                        {
                            "type": "section",
                            "anchorId": "related-information",
                            "children": [
                                {
                                    "type": "material-collections-block",
                                    "heading": "Related handouts and information sheets",
                                    "materialCollectionsList": [
                                        {
                                            "id": "1413",
                                            "title": "Presentation on Sweden’s Climate Policy Framework",
                                            "href": "/materials/swedens-climate-policy-framework/",
                                            "image": {
                                                "src": "/app/uploads/2023/07/Pioneer-climate-policy-presentation-thumbnail.png",
                                                "alt": "Our emissions are your emissions",
                                                "width": 916,
                                                "height": 509
                                            }
                                        },
                                        {
                                            "id": "1415",
                                            "title": "Financing guide for sustainable partnerships with Sweden",
                                            "href": "/materials/financing-guide-for-sustainable-partnerships-with-sweden/",
                                            "image": {
                                                "src": "/app/uploads/2023/07/pioneer-financing-guide-thumbnail.png",
                                                "alt": "Partner with Sweden to realize sustainable projects",
                                                "width": 873,
                                                "height": 486
                                            }
                                        }
                                    ]
                                }
                            ]
                        }
                    ],
                    "reverseColumnOrderOnMobile": false
                }
            ],
            "block_data": [
                {
                    "sweden-tsw/article-row": {
                        "sweden-tsw/right-column": {
                            "0": [
                                {
                                    "blockName": "core/image",
                                    "attrs": {
                                        "id": 57502,
                                        "sizeSlug": "full",
                                        "linkDestination": "none",
                                        "blob": "",
                                        "url": "https://cms.sharingsweden.se/app/uploads/2025/10/life-science_ptp.jpg",
                                        "alt": "A machine is printing tissue.",
                                        "caption": "Photo: <a href=\"https://imagebank.sweden.se/bioprinting/g%25C3%25B6teborg/gothenburg/7559#detail\">Sofia Sabel/imagebank.sweden.se</a>",
                                        "lightbox": [],
                                        "title": "",
                                        "href": "",
                                        "rel": "",
                                        "linkClass": "",
                                        "width": "",
                                        "height": "",
                                        "aspectRatio": "",
                                        "scale": "",
                                        "linkTarget": "",
                                        "lock": [],
                                        "metadata": [],
                                        "align": "",
                                        "className": "",
                                        "style": [],
                                        "borderColor": "",
                                        "anchor": ""
                                    },
                                    "innerBlocks": [],
                                    "innerHTML": "\n<figure class=\"wp-block-image size-full\"><img src=\"https://cms.sharingsweden.se/app/uploads/2025/10/life-science_ptp.jpg\" alt=\"A machine is printing tissue.\" class=\"wp-image-57502\"/><figcaption class=\"wp-element-caption\">Photo: <a href=\"https://imagebank.sweden.se/bioprinting/g%25C3%25B6teborg/gothenburg/7559#detail\">Sofia Sabel/imagebank.sweden.se</a></figcaption></figure>\n",
                                    "innerContent": [
                                        "\n<figure class=\"wp-block-image size-full\"><img src=\"https://cms.sharingsweden.se/app/uploads/2025/10/life-science_ptp.jpg\" alt=\"A machine is printing tissue.\" class=\"wp-image-57502\"/><figcaption class=\"wp-element-caption\">Photo: <a href=\"https://imagebank.sweden.se/bioprinting/g%25C3%25B6teborg/gothenburg/7559#detail\">Sofia Sabel/imagebank.sweden.se</a></figcaption></figure>\n"
                                    ],
                                    "rendered": "\n<figure class=\"wp-block-image size-full\"><img src=\"https://cms.sharingsweden.se/app/uploads/2025/10/life-science_ptp.jpg\" alt=\"A machine is printing tissue.\" class=\"wp-image-57502\"/><figcaption class=\"wp-element-caption\">Photo: <a href=\"https://imagebank.sweden.se/bioprinting/g%25C3%25B6teborg/gothenburg/7559#detail\">Sofia Sabel/imagebank.sweden.se</a></figcaption></figure>\n"
                                }
                            ],
                            "1": [
                                {
                                    "blockName": "core/heading",
                                    "attrs": {
                                        "textAlign": "",
                                        "content": "About the life science sector",
                                        "level": 2,
                                        "levelOptions": [],
                                        "placeholder": "",
                                        "lock": [],
                                        "metadata": [],
                                        "align": "",
                                        "className": "",
                                        "style": [],
                                        "backgroundColor": "",
                                        "textColor": "",
                                        "gradient": "",
                                        "fontSize": "",
                                        "fontFamily": "",
                                        "borderColor": "",
                                        "anchor": ""
                                    },
                                    "innerBlocks": [],
                                    "innerHTML": "\n<h2 class=\"wp-block-heading\">About the life science sector</h2>\n",
                                    "innerContent": [
                                        "\n<h2 class=\"wp-block-heading\">About the life science sector</h2>\n"
                                    ],
                                    "rendered": "\n<h2 class=\"wp-block-heading\">About the life science sector</h2>\n"
                                }
                            ],
                            "2": [
                                {
                                    "blockName": "sharing-sweden-tsw/preamble",
                                    "attrs": [],
                                    "innerBlocks": [
                                        {
                                            "blockName": "core/paragraph",
                                            "attrs": {
                                                "placeholder": "Text goes here...",
                                                "align": "",
                                                "content": "Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology. With 70+ incubators, testbeds, and science parks, Sweden is the ideal partner to advance life science innovation. You can use this toolkit to attract trade and investment within the life science sector.",
                                                "dropCap": false,
                                                "direction": "",
                                                "lock": [],
                                                "metadata": [],
                                                "className": "",
                                                "style": [],
                                                "backgroundColor": "",
                                                "textColor": "",
                                                "gradient": "",
                                                "fontSize": "",
                                                "fontFamily": "",
                                                "borderColor": "",
                                                "anchor": ""
                                            },
                                            "innerBlocks": [],
                                            "innerHTML": "\n<p>Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology. With 70+ incubators, testbeds, and science parks, Sweden is the ideal partner to advance life science innovation. You can use this toolkit to attract trade and investment within the life science sector.</p>\n",
                                            "innerContent": [
                                                "\n<p>Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology. With 70+ incubators, testbeds, and science parks, Sweden is the ideal partner to advance life science innovation. You can use this toolkit to attract trade and investment within the life science sector.</p>\n"
                                            ],
                                            "rendered": "\n<p>Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology. With 70+ incubators, testbeds, and science parks, Sweden is the ideal partner to advance life science innovation. You can use this toolkit to attract trade and investment within the life science sector.</p>\n"
                                        }
                                    ],
                                    "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-preamble preamble\"></div>\n",
                                    "innerContent": [
                                        "\n<div class=\"wp-block-sharing-sweden-tsw-preamble preamble\">",
                                        null,
                                        "</div>\n"
                                    ],
                                    "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-preamble preamble\">\n<p>Sweden is at the forefront of digital health, precision medicine, and pharmaceutical manufacturing, underpinned by a robust academic and research sector and advanced technology. With 70+ incubators, testbeds, and science parks, Sweden is the ideal partner to advance life science innovation. You can use this toolkit to attract trade and investment within the life science sector.</p>\n</div>\n"
                                }
                            ],
                            "3": [
                                {
                                    "blockName": "sharing-sweden-tsw/info-box-group",
                                    "attrs": [],
                                    "innerBlocks": [
                                        {
                                            "blockName": "sharing-sweden-tsw/info-box",
                                            "attrs": [],
                                            "innerBlocks": [
                                                {
                                                    "blockName": "core/heading",
                                                    "attrs": {
                                                        "level": 3,
                                                        "placeholder": "Heading",
                                                        "textAlign": "",
                                                        "content": "Contact person",
                                                        "levelOptions": [],
                                                        "lock": [],
                                                        "metadata": [],
                                                        "align": "",
                                                        "className": "",
                                                        "style": [],
                                                        "backgroundColor": "",
                                                        "textColor": "",
                                                        "gradient": "",
                                                        "fontSize": "",
                                                        "fontFamily": "",
                                                        "borderColor": "",
                                                        "anchor": ""
                                                    },
                                                    "innerBlocks": [],
                                                    "innerHTML": "\n<h3 class=\"wp-block-heading\">Contact person</h3>\n",
                                                    "innerContent": [
                                                        "\n<h3 class=\"wp-block-heading\">Contact person</h3>\n"
                                                    ],
                                                    "rendered": "\n<h3 class=\"wp-block-heading\">Contact person</h3>\n"
                                                },
                                                {
                                                    "blockName": "core/paragraph",
                                                    "attrs": {
                                                        "align": "",
                                                        "content": "Karin Kärr, karin.karr@si.se",
                                                        "dropCap": false,
                                                        "placeholder": "",
                                                        "direction": "",
                                                        "lock": [],
                                                        "metadata": [],
                                                        "className": "",
                                                        "style": [],
                                                        "backgroundColor": "",
                                                        "textColor": "",
                                                        "gradient": "",
                                                        "fontSize": "",
                                                        "fontFamily": "",
                                                        "borderColor": "",
                                                        "anchor": ""
                                                    },
                                                    "innerBlocks": [],
                                                    "innerHTML": "\n<p>Karin Kärr, karin.karr@si.se</p>\n",
                                                    "innerContent": [
                                                        "\n<p>Karin Kärr, karin.karr@si.se</p>\n"
                                                    ],
                                                    "rendered": "\n<p>Karin Kärr, karin.karr@si.se</p>\n"
                                                }
                                            ],
                                            "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">\n\n</div>\n",
                                            "innerContent": [
                                                "\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">",
                                                null,
                                                "\n\n",
                                                null,
                                                "</div>\n"
                                            ],
                                            "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">\n<h3 class=\"wp-block-heading\">Contact person</h3>\n\n\n\n<p>Karin Kärr, karin.karr@si.se</p>\n</div>\n"
                                        },
                                        {
                                            "blockName": "sharing-sweden-tsw/info-box",
                                            "attrs": {
                                                "icon": "target-audience"
                                            },
                                            "innerBlocks": [
                                                {
                                                    "blockName": "core/heading",
                                                    "attrs": {
                                                        "level": 3,
                                                        "placeholder": "Heading",
                                                        "textAlign": "",
                                                        "content": "<strong>Target audience</strong>",
                                                        "levelOptions": [],
                                                        "lock": [],
                                                        "metadata": [],
                                                        "align": "",
                                                        "className": "",
                                                        "style": [],
                                                        "backgroundColor": "",
                                                        "textColor": "",
                                                        "gradient": "",
                                                        "fontSize": "",
                                                        "fontFamily": "",
                                                        "borderColor": "",
                                                        "anchor": ""
                                                    },
                                                    "innerBlocks": [],
                                                    "innerHTML": "\n<h3 class=\"wp-block-heading\"><strong>Target audience</strong></h3>\n",
                                                    "innerContent": [
                                                        "\n<h3 class=\"wp-block-heading\"><strong>Target audience</strong></h3>\n"
                                                    ],
                                                    "rendered": "\n<h3 class=\"wp-block-heading\"><strong>Target audience</strong></h3>\n"
                                                },
                                                {
                                                    "blockName": "core/paragraph",
                                                    "attrs": {
                                                        "align": "",
                                                        "content": "International audiences who are interested in doing business with or investing in Sweden.",
                                                        "dropCap": false,
                                                        "placeholder": "",
                                                        "direction": "",
                                                        "lock": [],
                                                        "metadata": [],
                                                        "className": "",
                                                        "style": [],
                                                        "backgroundColor": "",
                                                        "textColor": "",
                                                        "gradient": "",
                                                        "fontSize": "",
                                                        "fontFamily": "",
                                                        "borderColor": "",
                                                        "anchor": ""
                                                    },
                                                    "innerBlocks": [],
                                                    "innerHTML": "\n<p>International audiences who are interested in doing business with or investing in Sweden.</p>\n",
                                                    "innerContent": [
                                                        "\n<p>International audiences who are interested in doing business with or investing in Sweden.</p>\n"
                                                    ],
                                                    "rendered": "\n<p>International audiences who are interested in doing business with or investing in Sweden.</p>\n"
                                                }
                                            ],
                                            "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">\n\n</div>\n",
                                            "innerContent": [
                                                "\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">",
                                                null,
                                                "\n\n",
                                                null,
                                                "</div>\n"
                                            ],
                                            "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">\n<h3 class=\"wp-block-heading\"><strong>Target audience</strong></h3>\n\n\n\n<p>International audiences who are interested in doing business with or investing in Sweden.</p>\n</div>\n"
                                        },
                                        {
                                            "blockName": "sharing-sweden-tsw/info-box",
                                            "attrs": {
                                                "icon": "financial-support"
                                            },
                                            "innerBlocks": [
                                                {
                                                    "blockName": "core/heading",
                                                    "attrs": {
                                                        "level": 3,
                                                        "placeholder": "Heading",
                                                        "textAlign": "",
                                                        "content": "Financial support for 2025",
                                                        "levelOptions": [],
                                                        "lock": [],
                                                        "metadata": [],
                                                        "align": "",
                                                        "className": "",
                                                        "style": [],
                                                        "backgroundColor": "",
                                                        "textColor": "",
                                                        "gradient": "",
                                                        "fontSize": "",
                                                        "fontFamily": "",
                                                        "borderColor": "",
                                                        "anchor": ""
                                                    },
                                                    "innerBlocks": [],
                                                    "innerHTML": "\n<h3 class=\"wp-block-heading\">Financial support for 2025</h3>\n",
                                                    "innerContent": [
                                                        "\n<h3 class=\"wp-block-heading\">Financial support for 2025</h3>\n"
                                                    ],
                                                    "rendered": "\n<h3 class=\"wp-block-heading\">Financial support for 2025</h3>\n"
                                                },
                                                {
                                                    "blockName": "core/paragraph",
                                                    "attrs": {
                                                        "align": "",
                                                        "content": "Swedish foreign missions can apply for financial support for costs surrounding the toolkit activation.",
                                                        "dropCap": false,
                                                        "placeholder": "",
                                                        "direction": "",
                                                        "lock": [],
                                                        "metadata": [],
                                                        "className": "",
                                                        "style": [],
                                                        "backgroundColor": "",
                                                        "textColor": "",
                                                        "gradient": "",
                                                        "fontSize": "",
                                                        "fontFamily": "",
                                                        "borderColor": "",
                                                        "anchor": ""
                                                    },
                                                    "innerBlocks": [],
                                                    "innerHTML": "\n<p>Swedish foreign missions can apply for financial support for costs surrounding the toolkit activation.</p>\n",
                                                    "innerContent": [
                                                        "\n<p>Swedish foreign missions can apply for financial support for costs surrounding the toolkit activation.</p>\n"
                                                    ],
                                                    "rendered": "\n<p>Swedish foreign missions can apply for financial support for costs surrounding the toolkit activation.</p>\n"
                                                },
                                                {
                                                    "blockName": "core/paragraph",
                                                    "attrs": {
                                                        "align": "",
                                                        "content": "<a href=\"https://cms.sharingsweden.se/promotional-material/financial-support-and-how-to-apply\">Financial support for foreign missions</a>",
                                                        "dropCap": false,
                                                        "placeholder": "",
                                                        "direction": "",
                                                        "lock": [],
                                                        "metadata": [],
                                                        "className": "",
                                                        "style": [],
                                                        "backgroundColor": "",
                                                        "textColor": "",
                                                        "gradient": "",
                                                        "fontSize": "",
                                                        "fontFamily": "",
                                                        "borderColor": "",
                                                        "anchor": ""
                                                    },
                                                    "innerBlocks": [],
                                                    "innerHTML": "\n<p><a href=\"https://cms.sharingsweden.se/promotional-material/financial-support-and-how-to-apply\">Financial support for foreign missions</a></p>\n",
                                                    "innerContent": [
                                                        "\n<p><a href=\"https://cms.sharingsweden.se/promotional-material/financial-support-and-how-to-apply\">Financial support for foreign missions</a></p>\n"
                                                    ],
                                                    "rendered": "\n<p><a href=\"https://cms.sharingsweden.se/promotional-material/financial-support-and-how-to-apply\">Financial support for foreign missions</a></p>\n"
                                                }
                                            ],
                                            "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">\n\n\n\n</div>\n",
                                            "innerContent": [
                                                "\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">",
                                                null,
                                                "\n\n",
                                                null,
                                                "\n\n",
                                                null,
                                                "</div>\n"
                                            ],
                                            "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">\n<h3 class=\"wp-block-heading\">Financial support for 2025</h3>\n\n\n\n<p>Swedish foreign missions can apply for financial support for costs surrounding the toolkit activation.</p>\n\n\n\n<p><a href=\"https://cms.sharingsweden.se/promotional-material/financial-support-and-how-to-apply\">Financial support for foreign missions</a></p>\n</div>\n"
                                        }
                                    ],
                                    "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-info-box-group info-group\">\n\n\n\n</div>\n",
                                    "innerContent": [
                                        "\n<div class=\"wp-block-sharing-sweden-tsw-info-box-group info-group\">",
                                        null,
                                        "\n\n",
                                        null,
                                        "\n\n",
                                        null,
                                        "</div>\n"
                                    ],
                                    "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-info-box-group info-group\">\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">\n<h3 class=\"wp-block-heading\">Contact person</h3>\n\n\n\n<p>Karin Kärr, karin.karr@si.se</p>\n</div>\n\n\n\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">\n<h3 class=\"wp-block-heading\"><strong>Target audience</strong></h3>\n\n\n\n<p>International audiences who are interested in doing business with or investing in Sweden.</p>\n</div>\n\n\n\n<div class=\"wp-block-sharing-sweden-tsw-info-box info-box\">\n<h3 class=\"wp-block-heading\">Financial support for 2025</h3>\n\n\n\n<p>Swedish foreign missions can apply for financial support for costs surrounding the toolkit activation.</p>\n\n\n\n<p><a href=\"https://cms.sharingsweden.se/promotional-material/financial-support-and-how-to-apply\">Financial support for foreign missions</a></p>\n</div>\n</div>\n"
                                }
                            ],
                            "5": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": {
                                    "showInAnchorLinkMenu": false
                                },
                                "innerBlocks": [
                                    {
                                        "blockName": "core/heading",
                                        "attrs": {
                                            "textAlign": "",
                                            "content": "How to use this toolkit",
                                            "level": 2,
                                            "levelOptions": [],
                                            "placeholder": "",
                                            "lock": [],
                                            "metadata": [],
                                            "align": "",
                                            "className": "",
                                            "style": [],
                                            "backgroundColor": "",
                                            "textColor": "",
                                            "gradient": "",
                                            "fontSize": "",
                                            "fontFamily": "",
                                            "borderColor": "",
                                            "anchor": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "\n<h2 class=\"wp-block-heading\">How to use this toolkit</h2>\n",
                                        "innerContent": [
                                            "\n<h2 class=\"wp-block-heading\">How to use this toolkit</h2>\n"
                                        ],
                                        "rendered": "\n<h2 class=\"wp-block-heading\">How to use this toolkit</h2>\n"
                                    },
                                    {
                                        "blockName": "sharing-sweden-tsw/preamble",
                                        "attrs": [],
                                        "innerBlocks": [
                                            {
                                                "blockName": "core/paragraph",
                                                "attrs": {
                                                    "placeholder": "Text goes here...",
                                                    "align": "",
                                                    "content": "This toolkit supports trade promotion activities focusing on the green and digital transition within the life science sector. It is based on Pioneer the possible – a communication concept developed to promote Sweden from a business perspective. It can help you open doors, forge new partnerships and maintain key relationships.",
                                                    "dropCap": false,
                                                    "direction": "",
                                                    "lock": [],
                                                    "metadata": [],
                                                    "className": "",
                                                    "style": [],
                                                    "backgroundColor": "",
                                                    "textColor": "",
                                                    "gradient": "",
                                                    "fontSize": "",
                                                    "fontFamily": "",
                                                    "borderColor": "",
                                                    "anchor": ""
                                                },
                                                "innerBlocks": [],
                                                "innerHTML": "\n<p>This toolkit supports trade promotion activities focusing on the green and digital transition within the life science sector. It is based on Pioneer the possible – a communication concept developed to promote Sweden from a business perspective. It can help you open doors, forge new partnerships and maintain key relationships.</p>\n",
                                                "innerContent": [
                                                    "\n<p>This toolkit supports trade promotion activities focusing on the green and digital transition within the life science sector. It is based on Pioneer the possible – a communication concept developed to promote Sweden from a business perspective. It can help you open doors, forge new partnerships and maintain key relationships.</p>\n"
                                                ],
                                                "rendered": "\n<p>This toolkit supports trade promotion activities focusing on the green and digital transition within the life science sector. It is based on Pioneer the possible – a communication concept developed to promote Sweden from a business perspective. It can help you open doors, forge new partnerships and maintain key relationships.</p>\n"
                                            },
                                            {
                                                "blockName": "core/paragraph",
                                                "attrs": {
                                                    "placeholder": "Text goes here...",
                                                    "align": "",
                                                    "content": "The toolkit can be used for separate events or as part of a long term project. See the brand page for Pioneer the possible for more details on the long-term strategy. The toolkit can also be combined with content from other Pioneer the possible toolkits when your promotion activity has a multiple industry focuses.",
                                                    "dropCap": false,
                                                    "direction": "",
                                                    "lock": [],
                                                    "metadata": [],
                                                    "className": "",
                                                    "style": [],
                                                    "backgroundColor": "",
                                                    "textColor": "",
                                                    "gradient": "",
                                                    "fontSize": "",
                                                    "fontFamily": "",
                                                    "borderColor": "",
                                                    "anchor": ""
                                                },
                                                "innerBlocks": [],
                                                "innerHTML": "\n<p>The toolkit can be used for separate events or as part of a long term project. See the brand page for Pioneer the possible for more details on the long-term strategy. The toolkit can also be combined with content from other Pioneer the possible toolkits when your promotion activity has a multiple industry focuses.</p>\n",
                                                "innerContent": [
                                                    "\n<p>The toolkit can be used for separate events or as part of a long term project. See the brand page for Pioneer the possible for more details on the long-term strategy. The toolkit can also be combined with content from other Pioneer the possible toolkits when your promotion activity has a multiple industry focuses.</p>\n"
                                                ],
                                                "rendered": "\n<p>The toolkit can be used for separate events or as part of a long term project. See the brand page for Pioneer the possible for more details on the long-term strategy. The toolkit can also be combined with content from other Pioneer the possible toolkits when your promotion activity has a multiple industry focuses.</p>\n"
                                            }
                                        ],
                                        "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-preamble preamble\">\n\n</div>\n",
                                        "innerContent": [
                                            "\n<div class=\"wp-block-sharing-sweden-tsw-preamble preamble\">",
                                            null,
                                            "\n\n",
                                            null,
                                            "</div>\n"
                                        ],
                                        "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-preamble preamble\">\n<p>This toolkit supports trade promotion activities focusing on the green and digital transition within the life science sector. It is based on Pioneer the possible – a communication concept developed to promote Sweden from a business perspective. It can help you open doors, forge new partnerships and maintain key relationships.</p>\n\n\n\n<p>The toolkit can be used for separate events or as part of a long term project. See the brand page for Pioneer the possible for more details on the long-term strategy. The toolkit can also be combined with content from other Pioneer the possible toolkits when your promotion activity has a multiple industry focuses.</p>\n</div>\n"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n\n</div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "\n\n",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n<h2 class=\"wp-block-heading\">How to use this toolkit</h2>\n\n\n\n<div class=\"wp-block-sharing-sweden-tsw-preamble preamble\">\n<p>This toolkit supports trade promotion activities focusing on the green and digital transition within the life science sector. It is based on Pioneer the possible – a communication concept developed to promote Sweden from a business perspective. It can help you open doors, forge new partnerships and maintain key relationships.</p>\n\n\n\n<p>The toolkit can be used for separate events or as part of a long term project. See the brand page for Pioneer the possible for more details on the long-term strategy. The toolkit can also be combined with content from other Pioneer the possible toolkits when your promotion activity has a multiple industry focuses.</p>\n</div>\n</div>\n"
                            },
                            "6": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": {
                                    "anchorLinkMenuTitle": "Pioneer the possible brand"
                                },
                                "innerBlocks": [
                                    {
                                        "blockName": "acf/material-collections-block",
                                        "attrs": {
                                            "name": "acf/material-collections-block",
                                            "data": {
                                                "heading": "Pioneer the possible brand",
                                                "_heading": "field_64660c568b7c9",
                                                "selectedMaterialCollections": [
                                                    "52781"
                                                ],
                                                "_selectedMaterialCollections": "field_64660c568b836"
                                            },
                                            "mode": "auto",
                                            "id": "acf-block-68f6527eaccfd",
                                            "align": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "",
                                        "innerContent": [],
                                        "rendered": "\n  <div class=\"materialCollections-block\">\n          <h2>Pioneer the possible brand</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/08/pioneer-1-300x300.png\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Pioneer the possible brand</h3>\n        </div>\n          </div>\n  </div>\n"
                                    },
                                    {
                                        "blockName": "core/paragraph",
                                        "attrs": {
                                            "align": "",
                                            "content": "The Pioneer the possible brand is designed for you in your work promoting Swedish exports and attracting investment to make sure that the story of Sweden as a frontrunner in the green and digital transition is presented in a clear and effective way.",
                                            "dropCap": false,
                                            "placeholder": "",
                                            "direction": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": "",
                                            "style": [],
                                            "backgroundColor": "",
                                            "textColor": "",
                                            "gradient": "",
                                            "fontSize": "",
                                            "fontFamily": "",
                                            "borderColor": "",
                                            "anchor": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "\n<p>The Pioneer the possible brand is designed for you in your work promoting Swedish exports and attracting investment to make sure that the story of Sweden as a frontrunner in the green and digital transition is presented in a clear and effective way.</p>\n",
                                        "innerContent": [
                                            "\n<p>The Pioneer the possible brand is designed for you in your work promoting Swedish exports and attracting investment to make sure that the story of Sweden as a frontrunner in the green and digital transition is presented in a clear and effective way.</p>\n"
                                        ],
                                        "rendered": "\n<p>The Pioneer the possible brand is designed for you in your work promoting Swedish exports and attracting investment to make sure that the story of Sweden as a frontrunner in the green and digital transition is presented in a clear and effective way.</p>\n"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n\n</div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "\n\n",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n  <div class=\"materialCollections-block\">\n          <h2>Pioneer the possible brand</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/08/pioneer-1-300x300.png\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Pioneer the possible brand</h3>\n        </div>\n          </div>\n  </div>\n\n\n\n<p>The Pioneer the possible brand is designed for you in your work promoting Swedish exports and attracting investment to make sure that the story of Sweden as a frontrunner in the green and digital transition is presented in a clear and effective way.</p>\n</div>\n"
                            },
                            "7": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": {
                                    "anchorLinkMenuTitle": "Exhibition"
                                },
                                "innerBlocks": [
                                    {
                                        "blockName": "acf/material-collections-block",
                                        "attrs": {
                                            "name": "acf/material-collections-block",
                                            "data": {
                                                "heading": "Exhibition",
                                                "_heading": "field_64660c568b7c9",
                                                "selectedMaterialCollections": [
                                                    "57232"
                                                ],
                                                "_selectedMaterialCollections": "field_64660c568b836"
                                            },
                                            "mode": "auto",
                                            "id": "acf-block-68f6527eacd4f",
                                            "align": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "",
                                        "innerContent": [],
                                        "rendered": "\n  <div class=\"materialCollections-block\">\n          <h2>Exhibition</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/ptp-exhibition-mockup-1-300x200.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Pioneer the possible exhibition</h3>\n        </div>\n          </div>\n  </div>\n"
                                    },
                                    {
                                        "blockName": "core/paragraph",
                                        "attrs": {
                                            "align": "",
                                            "content": "The modular exhibition is focused on Swedish innovations and companies leading the green transition within different sectors. Four intro prints presents Sweden’s strengths in the green and digital transition. Every industry sector has four prints each that can be added based on your event’s focus industries.",
                                            "dropCap": false,
                                            "placeholder": "",
                                            "direction": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": "",
                                            "style": [],
                                            "backgroundColor": "",
                                            "textColor": "",
                                            "gradient": "",
                                            "fontSize": "",
                                            "fontFamily": "",
                                            "borderColor": "",
                                            "anchor": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "\n<p>The modular exhibition is focused on Swedish innovations and companies leading the green transition within different sectors. Four intro prints presents Sweden’s strengths in the green and digital transition. Every industry sector has four prints each that can be added based on your event’s focus industries.</p>\n",
                                        "innerContent": [
                                            "\n<p>The modular exhibition is focused on Swedish innovations and companies leading the green transition within different sectors. Four intro prints presents Sweden’s strengths in the green and digital transition. Every industry sector has four prints each that can be added based on your event’s focus industries.</p>\n"
                                        ],
                                        "rendered": "\n<p>The modular exhibition is focused on Swedish innovations and companies leading the green transition within different sectors. Four intro prints presents Sweden’s strengths in the green and digital transition. Every industry sector has four prints each that can be added based on your event’s focus industries.</p>\n"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n\n</div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "\n\n",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n  <div class=\"materialCollections-block\">\n          <h2>Exhibition</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/ptp-exhibition-mockup-1-300x200.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Pioneer the possible exhibition</h3>\n        </div>\n          </div>\n  </div>\n\n\n\n<p>The modular exhibition is focused on Swedish innovations and companies leading the green transition within different sectors. Four intro prints presents Sweden’s strengths in the green and digital transition. Every industry sector has four prints each that can be added based on your event’s focus industries.</p>\n</div>\n"
                            },
                            "8": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": {
                                    "anchorLinkMenuTitle": "Material for internal use"
                                },
                                "innerBlocks": [
                                    {
                                        "blockName": "acf/materials-block",
                                        "attrs": {
                                            "name": "acf/materials-block",
                                            "data": {
                                                "heading": "Strategic material for internal use",
                                                "_heading": "field_64635682c10c0",
                                                "selectedMaterials": [
                                                    "38962",
                                                    "38959",
                                                    "38956"
                                                ],
                                                "_selectedMaterials": "field_646352d0e5afe",
                                                "firstMaterialFullwidth": "0",
                                                "_firstMaterialFullwidth": "field_646354954999a"
                                            },
                                            "mode": "auto",
                                            "id": "acf-block-68f6527eacd77",
                                            "align": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "",
                                        "innerContent": [],
                                        "rendered": "\n  <div class=\"materials-block\">\n          <h2>Strategic material for internal use</h2>\n    \n    <div class=\"materials-listing\">\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-value-212x300.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download value proposition (PDF 362 KB)          </button>\n          <h3 class=\"material-item__name\">Value proposition and key messages</h3>\n        </div>\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-speaking-points-212x300.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download speaking points (PDF 77 KB)          </button>\n          <h3 class=\"material-item__name\">Speaking points</h3>\n        </div>\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-company-directory-208x300.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download company directory (PDF 1 MB)          </button>\n          <h3 class=\"material-item__name\">Company directory</h3>\n        </div>\n          </div>\n  </div>\n"
                                    },
                                    {
                                        "blockName": "core/paragraph",
                                        "attrs": {
                                            "align": "",
                                            "content": "These documents are intended for internal use so that you can learn more about Sweden’s offer to partners and investors, important actors in the ecosystem as well as key messages for communication of Sweden's strengths.",
                                            "dropCap": false,
                                            "placeholder": "",
                                            "direction": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": "",
                                            "style": [],
                                            "backgroundColor": "",
                                            "textColor": "",
                                            "gradient": "",
                                            "fontSize": "",
                                            "fontFamily": "",
                                            "borderColor": "",
                                            "anchor": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "\n<p>These documents are intended for internal use so that you can learn more about Sweden’s offer to partners and investors, important actors in the ecosystem as well as key messages for communication of Sweden's strengths.</p>\n",
                                        "innerContent": [
                                            "\n<p>These documents are intended for internal use so that you can learn more about Sweden’s offer to partners and investors, important actors in the ecosystem as well as key messages for communication of Sweden's strengths.</p>\n"
                                        ],
                                        "rendered": "\n<p>These documents are intended for internal use so that you can learn more about Sweden’s offer to partners and investors, important actors in the ecosystem as well as key messages for communication of Sweden's strengths.</p>\n"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n\n</div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "\n\n",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n  <div class=\"materials-block\">\n          <h2>Strategic material for internal use</h2>\n    \n    <div class=\"materials-listing\">\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-value-212x300.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download value proposition (PDF 362 KB)          </button>\n          <h3 class=\"material-item__name\">Value proposition and key messages</h3>\n        </div>\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-speaking-points-212x300.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download speaking points (PDF 77 KB)          </button>\n          <h3 class=\"material-item__name\">Speaking points</h3>\n        </div>\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-company-directory-208x300.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download company directory (PDF 1 MB)          </button>\n          <h3 class=\"material-item__name\">Company directory</h3>\n        </div>\n          </div>\n  </div>\n\n\n\n<p>These documents are intended for internal use so that you can learn more about Sweden’s offer to partners and investors, important actors in the ecosystem as well as key messages for communication of Sweden's strengths.</p>\n</div>\n"
                            },
                            "9": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": {
                                    "anchorLinkMenuTitle": "Overview"
                                },
                                "innerBlocks": [
                                    {
                                        "blockName": "acf/materials-block",
                                        "attrs": {
                                            "name": "acf/materials-block",
                                            "data": {
                                                "heading": "Overview of the industry",
                                                "_heading": "field_64635682c10c0",
                                                "selectedMaterials": [
                                                    "38940"
                                                ],
                                                "_selectedMaterials": "field_646352d0e5afe",
                                                "firstMaterialFullwidth": "0",
                                                "_firstMaterialFullwidth": "field_646354954999a"
                                            },
                                            "mode": "auto",
                                            "id": "acf-block-68f6527eacd99",
                                            "align": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "",
                                        "innerContent": [],
                                        "rendered": "\n  <div class=\"materials-block\">\n          <h2>Overview of the industry</h2>\n    \n    <div class=\"materials-listing\">\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-overview-212x300.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download overview (PDF 2 MB)          </button>\n          <h3 class=\"material-item__name\">Industry overview</h3>\n        </div>\n          </div>\n  </div>\n"
                                    },
                                    {
                                        "blockName": "core/paragraph",
                                        "attrs": {
                                            "align": "",
                                            "content": "A document containing all the information about Sweden's strengths and offers in the sector, information about supporting actors as well as an FAQ. Can be used as a handout at events or a press kit.",
                                            "dropCap": false,
                                            "placeholder": "",
                                            "direction": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": "",
                                            "style": [],
                                            "backgroundColor": "",
                                            "textColor": "",
                                            "gradient": "",
                                            "fontSize": "",
                                            "fontFamily": "",
                                            "borderColor": "",
                                            "anchor": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "\n<p>A document containing all the information about Sweden's strengths and offers in the sector, information about supporting actors as well as an FAQ. Can be used as a handout at events or a press kit.</p>\n",
                                        "innerContent": [
                                            "\n<p>A document containing all the information about Sweden's strengths and offers in the sector, information about supporting actors as well as an FAQ. Can be used as a handout at events or a press kit.</p>\n"
                                        ],
                                        "rendered": "\n<p>A document containing all the information about Sweden's strengths and offers in the sector, information about supporting actors as well as an FAQ. Can be used as a handout at events or a press kit.</p>\n"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n\n</div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "\n\n",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n  <div class=\"materials-block\">\n          <h2>Overview of the industry</h2>\n    \n    <div class=\"materials-listing\">\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Life-science-overview-212x300.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download overview (PDF 2 MB)          </button>\n          <h3 class=\"material-item__name\">Industry overview</h3>\n        </div>\n          </div>\n  </div>\n\n\n\n<p>A document containing all the information about Sweden's strengths and offers in the sector, information about supporting actors as well as an FAQ. Can be used as a handout at events or a press kit.</p>\n</div>\n"
                            },
                            "10": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": {
                                    "anchorLinkMenuTitle": "Presentation"
                                },
                                "innerBlocks": [
                                    {
                                        "blockName": "acf/materials-block",
                                        "attrs": {
                                            "name": "acf/materials-block",
                                            "data": {
                                                "heading": "Presentation",
                                                "_heading": "field_64635682c10c0",
                                                "selectedMaterials": [
                                                    "47283"
                                                ],
                                                "_selectedMaterials": "field_646352d0e5afe",
                                                "firstMaterialFullwidth": "0",
                                                "_firstMaterialFullwidth": "field_646354954999a"
                                            },
                                            "mode": "auto",
                                            "id": "acf-block-68f6527eacdb9",
                                            "align": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "",
                                        "innerContent": [],
                                        "rendered": "\n  <div class=\"materials-block\">\n          <h2>Presentation</h2>\n    \n    <div class=\"materials-listing\">\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/05/Life-science-PPT-300x168.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download presentation (VND.OPENXMLFORMATS-OFFICEDOCUMENT.PRESENTATIONML.PRESENTATION 283 MB)          </button>\n          <h3 class=\"material-item__name\">Presentation</h3>\n        </div>\n          </div>\n  </div>\n"
                                    },
                                    {
                                        "blockName": "core/paragraph",
                                        "attrs": {
                                            "align": "",
                                            "content": "A presentation with speakers notes that can be used in whole or in part.",
                                            "dropCap": false,
                                            "placeholder": "",
                                            "direction": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": "",
                                            "style": [],
                                            "backgroundColor": "",
                                            "textColor": "",
                                            "gradient": "",
                                            "fontSize": "",
                                            "fontFamily": "",
                                            "borderColor": "",
                                            "anchor": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "\n<p>A presentation with speakers notes that can be used in whole or in part.</p>\n",
                                        "innerContent": [
                                            "\n<p>A presentation with speakers notes that can be used in whole or in part.</p>\n"
                                        ],
                                        "rendered": "\n<p>A presentation with speakers notes that can be used in whole or in part.</p>\n"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n\n</div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "\n\n",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n  <div class=\"materials-block\">\n          <h2>Presentation</h2>\n    \n    <div class=\"materials-listing\">\n              <div class=\"material-item \">\n          <div class=\"material-item__image-wrapper\">\n                          <img class=\"material-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/05/Life-science-PPT-300x168.png\" />\n                      </div>\n          <button class=\"material-item__download-button\">\n            Download presentation (VND.OPENXMLFORMATS-OFFICEDOCUMENT.PRESENTATIONML.PRESENTATION 283 MB)          </button>\n          <h3 class=\"material-item__name\">Presentation</h3>\n        </div>\n          </div>\n  </div>\n\n\n\n<p>A presentation with speakers notes that can be used in whole or in part.</p>\n</div>\n"
                            },
                            "11": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": [],
                                "innerBlocks": [
                                    {
                                        "blockName": "acf/material-collections-block",
                                        "attrs": {
                                            "name": "acf/material-collections-block",
                                            "data": {
                                                "heading": "Videos",
                                                "_heading": "field_64660c568b7c9",
                                                "selectedMaterialCollections": [
                                                    "57284",
                                                    "1257",
                                                    "1286"
                                                ],
                                                "_selectedMaterialCollections": "field_64660c568b836"
                                            },
                                            "mode": "auto",
                                            "id": "acf-block-68f6527eacdd7",
                                            "align": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "",
                                        "innerContent": [],
                                        "rendered": "\n  <div class=\"materialCollections-block\">\n          <h2>Videos</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Si_IP_Life-Science_Explainer-Video-300x169.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Explainer video for the life science sector</h3>\n        </div>\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2023/07/Pioneer-brand-film-thumbnail-88s-300x169.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Pioneer the possible brand film</h3>\n        </div>\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2023/07/Pioneer-Fossil-free-video-thumbnail-23s-300x169.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Sweden’s way to become the first fossil free OECD country 2045</h3>\n        </div>\n          </div>\n  </div>\n"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\"></div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n  <div class=\"materialCollections-block\">\n          <h2>Videos</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/03/Si_IP_Life-Science_Explainer-Video-300x169.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Explainer video for the life science sector</h3>\n        </div>\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2023/07/Pioneer-brand-film-thumbnail-88s-300x169.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Pioneer the possible brand film</h3>\n        </div>\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2023/07/Pioneer-Fossil-free-video-thumbnail-23s-300x169.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Sweden’s way to become the first fossil free OECD country 2045</h3>\n        </div>\n          </div>\n  </div>\n</div>\n"
                            },
                            "12": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": {
                                    "anchorLinkMenuTitle": "Social media content"
                                },
                                "innerBlocks": [
                                    {
                                        "blockName": "acf/material-collections-block",
                                        "attrs": {
                                            "name": "acf/material-collections-block",
                                            "data": {
                                                "heading": "Social media content",
                                                "_heading": "field_64660c568b7c9",
                                                "selectedMaterialCollections": [
                                                    "10286",
                                                    "20194"
                                                ],
                                                "_selectedMaterialCollections": "field_64660c568b836"
                                            },
                                            "mode": "auto",
                                            "id": "acf-block-68f6527eace99",
                                            "align": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "",
                                        "innerContent": [],
                                        "rendered": "\n  <div class=\"materialCollections-block\">\n          <h2>Social media content</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2024/01/Possible-or-not-171x300.png\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Possible or not quiz</h3>\n        </div>\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2024/07/SI_Ask-a-pioneer_Malmo╠e-University_Emma-Itting_1-1_Clean-298x300.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Ask a Pioneer – Emma Itting at Malmö University</h3>\n        </div>\n          </div>\n  </div>\n"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\"></div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n  <div class=\"materialCollections-block\">\n          <h2>Social media content</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2024/01/Possible-or-not-171x300.png\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Possible or not quiz</h3>\n        </div>\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2024/07/SI_Ask-a-pioneer_Malmo╠e-University_Emma-Itting_1-1_Clean-298x300.jpg\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Ask a Pioneer – Emma Itting at Malmö University</h3>\n        </div>\n          </div>\n  </div>\n</div>\n"
                            },
                            "13": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": {
                                    "anchorLinkMenuTitle": "Images"
                                },
                                "innerBlocks": [
                                    {
                                        "blockName": "acf/linked-image-selection",
                                        "attrs": {
                                            "name": "acf/linked-image-selection",
                                            "data": {
                                                "title": "Images",
                                                "_title": "field_6478a3cfe8706",
                                                "select_images_0_image": 42796,
                                                "_select_images_0_image": "field_6478a43ce8708",
                                                "select_images_1_image": 57305,
                                                "_select_images_1_image": "field_6478a43ce8708",
                                                "select_images_2_image": 57307,
                                                "_select_images_2_image": "field_6478a43ce8708",
                                                "select_images_3_image": 57310,
                                                "_select_images_3_image": "field_6478a43ce8708",
                                                "select_images_4_image": 57309,
                                                "_select_images_4_image": "field_6478a43ce8708",
                                                "select_images_5_image": 57308,
                                                "_select_images_5_image": "field_6478a43ce8708",
                                                "select_images": 6,
                                                "_select_images": "field_6478a41be8707",
                                                "link": {
                                                    "title": "Images on imagebank.sweden.se",
                                                    "url": "https://imagebank.sweden.se/my-selections/17xqejdrc0",
                                                    "target": ""
                                                },
                                                "_link": "field_6478a4c5e8709"
                                            },
                                            "mode": "auto",
                                            "id": "acf-block-68f6527eacecb",
                                            "align": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "",
                                        "innerContent": [],
                                        "rendered": "\n<div class=\"linked-image-selection\">\n    <h2 class=\"heading\">Images</h2>\n\n    <div class=\"item-list\">\n                            <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/04/swedish-research.jpg\" alt=\"Researchers in a lab.\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/oncology-research-at-radiumhemmet.jpg\" alt=\"Oncology research at Radiumhemmet\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/uppsala-berzelii-centre.jpg\" alt=\"Uppsala Berzelii Centre\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/life-science-hub.jpg\" alt=\"A research building at night.\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/digitised-healthcare.jpg\" alt=\"A healthcare worker scans a bag of donated blood.\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/bioprinting.jpg\" alt=\"A machine is printing tissue.\" />\n            </div>\n            </div>\n            <a class=\"link-text\" href=\"https://imagebank.sweden.se/my-selections/17xqejdrc0\">Images on imagebank.sweden.se</a>\n    </div>"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\"></div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n<div class=\"linked-image-selection\">\n    <h2 class=\"heading\">Images</h2>\n\n    <div class=\"item-list\">\n                            <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/04/swedish-research.jpg\" alt=\"Researchers in a lab.\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/oncology-research-at-radiumhemmet.jpg\" alt=\"Oncology research at Radiumhemmet\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/uppsala-berzelii-centre.jpg\" alt=\"Uppsala Berzelii Centre\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/life-science-hub.jpg\" alt=\"A research building at night.\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/digitised-healthcare.jpg\" alt=\"A healthcare worker scans a bag of donated blood.\" />\n            </div>\n                    <div class=\"item\">\n                <img class=\"image\" src=\"https://cms.sharingsweden.se/app/uploads/2025/10/bioprinting.jpg\" alt=\"A machine is printing tissue.\" />\n            </div>\n            </div>\n            <a class=\"link-text\" href=\"https://imagebank.sweden.se/my-selections/17xqejdrc0\">Images on imagebank.sweden.se</a>\n    </div></div>\n"
                            },
                            "14": {
                                "blockName": "sharing-sweden-tsw/section",
                                "attrs": {
                                    "anchorLinkMenuTitle": "Related information"
                                },
                                "innerBlocks": [
                                    {
                                        "blockName": "acf/material-collections-block",
                                        "attrs": {
                                            "name": "acf/material-collections-block",
                                            "data": {
                                                "heading": "Related handouts and information sheets",
                                                "_heading": "field_64660c568b7c9",
                                                "selectedMaterialCollections": [
                                                    "1413",
                                                    "1415"
                                                ],
                                                "_selectedMaterialCollections": "field_64660c568b836"
                                            },
                                            "mode": "auto",
                                            "id": "acf-block-68f6527eacef2",
                                            "align": "",
                                            "lock": [],
                                            "metadata": [],
                                            "className": ""
                                        },
                                        "innerBlocks": [],
                                        "innerHTML": "",
                                        "innerContent": [],
                                        "rendered": "\n  <div class=\"materialCollections-block\">\n          <h2>Related handouts and information sheets</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2023/07/Pioneer-climate-policy-presentation-thumbnail-300x167.png\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Presentation on Sweden’s Climate Policy Framework</h3>\n        </div>\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2023/07/pioneer-financing-guide-thumbnail-300x167.png\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Financing guide for sustainable partnerships with Sweden</h3>\n        </div>\n          </div>\n  </div>\n"
                                    }
                                ],
                                "innerHTML": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\"></div>\n",
                                "innerContent": [
                                    "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">",
                                    null,
                                    "</div>\n"
                                ],
                                "rendered": "\n<div class=\"wp-block-sharing-sweden-tsw-section section\">\n  <div class=\"materialCollections-block\">\n          <h2>Related handouts and information sheets</h2>\n    \n    <div class=\"materialCollections-listing\">\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2023/07/Pioneer-climate-policy-presentation-thumbnail-300x167.png\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Presentation on Sweden’s Climate Policy Framework</h3>\n        </div>\n              <div class=\"materialCollections-item\">\n          <div class=\"materialCollections-item__image-wrapper\">\n                          <img class=\"materialCollections-item__image\" src=\"https://cms.sharingsweden.se/app/uploads/2023/07/pioneer-financing-guide-thumbnail-300x167.png\" />\n                      </div>\n          <h3 class=\"materialCollections-item__name\">Financing guide for sustainable partnerships with Sweden</h3>\n        </div>\n          </div>\n  </div>\n</div>\n"
                            }
                        }
                    }
                }
            ],
            "breadcrumbs": [
                {
                    "title": "Start",
                    "href": "https://cms.sharingsweden.se/",
                    "isCurrentPage": false
                },
                {
                    "title": "Promotional material",
                    "href": "https://cms.sharingsweden.se/promotional-material/",
                    "isCurrentPage": false
                },
                {
                    "title": "Trade and invest",
                    "href": "https://cms.sharingsweden.se/promotional-material/trade-and-invest/",
                    "isCurrentPage": false
                },
                {
                    "title": "Life science sector",
                    "href": "https://cms.sharingsweden.se/toolkits/life-science-sector/",
                    "isCurrentPage": true
                }
            ]
        },
        "searchFilters": {
            "sort": {
                "name": "Sort by",
                "options": [
                    {
                        "slug": "relevance",
                        "name": "Relevance"
                    },
                    {
                        "slug": "date",
                        "name": "Latest"
                    },
                    {
                        "slug": "title",
                        "name": "a-z"
                    }
                ]
            },
            "language": {
                "name": "Languages",
                "terms": [
                    {
                        "id": 47,
                        "name": "Albanian",
                        "slug": "albanian"
                    },
                    {
                        "id": 9,
                        "name": "Arabic",
                        "slug": "arabic"
                    },
                    {
                        "id": 48,
                        "name": "Armenian",
                        "slug": "armenian"
                    },
                    {
                        "id": 56,
                        "name": "Bosnian",
                        "slug": "bosnian"
                    },
                    {
                        "id": 34,
                        "name": "Chinese",
                        "slug": "chinese"
                    },
                    {
                        "id": 49,
                        "name": "Croatian",
                        "slug": "croatian"
                    },
                    {
                        "id": 79,
                        "name": "Czech",
                        "slug": "czech"
                    },
                    {
                        "id": 7,
                        "name": "English",
                        "slug": "english"
                    },
                    {
                        "id": 59,
                        "name": "Estonian",
                        "slug": "estonian"
                    },
                    {
                        "id": 61,
                        "name": "Filipino",
                        "slug": "filipino"
                    },
                    {
                        "id": 38,
                        "name": "French",
                        "slug": "french"
                    },
                    {
                        "id": 62,
                        "name": "Georgian",
                        "slug": "georgian"
                    },
                    {
                        "id": 37,
                        "name": "German",
                        "slug": "german"
                    },
                    {
                        "id": 78,
                        "name": "Icelandic",
                        "slug": "icelandic"
                    },
                    {
                        "id": 32,
                        "name": "Korean",
                        "slug": "korean"
                    },
                    {
                        "id": 50,
                        "name": "Latvian",
                        "slug": "latvian"
                    },
                    {
                        "id": 58,
                        "name": "Lithuanian",
                        "slug": "lithuanian"
                    },
                    {
                        "id": 55,
                        "name": "Macedonian",
                        "slug": "macedonian"
                    },
                    {
                        "id": 57,
                        "name": "Polish",
                        "slug": "polish"
                    },
                    {
                        "id": 53,
                        "name": "Portuguese",
                        "slug": "portuguese"
                    },
                    {
                        "id": 75,
                        "name": "Romanian",
                        "slug": "romanian"
                    },
                    {
                        "id": 10,
                        "name": "Russian",
                        "slug": "russian"
                    },
                    {
                        "id": 76,
                        "name": "Serbian",
                        "slug": "serbian"
                    },
                    {
                        "id": 74,
                        "name": "Slovak",
                        "slug": "slovak"
                    },
                    {
                        "id": 51,
                        "name": "Slovenian",
                        "slug": "slovenian"
                    },
                    {
                        "id": 35,
                        "name": "Spanish",
                        "slug": "spanish"
                    },
                    {
                        "id": 43,
                        "name": "Swedish",
                        "slug": "swedish"
                    },
                    {
                        "id": 63,
                        "name": "Thai",
                        "slug": "thai"
                    },
                    {
                        "id": 52,
                        "name": "Turkish",
                        "slug": "turkish"
                    },
                    {
                        "id": 65,
                        "name": "Vietnamese",
                        "slug": "vietnamese"
                    }
                ]
            },
            "material_format": {
                "name": "Formats",
                "terms": [
                    {
                        "id": 44,
                        "name": "Exhibitions",
                        "slug": "exhibitions"
                    },
                    {
                        "id": 30,
                        "name": "Feature film",
                        "slug": "feature-film"
                    },
                    {
                        "id": 66,
                        "name": "Manuals",
                        "slug": "manuals"
                    },
                    {
                        "id": 28,
                        "name": "Presentations",
                        "slug": "presentations"
                    },
                    {
                        "id": 25,
                        "name": "Print materials",
                        "slug": "print-materials"
                    },
                    {
                        "id": 54,
                        "name": "Quizzes",
                        "slug": "quiz"
                    },
                    {
                        "id": 6,
                        "name": "Social media content",
                        "slug": "social-media"
                    },
                    {
                        "id": 77,
                        "name": "Toolkit",
                        "slug": "toolkit"
                    },
                    {
                        "id": 29,
                        "name": "Video",
                        "slug": "video"
                    }
                ]
            },
            "material_topic": {
                "name": "Topics",
                "terms": [
                    {
                        "id": 70,
                        "name": "Architecture",
                        "slug": "architecture"
                    },
                    {
                        "id": 72,
                        "name": "Art",
                        "slug": "art"
                    },
                    {
                        "id": 11,
                        "name": "Celebrations",
                        "slug": "celebrations"
                    },
                    {
                        "id": 24,
                        "name": "Children & youth",
                        "slug": "children-youth"
                    },
                    {
                        "id": 17,
                        "name": "Democracy",
                        "slug": "democracy"
                    },
                    {
                        "id": 69,
                        "name": "Design",
                        "slug": "design"
                    },
                    {
                        "id": 71,
                        "name": "Film & drama",
                        "slug": "film-drama-series"
                    },
                    {
                        "id": 14,
                        "name": "Food",
                        "slug": "food"
                    },
                    {
                        "id": 18,
                        "name": "Gender equality",
                        "slug": "equality"
                    },
                    {
                        "id": 12,
                        "name": "History",
                        "slug": "history"
                    },
                    {
                        "id": 19,
                        "name": "Innovation",
                        "slug": "innovation"
                    },
                    {
                        "id": 41,
                        "name": "LGBTQI+",
                        "slug": "lgbtqi"
                    },
                    {
                        "id": 67,
                        "name": "Literature",
                        "slug": "literature"
                    },
                    {
                        "id": 68,
                        "name": "Music",
                        "slug": "music"
                    },
                    {
                        "id": 20,
                        "name": "Society",
                        "slug": "society"
                    },
                    {
                        "id": 46,
                        "name": "Sports",
                        "slug": "sports"
                    },
                    {
                        "id": 15,
                        "name": "Study",
                        "slug": "study"
                    },
                    {
                        "id": 21,
                        "name": "Sustainability",
                        "slug": "sustainability"
                    },
                    {
                        "id": 31,
                        "name": "Sweden in general",
                        "slug": "sweden-in-general"
                    },
                    {
                        "id": 5,
                        "name": "Trade",
                        "slug": "trade"
                    },
                    {
                        "id": 73,
                        "name": "Work",
                        "slug": "work"
                    }
                ]
            }
        },
        "category": false
    }
}